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Xi (Jacob) Cao

Chief Operating Officer at Maison Solutions
Executive

About Xi (Jacob) Cao

Xi (Jacob) Cao, age 38, was appointed Chief Operating Officer of Maison Solutions Inc. (NASDAQ: MSS) on February 21, 2025, after serving as Operations Manager at the Company’s El Monte, CA store since June 2023. He holds an M.S. in Computer Networking and Telecommunications (University of Southampton) and a B.S. in Computing Science (University of Wales) . Around his appointment, MSS reported strong operating momentum driven by the Lee Lee acquisition: Q3 FY2025 revenues grew 151% year-over-year to $34.1M and EBITDA improved to $1.5M; year-to-date revenues reached $94.8M with EBITDA of $4.0M .

Company performance context (oldest → newest)

MetricQ3 FY2024Q3 FY20259M FY20249M FY2025
Revenues ($USD)$13,598,479 $34,149,223 $41,116,998 $94,818,527
EBITDA ($USD)$(210,450) $1,524,690 $323,454 $3,968,180

Note: Company also guided FY2025 revenues to $120–$125M and net income positive .

Past Roles

OrganizationRoleYearsStrategic impact
Maison Solutions (El Monte, CA store)Operations ManagerJun 2023 – Feb 2025Led store operations in a core California market
LSKOperations SupervisorAug 2022 – Jun 2023Oversaw operations in specialty grocery context
Sonic Plus LLCOperations ManagerJan 2020 – Aug 2022Managed operations, process and execution

External Roles

OrganizationRoleYearsNotes
None disclosedNo public company board roles disclosed in filings

Fixed Compensation

ComponentAmount / TermsSource
Base salary$96,000 per year
Employment basisAt-will; Company may terminate for agreement violations with one-month salary paid as exclusive remedy
Target bonus %Not disclosed in employment agreement/filings
Actual bonus paidNot disclosed in employment agreement/filings

Performance Compensation

Metric linkageWeightingTargetActualPayoutVesting
No performance-based bonus or equity metrics disclosed for COO
Equity awards (RSUs/PSUs)None disclosed; Company’s 2023 Stock Incentive Plan had no shares issued as of Apr 30, 2024
OptionsExecutives have not held options or similar awards historically

Equity Ownership & Alignment

CategoryDetail
Total beneficial ownership0 shares; not listed with holdings in the beneficial ownership table
Ownership as % of outstanding0%
Vested vs unvested sharesNot applicable; no disclosed grants
Options (exercisable / unexercisable)None
Shares pledged as collateralNot disclosed in filings
Stock ownership guidelinesNot disclosed

Employment Terms

TermDetail
RoleChief Operating Officer (COO)
Effective dateFebruary 21, 2025
Term lengthInitial one-year term; automatically renews for successive one-year periods unless otherwise terminated
At-will statusYes
Base salary$96,000 per year
SeveranceIf Executive violates agreement: termination without notice with one-month salary as compensation (exclusive remedy)
Change-of-control economicsNot disclosed
Non-compete (during employment)Prohibits competitive activities in any capacity during term
Post-sale non-competeUpon sale of all ownership interest: refrain from similar business within 25-mile radius for 10 years
Non-solicitProhibits soliciting/calling on customers post-termination; treats customer data as trade secrets
ArbitrationYes—claims settled by arbitration; prevailing party entitled to reasonable attorneys’ fees
Clawback policyCompany-wide clawback adopted; recoups incentive comp tied to restatements per SEC/Nasdaq
Insider trading policyAdopted; governs trading for directors/officers/employees
Related-party independenceNo arrangements/relations reported leading to appointment; not related to any executive/director

Investment Implications

  • Pay-for-performance alignment: No disclosed bonus, RSU/PSU, or options for the COO; equity plan had no issuances through FY2024. Compensation appears predominantly fixed cash with limited performance linkage, reducing direct incentives tied to TSR, revenue or EBITDA outcomes .
  • Retention risk vs restrictions: Base comp is modest ($96k), but restrictive covenants exist (broad in-term non-compete; 10-year/25-mile post-sale non-compete; non-solicit), plus arbitration. These may deter competitive exits; however, with zero disclosed share ownership, “skin-in-the-game” alignment is limited .
  • Insider selling pressure: None evident—no reported holdings, options, or vesting schedules for Cao; thus no structural selling overhang from his position .
  • Governance context: MSS is a “Controlled Company” under Nasdaq (CEO John Xu controls >50% voting power), enabling exemptions for majority independence and compensation committee processes. This may limit external constraints on executive pay design and oversight rigor .
  • Company-level financing/dilution backdrop: Convertible notes and authorized share increase proposals indicate potential dilution dynamics, independent of Cao’s compensation but relevant to overall shareholder outcomes. Execution on operating improvements under Cao’s COO role occurs against this capital structure backdrop .

Overall: Cao brings operational depth and continuity from store-level leadership with stringent covenants but minimal disclosed equity alignment. For trading signals, monitor future proxy updates for the introduction of performance-based incentives (PSUs/RSUs), any Form 4 ownership changes, and operational KPIs under his tenure alongside dilution events from outstanding notes .