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    Tal Jacobson

    Chief Executive Officer at Perion Network
    Board
    Since August 1, 2023
    Age
    50 years
    Tenure
    Joined as General Manager of CodeFuel in 2018 and was promoted to CEO on August 1, 2023.

    Also at Perion Network

    ET
    Elad Tzubery
    Chief Financial Officer (CFO)
    MS
    Maoz Sigron
    Chief Operating Officer
    SY
    Stephen Yap
    Chief Revenue Officer (CRO)

    About

    Tal Jacobson is a seasoned executive with over two decades of experience in the ad-tech industry, currently noted as being 50 years old as of March 2025.

    He began his journey at PERI in 2018 as the General Manager of CodeFuel and later assumed the role of Chief Executive Officer on 08-01-2023.

    Throughout his career, he has demonstrated leadership by driving market share growth, forming strategic partnerships, and earning accolades such as the Microsoft Advertising Global Supply Partner Award.

    His tenure reflects a deep commitment to technological innovation and strategic execution, making him a pivotal figure in the company’s ongoing development.

    $PERI Performance Under Tal Jacobson

    Past Roles

    OrganizationRoleDate RangeDetails
    Perion Network Ltd. (CodeFuel) General Manager of CodeFuel 2018 - 2023 Transformed CodeFuel into a significant driver of market share and established a strategic relationship with Microsoft, earning the Microsoft Advertising Global Supply Partner Award
    SimilarWeb Chief Revenue Officer N/APlayed a key role in the company's early growth as an Israeli unicorn
    McCann Erickson Vice President of Business N/AN/A
    Watchitoo CEO N/ALed a video collaboration platform
    AOL (ICQ Division) Director of Business Development N/AWorked in the IM division (ICQ)