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    Hilton Grand Vacations (HGV)

    HGV Q3 2024: Hurricanes slash tours, lower full-year guidance

    Reported on May 8, 2025
    Pre-Earnings PriceN/ADate unavailable
    Post-Earnings PriceN/ADate unavailable
    Price ChangeN/A
    • Strong Hilton Partnership and Brand Expansion: The management highlighted the acquisition of high-quality brands (e.g., graduate) that expand access to guest data and bolster Hilton’s growing loyalty program, which can lead to improved sales and operational efficiencies.
    • Resilience to Local Market Trends: When queried about softer local market trends, management did not express heightened concern, suggesting that they view such trends as manageable and not a significant headwind.
    • Hurricane Impact Concerns: The company already lost several thousand tours due to hurricanes in Q3 and expects further impacts in Q4, potentially disrupting future sales and operations.
    • Macro Environment Headwinds: Ongoing macroeconomic challenges are affecting consumer demand, which combined with a decline in new buyer tours, may pressure future contract sales and margins.
    • Staffing and Reorganization Issues: Although reorganization efforts are underway, staffing levels in sales and marketing remain below optimal, which could hamper efficiency and hurt sales performance in the near term.
    1. EVH Integration
      Q: EVH sales integration resolved?
      A: Management described the integration as well progressed, achieving substantial cost synergies at roughly $70 million run rate and streamlined regional decision-making, underscoring that key integration challenges have been addressed.

    2. Earnings Guidance
      Q: Is lower guidance solely storm-driven?
      A: Management explained that the lower full‑year guidance is driven primarily by hurricane impacts, with additional minor headwinds from a hotel workers’ strike and a slight delay in the HGV Max launch.

    3. Key Markets Outlook
      Q: How are core markets performing?
      A: Las Vegas continues showing robust performance, Orlando is experiencing some softness with hopes for future improvement, and Hawaii is balancing strong domestic recoveries with weaker international FIT travel.

    4. Timeshare Metrics
      Q: How did tour flow and VPG perform?
      A: Owner tour flows remained stable while new buyer tours, despite some hurricane impact, helped drive a strong VPG result of $3,392, indicating improved channel efficiency.

    5. New Owner Sentiment
      Q: What feedback is there from new owners?
      A: Management noted positive spending trends among new buyers with a boost in VPG performance, although caution persists regarding the lower net-worth segment.

    6. Sales Force Staffing
      Q: Is the sales team fully staffed now?
      A: Leadership is firmly in place with significant recruiting efforts—1,200 new sales reps have been hired and staffing is expected to reach about 95% by year-end, strengthening overall sales operations.

    7. Sales Force Improvement
      Q: Has sales execution improved from 2Q to 3Q?
      A: Enhanced leadership, rigorous training, and new staffing measures have led to noticeable improvements with expectations for even better performance moving into early 2025.

    8. Local Market Trends
      Q: What caused softer local tour numbers?
      A: The dip in local marketing tours was mainly due to staffing reallocations that prioritized direct marketing tours, a situation that has since improved.

    9. Brand Integration
      Q: Do new brands add lean capability?
      A: The addition of new affiliations has bolstered data access and enhanced the loyalty base, contributing positively to overall operational efficiency.

    Research analysts covering Hilton Grand Vacations.