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Kimberly Schaefer

Director at PRKS
Board

About Kimberly Schaefer

Kimberly Schaefer, age 59, has served as an independent director of United Parks & Resorts Inc. since December 2020; she is a CPA (inactive) with deep operating experience as former CEO of Great Wolf Resorts and Two Bit Circus, and currently CEO of RP Illusions . The Board has affirmatively determined she is independent under NYSE standards and she qualifies as an audit committee financial expert .

Past Roles

OrganizationRoleTenureCommittees/Impact
RP IllusionsChief Executive OfficerApr 2024–presentCEO of educational and entertainment company
Alpine Acquisition Corporation (SPAC)Chief Executive Officer; DirectorFeb 2021–Jan 2024Led blank-check company
Two Bit Circus, Inc.Chief Executive Officer; President; ConsultantCEO through Jan 2024; President 2017–2019; Consultant 2015–2016Experiential entertainment operations
Great Wolf Resorts, Inc.Chief Executive Officer; earlier COO/Chief Brand OfficerCEO 2009–2015; COO/Chief Brand Officer 2005–2008Led large indoor waterpark operator

External Roles

OrganizationRoleTenureCommittees/Impact
Hall of Fame Resort & EntertainmentDirectorSince Jul 2020Board service
Luxurban Hotels Inc.DirectorMar 2024–Dec 2024Board service
Education Realty TrustDirector2016–2018Board service

Board Governance

  • Committees: Audit Committee and Revenue Committee (not a chair) .
  • Independence: Board determined Ms. Schaefer is independent for NYSE and committee service; Audit Committee membership fully independent .
  • Audit expertise: Identified as an audit committee financial expert, reflecting CPA background and public-company CEO experience .
  • Attendance: In 2024 she attended all Audit Committee meetings but fewer than 75% of aggregate Board and committee meetings due to unusually high meeting volume; the company deems the 75% metric not meaningful in this context .
  • Board structure: Lead Independent Director is Timothy Hartnett; executive sessions are held regularly; Board held 12 meetings and committees held 41 in 2024 .
  • Hill Path influence: Hill Path (≈49.49% ownership at the time) can designate up to three directors and has one designee on each committee by agreement; Ms. Schaefer is not a Hill Path designee .

Fixed Compensation

Director compensation for fiscal 2024:

NameFees Earned or Paid in Cash ($)Stock Awards ($)Total ($)
Kimberly Schaefer102,500 323,375 425,875

Key 2024 retainer components relevant to Ms. Schaefer’s roles (paid quarterly; may elect DSUs/RSUs in lieu of cash):

Position2024 Annual Cash Retainer
Board Member (non-chair)110,000
Audit Committee Member25,000
Revenue Committee Member20,000

Notes:

  • She elected 50% cash and 50% DSUs/RSUs in lieu of cash; equities are valued at the prior-day closing price on grant .
  • Annual equity award to non-employee directors: $220,000 in DSUs/RSUs, vesting fully the day before the next annual meeting, with double-trigger or change-in-control vesting as specified .

Performance Compensation

  • No performance-based pay is disclosed for directors; director awards are time-based DSUs/RSUs under the Outside Director Compensation Policy .
  • Context—company incentive design for executives: Annual bonus metrics include Adjusted EBITDA, Total Revenues, department/park objectives, guest satisfaction, and discretionary/individual goals, with no formal maximum payout on certain financial measures and a 25% reduction when cost objectives are missed .

Company executive incentive metrics and 2024 results (context):

MetricThreshold ($M)Target ($M)Max2024 Actual ($M)Notes
Adjusted EBITDA (pre-bonus)812.0 902.0 No Max 700.2 0% payout vs target where applicable; cost objectives reduced awards by 25%
Total Revenues1,820.7 2,023.0 No Max 1,725.3 0% payout vs target where applicable

Other Directorships & Interlocks

  • Current boards: Hall of Fame Resort & Entertainment; prior: Luxurban Hotels Inc., Education Realty Trust .
  • Interlocks/overlaps: Board includes Hill Path designees with committee presence by agreement; Ms. Schaefer is independent and not a Hill Path designee .
  • No specific related-party transactions involving Ms. Schaefer are flagged in the proxy; related-person transactions require independent director approval per policy .

Expertise & Qualifications

  • CPA (inactive); audit committee financial expert designation .
  • CEO/operating leadership across leisure, hospitality, and experiential entertainment (Great Wolf Resorts, Two Bit Circus, RP Illusions) .
  • Strategic revenue oversight via Revenue Committee membership .

Equity Ownership

Ownership ElementAmountStatus/Notes
Common shares beneficially owned117Less than 1% of outstanding
Director Deferred Stock Units (DSUs)35,387Aggregate DSUs granted for equity portion of director compensation
Unvested DSUs (as of 12/31/2024)4,294Annual award vesting schedule per policy
Stock ownership guidelines5x annual cash retainer; retain 50% of net shares until compliantAll outside directors in compliance as of 12/31/2024

Governance Assessment

  • Strengths: Independent status; audit committee financial expert; active service on Audit and Revenue Committees; meaningful equity-based director pay and stock ownership guideline compliance that align interests with shareholders .
  • Watch items and red flags:
    • Attendance: Fewer than 75% of aggregate meetings in 2024 given unusually high meeting cadence; she attended all Audit Committee meetings (mitigates risk) .
    • Section 16 compliance: Ms. Schaefer filed a Form 4 on April 2, 2024 covering three transactions that were due in 2023; delays attributed to a calculation error (procedural red flag) .
    • Board pay flexibility: 2025 Omnibus Plan sets a director compensation limit of up to $3,000,000 (from $1,000,000), subject to disinterested stockholder approval, which increases potential board pay and warrants monitoring for pay inflation risk .
    • Control dynamics: Hill Path’s rights to designate directors and have representation on each committee create concentrated influence; protections were enhanced via the 2024 amendment requiring proportional voting above 24.9% and special committee approvals for certain transactions, but minority shareholder dynamics remain sensitive .

Additional signals:

  • Say-on-Pay: 2024 advisory vote approval at 99.1% supports compensation governance credibility at the company level .
  • Board workload: High meeting count (12 Board; 41 committee meetings in 2024) underscores significant director time demands; meeting fees apply only above 12 meetings .

Related-Party Exposure and Policies

  • Policy requires independent director review/approval of related person transactions and special committee approvals for Hill Path-related matters post-amendment; any acquisition transaction price parity required for Hill Path vs other shareholders .
  • No hedging or pledging company stock per governance practices (applies broadly to insiders) .

Director Compensation Structure and Mix

ComponentStructureVesting/Terms
Cash retainerBoard and committee retainers; meeting fees >12/yearQuarterly payments; election to receive DSUs/RSUs in lieu of cash
Equity retainerAnnual $220,000 DSUs/RSUs100% vest the day before next annual meeting; accelerated upon change-in-control per plan terms

Overall implication: Schaefer brings strong operating and audit oversight credentials and independence, but 2024 attendance optics and a prior Section 16 reporting lapse warrant continued monitoring; evolving board pay limits and Hill Path’s structural influence are broader governance considerations for investor confidence .

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Best AI for Equity Research

Performance on expert-authored financial analysis tasks

Fintool-v490%
Claude Sonnet 4.555.3%
o348.3%
GPT 546.9%
Grok 440.3%
Qwen 3 Max32.7%