Sean E. Reilly

President and CEO at Lamar Advertising Co

Board

Since February 2011

Age

62 years

Education

Earned a B.A. from Harvard University in 1984 and a J.D. from Harvard Law School in 1989.

Tenure

Joined Lamar Advertising in 1987 as Vice President of Mergers and Acquisitions, later serving as a director, COO and President of the Outdoor Division, then becoming CEO in February 2011 and President in February 2020.

Also at Lamar Advertising Co

JLJ

Jay L. Johnson

EVP, CFO, and Treasurer

About

Sean E. Reilly, born in 1962 , has built a commendable career founded on decades of service in the outdoor advertising industry. He earned his undergraduate degree from Harvard University in 1984 and completed his legal studies at Harvard Law School in 1989, laying a strong academic foundation for his future leadership roles.

He began his journey at Lamar Advertising in 1987 as Vice President of Mergers and Acquisitions, marking the start of his long and distinguished tenure at the company. Over the years, he held key positions including serving as a director, which helped him gain crucial insights into the company’s operations and strategic direction.

Progressing through various leadership roles, he distinguished himself as COO and President of the Outdoor Division, where he contributed significantly to the company’s growth. His leadership was further recognized when he was appointed CEO in February 2011, a role that further underscored his capability in steering the company through challenging market conditions.

In addition to his corporate responsibilities, Sean E. Reilly's career reflects a deep understanding of mergers and acquisitions, strategic planning, and operational excellence. His evolution from an early career role to the top leadership position at Lamar Advertising highlights his commitment to innovation and excellence in the advertising industry.

$LAMR Performance Under Sean E. Reilly

Past Roles

Organization	Role	Date Range	Details
Lamar Advertising Company (LAMR)	Chief Operating Officer and President of the Outdoor Division	November 2001 - February 2011	Promoted to CEO
Lamar Advertising Company (LAMR)	Director	1999 - 2003	Served as a board director
Wireless One, Inc.	Chief Executive Officer	1994 - 1997	Pre-LAMR role at a wireless cable television company
Lamar Advertising Company (LAMR)	Director	1989 - 1996	Served as a board director
Lamar Advertising Company (LAMR)	Vice President, Mergers and Acquisitions	1987 - 1994	Held this role until 1994

Fixed Compensation

Data from FY 2023

Component Name	Amount	Payment Schedule	Additional Details
Base Salary	$700,000	Annual 2023	Fixed annual salary.
Deferred Compensation Plan	$50,000	Annual 2023	Employer contribution under the Company's deferred compensation plan.
All Other Compensation	$669,697	Annual 2023	Includes Personal Use of Company Aircraft ($390,398), Dividends on Unvested LTIP Units ($220,000), plus other perquisites.

Performance Compensation

Data from FY 2023

Performance-Based Incentive Cash Bonus

Metric	Weight	Threshold / Target	Actual Attainment	Payout Amount	Evaluation Period & Vesting
Pro Forma Net Revenue Growth	50%	<2.5% = 0%, 2.5%-<2.7% = 65%, 3.9%+ = 100%, >4.4% up to 200%	0%	Portion of $180,000	Performance measured in Fiscal 2023; paid following year upon Certification.
Pro Forma EBITDA Growth	50%	Same as above	90%	Portion of $180,000	Performance measured in Fiscal 2023; paid following year upon Certification.

Additional Detail: A $250,000 discretionary cash award was also granted, bringing the total cash bonus to $430,000.

Incentive Equity Awards (Plan-Based Awards)

Component	Target Award	Performance Thresholds	Actual Performance	Award Details
LTIP Units	44,000 units	50% weight each for Pro Forma Net Revenue and EBITDA Growth; Revenue: 0% earned, EBITDA: 90% earned	19,800 units earned based on EBITDA + 3,323 discretionary units = 23,123 total units earned	Grant Date: February 23, 2023; Grant Date Fair Value: $4,482,280; Vesting upon Certification (February 21, 2024).

Note: For equity awards, there was no opportunity to exceed 100% of the target award, aside from the discretionary adjustment awarded by the Compensation Committee.

CAP (Compensation Actually Paid) Adjustments

Component	Metric/Result	Details
Equity Awards Adjustment	Adjusted Equity Value: $5,130,840	Reflects accrued dividend adjustments on LTIP Units.
Year-End Fair Value	$4,676,320	Year-over-Year Change: $454,250.
Final CAP for 2023	$6,930,537	Includes both cash and equity adjustments.

Summary: The performance compensation for Fiscal 2023 includes both cash bonus and equity-based awards. Performance was evaluated based on Pro Forma Net Revenue Growth and Pro Forma EBITDA Growth over Fiscal 2023 with strict thresholds (minimum achievement at 65% and maximum payout up to 200% for the cash bonus), with vesting conditions and evaluations overseen by the Compensation Committee. The detailed award metrics, thresholds, actual achievement, and resultant payouts are reflected in the tables above.