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Robert Bertz

Chief Financial Officer at MRINMRIN
Executive

About Robert Bertz

Robert Bertz (age 60 as of February 15, 2024) is Chief Financial Officer of Marin Software (MRIN), serving since December 5, 2019, after joining as Vice President and Corporate Controller in April 2019. He is a licensed Certified Public Accountant (inactive) and holds a B.B.A. in Accounting from the University of Texas at Austin . During 2021–2023, Marin’s cumulative TSR fell from $183.66 to $18.14 while net losses persisted ($12.9M in 2021, $18.1M in 2022, $19.1M in 2023), framing a tough pay-for-performance backdrop .

Past Roles

OrganizationRoleYearsStrategic Impact
Marin SoftwareVP & Corporate ControllerApr 2019–Dec 2019Corporate finance and controls
Enphase Energy, Inc.Corporate ControllerOct 2014–Apr 2019Corporate finance and controls
Civitas Media/Heartland Publications LLCCFO & ControllerMay 2011–Apr 2014Corporate finance and controls
Ensenda, Inc.CFODec 2008–May 2011Corporate finance and controls
ServiceSource International, Inc.VP Finance & Corporate ControllerDec 2006–Nov 2008Corporate finance and controls
Cost Plus, Inc. (subsidiary of Bed Bath & Beyond Inc.)Corporate Controller2003–2006Corporate finance and controls
PeoplePC (subsidiary of EarthLink, Inc.)VP & Corporate Controller1999–2002Corporate finance and controls

External Roles

No external public-company directorships or committee roles are disclosed in MRIN’s executive officer biographies and proxies reviewed .

Fixed Compensation

Metric202120222023
Base Salary ($)$285,417 $300,000 $300,000
Target Bonus (%)50% of base 50% of base 50% of base
Actual Bonus Paid (Non-Equity Incentive Plan) ($)$155,552 $96,375 $22,875
All Other Compensation ($)$23,714 $31,559 $42,128
Total Compensation ($)$774,333 $524,184 $470,403

Performance Compensation

Element20222023
MetricRevenue-only quarterly targets (ending cash balance removed) Revenue-only; quarterly payments, suspended after Q1
WeightingRevenue (100%) Revenue (100%)
TargetQuarterly revenue targets set by Compensation Committee Quarterly revenue targets set; plan suspended after Q1
ActualQ1 75%, Q2 66%, Q3 64%, Q4 52% of target Q1 61% of target; remainder of year suspended
PayoutAggregate 64.25% of annual target Aggregate 15.25% of annual target
Payout TimingQuarterly; Q4 payout paid in fiscal 2023 Quarterly (Q1 only)

Equity Ownership & Alignment

Metric202020212022202320242025
Shares Beneficially Owned0 5,911 11,802 33,928 79,919 17,294
Percent of Shares Outstanding<1% <1% <1% <1% <1% (of 18,064,869 shares) <1% (of 3,188,518 shares)

Outstanding equity awards (as of 12/31/2022):

Award TypeShares UnvestedMarket Value Basis
RSU Award (line item)5,000 $5,000 at $1.00/share
RSU Award (line item)5,000 $5,000 at $1.00/share
RSU Award (line item)27,500 $27,500 at $1.00/share
RSU Award (line item)55,000 $55,000 at $1.00/share

Key grant and vesting schedules:

  • RSUs (20,000) granted May 7, 2019; vest 25% on May 7, 2020, remainder annually over 3 years (full by May 2023) .
  • RSUs (20,000) granted December 9, 2019; vest 25% on December 9, 2020, remainder annually over 3 years (full by December 2023) .
  • RSUs (55,000) granted in fiscal 2022; RSUs (85,000) granted in fiscal 2023; each vests 50% on March 7, 2024 and 50% on March 7, 2025 to promote retention .

Equity award mix and guidelines:

  • No stock options granted to NEOs in 2022 or 2023 (shift toward RSUs) .
  • No pledging or ownership guideline disclosures specific to Bertz were identified in the filings reviewed .

Employment Terms

Offer letter and at-will employment:

  • Appointed CFO effective December 5, 2019; initial base salary $275,000 and target bonus 50% of base, at-will employment . Subsequent proxy disclosures reflect CFO salary levels of $300,000 in 2022–2023 .

Severance and change-of-control (CIC) protections (updated by 2022 proxy):

  • Without CIC: Six months’ base salary, 50% of annual target bonus, and six months COBRA reimbursement .
  • With CIC and qualifying termination (double-trigger): 12 months’ base salary, 100% of annual target bonus, 12 months COBRA reimbursement, and accelerated vesting of all unvested equity awards .

Illustrative severance economics (as of 12/31/2021):

ScenarioCash Severance ($)COBRA ($)Equity Acceleration ($)Total ($)
Termination after Change of Control$450,000 $28,940 $278,250 $757,190
Termination not in connection with Change of Control$225,000 $14,470 $239,470

Clawbacks, non-compete, pledging:

  • Clawback provisions, non-compete/non-solicit terms, and pledging policies for Bertz are not disclosed in the reviewed filings .

Investment Implications

  • Pay-for-performance alignment: Cash incentives are tightly tied to quarterly revenue and were materially reduced amid underperformance—64.25% of target in 2022 and just 15.25% of target in 2023 after suspension post-Q1—supporting disciplined payout governance but signaling retention risk if equity value remains depressed .
  • Vesting-related supply: Large RSU awards from 2022–2023 vest 50/50 on March 7, 2024 and March 7, 2025, creating potential near-term selling pressure around vest events if personal liquidity needs or diversification occur; no options were granted in 2022–2023, reducing leverage but increasing guaranteed equity delivery risk .
  • CIC economics and retention: Double-trigger CIC with full equity acceleration and 12 months’ salary+target bonus offers retention through deal uncertainty but may incentivize stability rather than aggressive risk-taking; the quantified CIC table underscores modest cash multiples relative to peers but full time-based equity acceleration .
  • Ownership alignment: Reported beneficial ownership shifted from 79,919 shares (1/31/2024 basis) to 17,294 shares (4/15/2025 basis) while shares outstanding fell materially (18.06M to 3.19M), suggesting corporate actions and emphasizing the need to monitor Form 4 activity for true directional signals; percent ownership remains under 1% .
  • Execution risk context: Company TSR and net losses over 2021–2023 highlight challenging fundamentals during Bertz’s tenure, increasing focus on capital allocation, cash discipline, and revenue trajectory as key levers for future incentive outcomes .