GI
GAP INC (GAP)·Q1 2026 Earnings Summary
Executive Summary
- Gap Inc. delivered a clean beat in Q1 FY2025 (reported May 3, 2025): revenue $3.463B vs S&P Global consensus $3.416B*, and diluted EPS $0.51 vs consensus $0.456*; gross margin expanded 60 bps YoY to 41.8%, and operating margin rose 140 bps to 7.5% .
- Brand momentum remained broad-based: Old Navy comps +3%, Gap brand comps +5%, Banana Republic flat, Athleta −8%; online grew +6% to 39% of net sales as stores were flat .
- FY2025 guidance was maintained (net sales +1–2%, underlying operating income +8–10% excluding tariffs) with new tariff disclosure: $250–300M gross cost with net $100–150M impact to FY2025 operating income after mitigation; Q2 outlook calls for flat sales, gross margin similar to Q1, and slight SG&A leverage .
- Call focused on tariff mitigation (diversifying sourcing; China <3% by year-end), supply chain resilience, and technology initiatives (RFID, AI enablement) underpinning margin durability and brand reinvigoration .
Values from S&P Global for estimates marked with *.
What Went Well and What Went Wrong
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What Went Well
- Broad-based execution and margin expansion: “We expanded operating margin 140 basis points…EPS was $0.51…strong cash balance of ~$2.2B” .
- Brand momentum: Old Navy delivered its ninth consecutive quarter of share gains with Active and Denim leading; Gap comps +5% with strong full-price sell-through and elevated collaborations (Gap Studio, DOEN, Harlem’s Fashion Row) .
- Digital strength: Online sales +6% to 39% of net sales; management emphasized Gap Inc. as “the number one branded apparel e-commerce business in the U.S.” .
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What Went Wrong
- Athleta underperformed: net sales −6%, comps −8% due to insufficient compelling product for core customers; AUR down modestly primarily from higher promotional activity at Athleta .
- Tariff headwinds: management quantified a $250–300M gross cost with $100–150M net operating income impact, weighted to H2, despite mitigation strategies .
- Q2 gross margin YoY implied decline due to lapping prior-year credit card benefit; guidance flags ~60 bps deleverage absent that non-recurring item .
Financial Results
Q1 FY2025 actual vs S&P Global consensus:
Values from S&P Global for estimates marked with *.
Segment net sales by brand:
KPIs (Comps and Digital Mix):
Guidance Changes
Earnings Call Themes & Trends
Management Commentary
- CEO framing: “We had positive comp sales for the fifth consecutive quarter, expanded both gross margin and operating margin, and gained market share for the ninth consecutive quarter” .
- Sourcing strategy: “We now expect [China] to be less than 3% by the end of this year…goal is for no country to account for more than 25% by the end of 2026” .
- Old Navy/Gap brand strength: “Old Navy continued to gain share in Active as the number five player…Gap Studio…strong sell-through at full price” .
- Platform investments: “Advancing inventory management, digital product creation, AI-enabled capabilities…strengthening our e-commerce engine” .
- CFO on margins/discipline: “Gross margin of 41.8% increased 60 basis points…SG&A…leveraging 90 bps” .
Q&A Highlights
- Tariffs and mitigation: Company estimates $250–300M gross cost; strategies already mitigating >50%; net $100–150M impact weighted to H2 .
- Pricing: Management does not expect “meaningful price impacts” to consumers; focus on value proposition and share gains .
- ROD leverage: “ROD will leverage for the full year on any positive sales growth” .
- Q2 margin cadence: Gross margin similar to Q1, implying ~60 bps YoY decline mainly from lapping credit card benefit .
- Marketing efficiency: Spending less but “generating more revenue [and] relevance”; social-first strategy improving ROI .
Estimates Context
- Q1 FY2025: Actual revenue $3.463B vs consensus $3.416B*; Actual diluted EPS $0.51 vs consensus $0.456* (beat on both).
- FY2025: Consensus revenue $15.005B* (actual $15.086B) and normalized EPS $2.035* (actual $2.20). FY2026: Consensus revenue $15.314B* and normalized EPS $2.084* (directionally modest growth).
- Target price consensus (FY2025): $26.03*; recommendation text not available via S&P Global pull.
Values from S&P Global for estimates marked with *.
Key Takeaways for Investors
- The quarter’s clean beat on both revenue and EPS alongside margin expansion underscores durability of the reinvigoration playbook and disciplined SG&A, supporting estimate upward revisions for near-term EPS despite tariff headwinds .
- Old Navy and Gap are the engine rooms; Active and Denim leadership, plus full-price sell-through on elevated programs, support merchandise margin resilience and pricing power .
- Tariffs are the principal risk; however, sourcing diversification (China <3%) and mitigation levers reduce net impact to $100–150M, largely H2-weighted—watch for clarity post mid-year milestones .
- Q2 guide is conservative (flat sales; similar GM) due to lapping a credit card revenue benefit—sets up cleaner second-half comparison with mitigation benefits flowing through .
- Digital remains a structural strength (39% of sales), and AI/RFID execution should incrementally enhance inventory turns and store service, sustaining ROD leverage with modest topline growth .
- Athleta is the swing factor; expect choppiness as product and marketing reset—monitor AUR normalization and core product depth improvements through 2H .
- Near-term trading: favor momentum names (Old Navy/Gap-led comps), margin preservation, and tariff mitigation updates; medium-term thesis hinges on continued category leadership, tech-enabled efficiency, and sustained SG&A discipline driving high-single-digit operating income growth (underlying) .