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Kenda Gonzales

Director at PERDOCEO EDUCATIONPERDOCEO EDUCATION
Board

About Kenda Gonzales

Independent director at Perdoceo Education Corporation (PRDO) since October 2016; age 67; career CFO with deep audit/finance expertise and prior industry experience in for‑profit education. She previously served as CFO of Apollo Group (now Apollo Education Group), UDC Homes, Continental Homes, and Harrison Properties; she holds a B.Acc. from the University of Oklahoma and is a CPA . The Board has affirmatively determined she is independent under Nasdaq standards .

Past Roles

OrganizationRoleTenureCommittees/Impact
Harrison Properties LLC (Phoenix)Chief Financial OfficerJun 2007 – Aug 2017Industrial real estate finance leadership
Apollo Group, Inc. (Apollo Education Group)Chief Financial OfficerOct 1998 – Nov 2006Public company CFO in for‑profit education
UDC Homes Inc.Senior Executive Vice President & Chief Financial OfficerJul 1996 – Aug 1998Transactional finance and reorganizations
Continental Homes Holding Corp.Senior Vice President & Chief Financial OfficerMay 1985 – Jul 1996Corporate finance leadership
Peat, Marwick, Mitchell & Co.Auditor (career start)CPA foundation

External Roles

OrganizationRoleTenureNotes
Gigi’s Playhouse of PhoenixBoard memberCurrentNon‑profit board service
Main Street Restaurant Group, Inc. (public, former)Independent Director; Audit Committee Chair2003 – 2006Former public company directorship
Arizona Board of RegentsCommunity Expert member; Audit Committee Chair2009 – 2015 (Chair 2010 – 2013)State higher‑ed governance

Board Governance

  • Current PRDO committees: Audit Committee Chair; member, Compliance & Risk Committee .
  • Audit Committee financial expert: The Board determined Ms. Gonzales qualifies as an “audit committee financial expert” under SEC rules .
  • Independence: Board determined all nominees other than the CEO are independent; applies to Ms. Gonzales .
  • Attendance and engagement: Board met 6 times in 2024; each incumbent director attended at least 75% of Board and committee meetings; all directors attended the 2024 annual meeting . Committee meeting counts in 2024: Audit (8), Compensation (5), Compliance & Risk (4), Nominating & Governance (4) .
  • Shareholder mandate: Re‑elected with strong support—2025 votes For/Against/Abstain: 55,747,521 / 157,697 / 17,589; 2024 votes For/Against/Abstain: 53,129,088 / 393,365 / 5,238 .

Fixed Compensation

Program structure for independent directors (2024):

  • Annual retainer: $80,000 (Chairman: $180,000) .
  • Committee chair retainers: Audit $25,000; Compensation/Compliance & Risk/Nominating & Governance $20,000 .
  • Meeting fees: $1,500 per meeting for each Board/Committee meeting starting with the 18th in the 12‑month period post‑annual meeting .
  • Attendance gate: Forfeiture of final quarterly retainer if <75% attendance (excludes meeting fees and equity) .

2024 actual director pay (Ms. Gonzales):

ComponentAmount
Cash fees (retainer + chair fees)$105,000
Equity grant (RSUs, grant date fair value)$143,262
Total$248,262

Performance Compensation

  • Annual equity: Each independent director received RSUs at the 2024 annual meeting with a $125,000 target value; for 2024–2025 term the grant was 6,256 RSUs per director, vesting June 14, 2025, subject to continuous Board service through the 2025 annual meeting .
  • Grant timing: Awards made on the date of the 2024 Annual Meeting (May 23, 2024) .
  • Structure: Time‑based only; no performance metrics apply to director equity awards .

Detailed equity award data:

ItemDetail
2024 Director RSUs6,256 RSUs; vests 6/14/2025; service‑based
2024 Equity value (grant date fair value)$143,262
Outstanding stock options (12/31/24)34,590 options to purchase PRDO common stock

Other Directorships & Interlocks

  • Current public company boards: None disclosed .
  • Prior public company board: Main Street Restaurant Group, Inc. (former), Audit Chair .
  • Interlocks/conflicts: Company states no related‑party transactions requiring disclosure and no relationships that would impair director independence .

Expertise & Qualifications

  • Skills matrix flags for Ms. Gonzales: Educational services/regulatory; Strategic planning & growth; Investment/financial expertise .
  • Board‑designated audit committee financial expert .

Equity Ownership

MetricAmount
Shares owned (common)32,760
Options exercisable within 60 days34,590
RSUs vesting within 60 days— (none shown)
Total beneficial ownership67,350 shares (includes options)
% of shares outstandingLess than 1% (asterisk in proxy)

Ownership alignment and policies:

  • Director stock ownership guideline: 3× base annual retainer; retain at least 75% of “net shares” from equity awards until guideline met; majority of independent directors had attained guideline as of the 2024 valuation; all were in compliance with retention requirements .
  • Hedging/pledging: Company policy prohibits short sales, pledging, and hedging (puts, calls, swaps, collars) by directors .

Governance Assessment

  • Board effectiveness: Audit Chair and SEC‑defined financial expert with long CFO tenure—strong fit for PRDO’s risk, audit, and financial oversight needs .
  • Shareholder support: High re‑election margins and strong Say‑on‑Pay approvals (2025 Say‑on‑Pay For 53,991,646 vs Against 1,836,289; 2024 For 51,573,537 vs Against 1,768,833) indicate broad investor confidence in governance and pay programs .
  • Conflicts/related‑party exposure: No related‑party transactions requiring disclosure and independence affirmed; insider policy prohibits hedging/pledging, reducing alignment risks .
  • Compensation alignment: Director pay mix is balanced (cash retainer + time‑based RSUs), with attendance gate on final retainer; equity is service‑based, not performance‑based—standard for directors and aligns with long‑term ownership .

Appendices

Committee Assignments Snapshot (2024–2025)

CommitteeRole
Audit CommitteeChair
Compliance & Risk CommitteeMember

Shareholder Vote Outcomes (Context)

Item2025 Result2024 Result
Kenda B. Gonzales—Director electionFor 55,747,521; Against 157,697; Abstain 17,589; Elected For 53,129,088; Against 393,365; Abstain 5,238; Elected
Say‑on‑PayFor 53,991,646; Against 1,836,289; Abstain 94,872; Approved (advisory) For 51,573,537; Against 1,768,833; Abstain 185,321; Approved (advisory)

Director Compensation Program (Key Terms)

ElementAmount/Term
Annual retainer (independent director)$80,000
Audit Chair retainer$25,000
Meeting fee threshold$1,500 per meeting starting with the 18th per 12‑month cycle
Annual director equityRSUs at $125,000 target; 6,256 units in 2024 grant; vests 6/14/2025

Tenure & Appointment

  • Appointed to PRDO Board October 24, 2016; initially to Audit Committee; compensation terms for non‑employee directors disclosed upon appointment .