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Tara Randall

Executive Vice President, Chief Experience Officer (Bank) at MERCANTILE BANK
Executive

About Tara Randall

Executive Vice President, Chief Experience Officer of Mercantile Bank’s subsidiary bank since January 2024; age 46; with Mercantile since 2001 in Branch and Retail Operations and formerly Chief Retail Banking Officer. She leads strategy for Retail, Digital, and Marketing and holds a B.A. in Mathematics and General Business from Grand Valley State University . Company-level pay-versus-performance disclosures identify Return on Equity as the Company-Selected Measure; 2024 ROE was 14.35% and net income was $79.593 million; MBWM’s $100 TSR index value was 148.38 in 2024, indicating solid returns through the period .

Past Roles

OrganizationRoleYearsStrategic Impact
Mercantile BankEVP, Chief Experience OfficerJan 2024–present Leads strategic direction of Retail, Digital, and Marketing
Mercantile BankChief Retail Banking OfficerNot disclosed Led retail banking functions, customer experience
Mercantile BankBranch & Retail Operations (various roles)2001–present Operational leadership across branch and retail operations

External Roles

OrganizationRoleYearsStrategic Impact
Michigan Women Forward (West Michigan Advisory Council)Advisory Council MemberSince 2019 Community engagement; women’s economic empowerment

Fixed Compensation

  • Executive compensation elements include base salary, short-term cash incentive, long-term equity incentives, and benefits; detailed amounts for Tara Randall’s base salary and bonus percentages are not disclosed in proxies (program structure described, NEO amounts shown) .

Performance Compensation

Annual Bonus Plan Design (2024)

The Executive Officer Bonus Plan used the following metrics, weights, targets, and payouts; plan-level results drove a uniform payout percentage applied to participants’ salaries.

MetricWeight (Target→Max)TargetMax LevelsActualPayout Contribution
Earnings Per Share25.0% → 37.5% $4.86 125%=$5.35; 150%=$5.59 $5.29 30.5%
Return on Assets12.5% → 18.75% 1.43% 125%=1.57%; 150%=1.64% 1.51% 14.3%
Net Interest Margin12.5% → 18.75% 3.68% 125%=4.05%; 150%=4.23% 3.58% 0.0%
Efficiency Ratio12.5% → 18.75% 52.5% 125%=50.0%; 150%=47.5% 51.00% 14.4%
Non-Performing Assets12.5% → 18.75% <0.50% 125%=<0.25%; 150%=<0.10% 0.09% 18.7%
Loans-to-Deposits25.0% → 37.5% 108% 125%=104%; 150%=102% 98% 37.5%
Total100% 115.4% overall payout

Notes:

  • Individual target percentages by officer are disclosed for NEOs (e.g., CEO 60% target), but Tara Randall’s bonus targets/payouts are not separately disclosed .

Long-Term Equity Awards Structure and Metrics

  • 2025 equity awards for executive officers: 35% time-based restricted stock and 65% performance-based restricted stock; time-based awards vest over three years; performance awards vest based on multi-year goals, aligning with market practice per AON’s recommendation .
  • 2025–2027 PSU metrics and vesting: TSR (33.33%), ROE (33.33%), Diluted EPS Change (33.33%); measured vs an index of similarly sized bank holding companies (Target=50th percentile; Threshold=25th; Max=75th); vest on Feb 15, 2028 based on results and Compensation Committee determinations .
  • 2024–2026 PSU metrics: ROAA (25%), Diluted EPS Change (50%), ROE (25%); vest on Feb 15, 2027; performance assessed vs budget and peer median .

Tara Randall – February 2025 Grants (Form 4)

Grant TypeGrant DateSharesPriceVestingNotes
Performance-based restricted stock02/06/20251,420 $0 Performance-vested; PSU cycle; generally vest Feb 15, 2028 if earned Footnote states award may be forfeited if performance metrics not met
Time-based restricted stock (likely)02/06/2025765 $0 3-year vest schedule Aligns with 35% time-based component adopted in 2025

Equity Ownership & Alignment

ItemDetail
Total beneficial ownership15,198 shares as of March 17, 2025
Ownership as % of shares outstanding<1%
Restricted shares included11,110 shares of restricted stock included in beneficial ownership
OptionsCompany reports “does not currently grant stock options” to employees
Pledging/HedgingInsider Trading Policy prohibits hedging and short sales; pledging requires prior Governance & Nominating Committee approval
Ownership guidelinesNEO guidelines updated Oct 10, 2024: CEO 5× salary, other NEOs 2× salary; attainment within five years from Jan 1, 2025 or when subject
Compliance statusIndividual compliance status for Tara not disclosed
Recent changesPost-grant beneficially owned following 02/06/2025 transactions: 15,198 shares

Employment Terms

ProvisionKey Terms
Employment agreement updatesExecutive officer employment agreements amended and restated effective Jan 1, 2025; terms substantially aligned across officers
Severance (without Cause or Good Reason)300% of base compensation, paid over 36 months; Bank continues benefits for 36 months (to extent allowed)
Change-of-control (CoC) cashIf terminated without Cause or for Good Reason within 24 months after CoC: lump sum equal to 100% of base salary for executive officers other than CEO (CEO 150%); in addition to severance; “excess parachute” cutback to avoid excise tax
Equity upon CoCIf awards not assumed/substituted, RS becomes 100% vested; if assumed, 100% vesting if terminated without Cause (or death/disability) or for Good Reason within 1 year after CoC
Non-compete18 months post-termination within 50-mile radius of any market with a branch or office (for executive officers; Augustyn’s differs)
Disability benefit18 months of base salary over 36 months, reduced by long-term disability insurance payments
Death benefit40% of base salary for each officer (50% for CEO), plus insurance proceeds per policy terms
Deferred compensationDeferred Compensation Plan #2 effective Jan 1, 2025; distributions on termination in lump sum or installments (up to 10 years), generally delayed 6 months for 409A compliance
ClawbackIncentive comp subject to SEC-compliant clawback in event of accounting restatement
Insider trading policyAnti-hedging and anti-pledging; prohibits holding stock in margin accounts

Performance & Track Record

  • Company-selected measure for pay-versus-performance: ROE; 2024 ROE 14.35% and net income $79.593m; TSR value of $100 investment at 148.38 vs peer index KBW Nasdaq Bank Index 132.60 .
  • Say-on-pay support was 96.1% at the 2024 annual meeting, indicating strong shareholder endorsement of executive compensation design .
  • Equity awards process shifted to Q1 with 2025 grants, adding 35% time-based RS to executive mix; AON advised inclusion of time-based vesting; company does not currently grant options .

Compensation Committee Analysis

  • Compensation process: HR Director recommends; Committee deliberates and recommends to the Board; historically fall timing, moved to Q1 in 2025 .
  • Independent consultant: AON provided market input supporting time-based RS component in 2025 .
  • Risk assessment: Committee reviews with CRO; plans not likely to encourage excessive risk .

Say-On-Pay & Shareholder Feedback

YearSay-on-Pay Approval
202496.1% approval of NEO compensation

Investment Implications

  • Alignment: Randall’s 2025 equity mix adds 35% time-based RS and 65% PSU, tying pay to multi-year TSR/ROE/EPS performance and peer-relative outcomes; clawback and anti-hedging/pledging policies reinforce alignment .
  • Retention and overhang: Severance at 300% of base compensation, 18-month non-compete, and CoC double-trigger cash plus equity vesting create strong retention incentives; recent Form 4 shows grants rather than sales, pointing to limited near-term selling pressure but a modest future vesting supply (PSU vest Feb 15, 2028; time-based over three years) .
  • Performance linkage: Annual bonus tied to EPS, ROA, efficiency, asset quality, and funding mix delivered a 115.4% payout for 2024, indicating performance-sensitive cash comp; while Tara’s individual bonus percentages aren’t disclosed, as an executive officer she operates under this metric framework .
  • Ownership: Beneficial ownership of 15,198 shares including 11,110 RS demonstrates meaningful skin-in-the-game, though below 1% of outstanding; NEO ownership guidelines are 2× salary for non-CEO with five years to comply (individual status for Tara not disclosed) .