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Hilary Schneider

Director at VAIL RESORTSVAIL RESORTS
Board

About Hilary Schneider

Hilary Schneider (age 64) is an independent director of Vail Resorts, Inc. (MTN), serving since March 2010. She is a former CEO and Chair of Shutterfly and holds extensive leadership roles across consumer technology and digital media; at MTN she currently serves on the Compensation Committee. Her background includes chief executive roles at LifeLock and Wag!, senior leadership at Yahoo!, and prior operating roles in media, giving her deep experience in marketing, technology, and consumer engagement .

Past Roles

OrganizationRoleTenureCommittees/Impact
Shutterfly, LLCChief Executive Officer; Chair of the BoardJan 2020 – May 2023Led digital retail/personalized products manufacturer
Wag!Chief Executive OfficerJan 2018 – Nov 2019Scaled on-demand pet services platform
LifeLock, Inc.President; then Chief Executive OfficerSep 2012 – Feb 2016 (President); Mar 2016 – Feb 2017 (CEO)Led identity protection provider through sale to Symantec
Yahoo! AmericasExecutive Vice President; prior leadership of U.S. region, Global Partner Solutions, Local Markets & CommerceMar 2010 – Nov 2010 (EVP); roles since Sep 2006Drove regional and partner strategy for global internet brand
Knight Ridder, Inc.CEO, Knight Ridder Digital; Co-managed overall businessApr 2002 – Jan 2005Digital leadership across newspaper/online businesses
Red Herring CommunicationsPresident & CEO2000 – 2002Led tech media brand
Times MirrorVarious roles including President & CEO, Times Mirror Interactive; GM, Baltimore Sun1990 – 2000Digital transformation and newsroom operations

External Roles

OrganizationRoleTenure/StatusNotes
Getty Images, Inc.DirectorCurrentPublic company directorship
DigitalOcean, Inc.DirectorCurrentPublic company directorship
Sleep Number CorporationDirectorCurrentPublic company directorship
Water.orgDirectorCurrentNon-profit board
American Journalism ProjectDirectorCurrentNon-profit board

Board Governance

  • Independence: Schneider is “independent” under NYSE standards; all nominees are independent except CEO Robert Katz .
  • Committee assignments: Member, Compensation Committee (Chair: Nadia N. Rawlinson). Schneider is not on Audit, Nominating & Governance, or Executive Committees .
  • Board/committee meetings: FY2025 Board held 8 meetings; Audit 4, Compensation 4, Nominating & Governance 5, Executive 0. All directors attended at least 75% of Board and respective committee meetings .
  • Executive sessions: Non-management directors meet in executive session after each regularly scheduled quarterly Board meeting; led by the Lead Independent Director (D. Bruce Sewell) .
  • Governance policies: Majority voting and resignation policy; overboarding limits; anti-hedging and anti-pledging; clawback for executives; director stock ownership guidelines .

Fixed Compensation (Director)

Component (FY2025)Amount ($)
Board annual retainer85,000
Compensation Committee member fee12,500
Total cash fees (FY2025)97,500
Perquisites used (lodging/ski school/at-resort spend)23,130

Notes:

  • MTN’s perquisite fund program provides each non-employee director an annual allowance of $40,000 for lodging, ski school, and discretionary spend at company resorts; unused funds are forfeited annually .

Performance Compensation (Director)

Grant TypeGrant DateUnits/SharesGrant-Date Fair Value ($)VestingPerformance Metrics
RSUs (annual)Sep 27, 20241,281220,316 100% on 1st anniversaryNone (time-based; no performance hurdles)
  • As of July 31, 2025, each director held 1,281 unvested RSUs from the FY2025 grant .
  • MTN does not grant stock options to non-employee directors; equity compensation is delivered as RSUs with time-based vesting .

Other Directorships & Interlocks

CompanySectorPotential Interlock with MTN
Getty Images, Inc.Visual mediaNo disclosed related-party transactions with MTN
DigitalOcean, Inc.Cloud infrastructureNo disclosed related-party transactions with MTN
Sleep Number CorporationConsumer wellness/retailNo disclosed related-party transactions with MTN
  • Related-party transactions: None reported for FY2025, per MTN’s Related Party Transactions Policy review .

Expertise & Qualifications

  • Leadership: Chief executive experience at Shutterfly, LifeLock, Wag!; executive leadership at Yahoo! .
  • Technology/Marketing: Extensive operating experience in consumer tech, SaaS engagement platforms, and digital media .
  • Governance: Public company board experience (Getty Images, DigitalOcean, Sleep Number); aligns with MTN’s emphasis on marketing/technology expertise .

Equity Ownership

HolderCommon Stock Beneficially Owned (Shares)Percent of Class (%)Unvested RSUs (as of 7/31/2025)Hedging/Pledging PolicyDirector Ownership Guidelines
Hilary Schneider17,111 <1% 1,281 Hedging and pledging prohibited for directors Must own ≥5x cash retainer or $425,000 within 5 years
  • Ownership guideline compliance for individual directors is not disclosed; directors may not sell shares until guidelines are met (with limited exceptions) .

Compensation Committee Analysis

  • Membership: Schneider serves on the Compensation Committee; Chair is Nadia N. Rawlinson; members include Susan L. Decker, Iris Knobloch, Michele Romanow, and Hilary Schneider. All are independent and qualify as non-employee directors under Rule 16b-3 .
  • Independent consultant: Aon Human Capital Solutions engaged as the committee’s independent consultant; paid $179,000 in FY2025 for executive/director compensation advisory. Aon and affiliates provided other services ($146,000), but the committee assessed and concluded no conflicts of interest .
  • Practices: Annual risk assessments; stock ownership guidelines; no hedging/pledging; no option repricing; no excise tax gross-ups; change-in-control requires double trigger; strong at-risk pay emphasis for executives .
  • Peer group (FY2025 reference for executive comp benchmarking): Boyd Gaming, Choice Hotels, Churchill Downs, Hilton Grand Vacations, Hyatt Hotels, Marriott Vacations Worldwide, Norwegian Cruise Line, PENN Entertainment, Red Rock Resorts, Six Flags, Travel + Leisure, United Parks & Resorts, Wyndham Hotels, Wynn Resorts; Royal Caribbean removed; United Parks added .

Say-on-Pay & Shareholder Feedback

ItemForAgainstAbstainBroker Non-Votes
Say-on-Pay (Dec 5, 2024)32,916,634565,17731,7731,937,541
  • Result: ~98% support for MTN’s executive compensation program at the 2024 annual meeting, which the committee considered in maintaining program design .
  • Director election support for Schneider (Dec 5, 2024): For 32,706,726; Against 308,455; Abstain 498,403; Broker Non-Votes 1,937,541 .

Governance Assessment

  • Strengths:

    • Independent director; Compensation Committee member with relevant technology/marketing background .
    • Strong governance frameworks: majority voting; anti-hedging/pledging; clawback; double-trigger CIC; stock ownership guidelines .
    • Board engagement: at least 75% attendance; regular executive sessions led by Lead Independent Director .
    • Director equity aligns incentives via annual RSUs; meaningful equity component in total director pay ($220,316 RSUs vs $97,500 cash, FY2025) .
  • Watch items / potential red flags:

    • Perquisite Fund usage ($23,130 in FY2025) is disclosed; while standard at MTN, continued monitoring of perqs relative to shareholder expectations is prudent .
    • Multiple external public boards (Getty Images, DigitalOcean, Sleep Number); MTN has an overboarding policy, but individual compliance is not disclosed—monitor workload and potential information interlocks; no related-party transactions reported .
    • Individual compliance with director stock ownership guidelines not disclosed; enforcement constraints include ban on share sales until thresholds are met .
  • Conflicts and related-party exposure: None reported for FY2025 under MTN’s policy and questionnaire procedures .

Overall, Schneider’s profile supports board effectiveness in marketing/technology and consumer experience, with standard MTN alignment mechanisms (equity RSUs, ownership guidelines, hedging/pledging prohibitions) and no disclosed conflicts or attendance concerns .