Bill Bennett

Bill Bennett began his professional journey holding key leadership roles at multiple renowned companies. Early in his career, he served at General Mills, followed by a pivotal role leading the pricing strategy team at S.C. Johnson, which laid the groundwork for his future in strategic operations and finance. " "

During his tenure at Walmart and The Kroger Co., he honed his expertise in eCommerce and store leadership. At Walmart, he worked in various roles that spanned finance, merchandising, and product management, while at Kroger he managed a $10 billion eCommerce business, spearheading initiatives that integrated marketing, technology, supply chain, and analytics to drive growth. " " "

Since joining IVFH, Bennett has focused on transforming the company’s operations by launching new retail partnerships and initiating a bold corporate restructuring. This restructuring plan includes the divestment or shutdown of several entities, preparations for a Nasdaq uplisting, and strategic moves such as a reverse stock split and a planned private placement to fund expansion, all while emphasizing innovative digital strategies. " "

His leadership is further highlighted by his recognized passion and energy to innovate, and his ability to drive growth in multi-billion-dollar environments, marking him as a transformative figure steering IVFH towards new opportunities. "

Annual Incentive Bonus

Additional Bonus

Value Achievement Awards (Equity Grants)

• $0.60: Lower of 2.00% of issued shares or 975,133 shares " "
• $0.80: Lower of 1.50% of issued shares or 731,350 shares " "
• $1.00: Lower of 1.00% of issued shares or 487,567 shares " "
• $1.20: Lower of 0.75% of issued shares or 365,675 shares " "
• $1.40: Lower of 0.75% of issued shares or 243,783 shares " "
• $1.60: Lower of 0.50% of issued shares or 243,783 shares " "
• $1.80: Lower of 0.50% of issued shares or 243,783 shares " "
• $2.00: Lower of 0.50% of issued shares or 243,783 shares " " | | Evaluation Period | Based on meeting the market price targets across 60-day volume weighted average periods through December 31, 2025 " | | Vesting Conditions | Vesting occurs upon satisfying the respective price targets; continued employment and compliance with all related agreements are required " | | Additional Details | Specific grant date, grant date fair value, and grant date stock price are not provided |

Note: While minimum bonus figures and potential bonus caps are provided for incentive components, detailed performance metrics, weights, and actual results leading to payouts are not fully specified in the documents.