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Amar Goel

Chief Innovation Officer at PubMatic
Executive
Board

About Amar Goel

Founder of PubMatic; Chairman of the Board since 2006; currently Chief Innovation Officer (part-time) since February 2021; age 48; A.B. in Economics and M.S. in Computer Science from Harvard University; previously served as PubMatic CEO (2006–2008) . In 2024, PubMatic delivered revenue of $291.3M (+9% YoY), gross profit of $190.2M (65% margin, +250 bps), processed ~263T impressions (+25% YoY), and reported net income of $13M; since IPO, a $100 investment in PUBM would be worth $50 as of 2024 year-end . Governance context: the CEO (Rajeev Goel) and Chairman (Amar Goel) are brothers; six of eight directors are independent, and all committees are independent .

Past Roles

OrganizationRoleYearsStrategic impact
PubMaticFounder; Chairman of the Board2006–presentFounder oversight; long-tenured Chair shaping strategy and governance .
PubMaticChief Innovation Officer (part-time)Feb 2021–presentFocus on innovation; reduced time commitment reflected in 2024 salary reset .
PubMaticChief Executive Officer2006–2008Early company leadership; transition to current CEO in 2008 .

External Roles

OrganizationRoleYearsStrategic impact
Kredivo HoldingsDirectorMar 2021–presentFintech board exposure in SE Asia .
Bito Inc.Co-founder & CEOSince May 2021Developer collaboration tools; active operating role alongside PUBM (part-time at PUBM) .
RevX, Inc.Chairman of the Board2015–2018Asia-focused mobile advertising; sector adjacency .
Komli Media, Inc.Founder; CEO; Chairman2006–2011; CEO again Dec 2013–Sep 2015Asia-focused digital media platform spun out of PubMatic; regional ad-tech expertise .
MicrosoftSales roles2003–2006Enterprise sales foundation .
McKinsey & Co.Consultant2000–2003Strategy toolkit .
Chipshot.comCo-founder, President & CEO1995–2000Early e-commerce operating experience .

Board Service & Governance

  • Chairman of the Board since 2006; not independent; brother of CEO Rajeev Goel; Board is majority independent (6 of 8) and all Audit, Compensation, and Nominating & Governance Committee members are independent .
  • Committees: Not a member of Audit, Compensation, or Nominating & Governance Committees (all independent membership; committee chairs: Audit—Shelagh Glaser; Compensation—Nick Mehta; Nominating—Susan Daimler) .
  • Executive sessions of independent directors are held at each regular meeting (without management, including the CEO and Chairman) .
  • 2024 attendance: no director attended fewer than 75% of Board/committee meetings (Board 4, Audit 4, Compensation 7, Nominating 4) .
  • As an executive officer, he receives no additional director compensation under the non-employee director policy .

Fixed Compensation

YearBase Salary ($)Notes
2023285,000
2024200,000 Reduced to reflect part-time CIO role .

Performance Compensation

2024 Annual Cash Incentive (Executive Bonus Plan)

MetricStructure/WeightingThresholdTargetActualPayout impact
Revenue (H1 2024)Baseline funding = (Actual/Target)^2102.4128.0134.0Drives baseline payout .
Adj. Pre-Tax Net Income (H1)Modifier7.118.5+$0.03 per $ over/under target (per $ of target) .
Revenue (H2 2024)Baseline funding = (Actual/Target)^2125.6157.0157.3Drives baseline payout .
Adj. Pre-Tax Net Income (H2)Modifier31.437.0+$0.03 per $ over/under target (per $ of target) .
Committee discretionDownward adjustment-8% due to relative revenue growth vs peers .
Executive2024 Target Bonus (% of Salary)2024 Target ($)Pre-adjustment Achievement (% of target)Final Payout (% of target)2024 Bonus Paid ($)
Amar K. Goel72% 144,000 126% 116% 167,002

Notes: For 2024, Company performance resulted in ~126% funding before the Committee’s -8% discretion; Amar’s final payout was 116% of target ($167,002) .

2024 Equity Awards (granted Jan 26, 2024)

ElementTarget Grant Value ($)Options (#)Option Exercise Price ($)RSUs (#)Vesting
Annual grant (Amar)1,350,000 66,700 15.38 66,700 Options vest 1/48 monthly; RSUs vest 1/16 quarterly (starting Apr 1 of grant year) .

Approximate cadence: 66,700 RSUs vest 1/16 per quarter (~4,169 shares/quarter); 66,700 options vest 1/48 per month (~1,389/month), subject to continued service .

Multi-Year Summary Compensation (Amar Goel)

YearSalary ($)Stock Awards ($)Option Awards ($)Non-Equity Incentive Plan Comp ($)Total ($)
2022266,000 1,257,886 427,269 195,060 2,146,215
2023285,000 497,903 2,525,696 276,916 3,585,515
2024200,000 854,709 1,354,255 167,002 2,575,966

Equity Ownership & Alignment

Beneficial Ownership (as of Apr 1, 2025)

HolderClass A SharesClass A %Class B SharesClass B %% Total Voting Power
Amar K. Goel341,535 <1% 4,460,956 52.5% 35.9%

Ownership detail: includes 22,847 Class A shares held directly; 318,688 Class A options exercisable within 60 days; 226,650 Class B options exercisable within 60 days; significant Class B holdings via family trusts and custodial accounts (see footnote (2)) . Dual-class structure: Class B carries 10 votes/share, reinforcing voting control .

Unvested RSUs at 12/31/2024 (Amar)

Grant YearUnvested RSUs (#)Market Value ($)
202214,963 219,806
202318,269 268,372
202454,194 796,110

Vesting schedule for these RSUs: 1/16 vested on April 1 of grant year; 1/16 each quarterly anniversary thereafter, subject to continued service .

Option Awards (selected outstanding as of 12/31/2024 – Amar)

Grant DateExercisable (#)Unexercisable (#)Exercise Price ($)Expiration
05/02/20176,250 2.15 05/01/2027
03/14/201875,400 3.89 03/13/2028
05/21/201995,000 2.97 05/20/2029
07/29/202050,000 2.16 07/28/2030
01/29/202193,492 1,989 36.25 01/28/2031
02/04/202222,657 8,415 26.27 02/02/2032
01/31/2023140,263 152,459 15.33 01/31/2033

Option vesting: 1/48 monthly from the month after vesting commencement, subject to continued service .

Policies impacting alignment and selling pressure

  • Hedging and pledging prohibited without pre-approval; short sales and other derivative hedges are restricted under the insider trading policy .
  • Insider trading policy on file; pre-clearance frameworks apply; Form 4 timeliness: the company notes two late Form 4s for Amar (filed after Jan 30, 2024) in SEC Section 16(a) disclosure .

2024 Exercises/Vesting Activity

ActivitySharesValue ($)
Options exercised (Amar)0
RSUs vested (Amar)36,616 693,924

Employment Terms

TopicKey terms
Employment agreementAt-will; offer letter (amended July 15, 2019); two months’ notice to terminate; eligible for annual bonus and standard benefits .
Retention agreementTier 1 Retention Agreement (Jan 29, 2021); benefits differ for Qualifying Termination vs CIC Qualifying Termination; double-trigger for CIC vesting; COBRA coverage; 12-month post-termination option exercise window .

Potential Payments if Terminated on 12/31/2024 (Amar)

ScenarioCash Severance ($)Bonus Amounts ($)Equity Awards ($)Benefits ($)Total ($)
Qualifying Termination200,000 144,000 37,475 381,475
CIC Qualifying Termination200,000 288,000 1,284,288 46,844 1,819,132

Notes: Tier 1 CIC benefits include 100% of target bonus, pro-rata target bonus, COBRA for 15 months, and full acceleration of unvested equity (time-based) . Company policy explicitly disallows single-trigger CIC payments and tax gross-ups .

Compensation Peer Group and Say-on-Pay

  • 2024 peer group (14 companies): A10 Networks, Cerence, Commvault Systems, InterDigital, LiveRamp, Magnite, Progress Software, Qualys, Rapid7, Repay Holdings, Shutterstock, Sprout Social, TechTarget, Upland Software .
  • Independent consultant FW Cook engaged; no conflicts found; peer data used as reference point (no fixed percentile targeting) .
  • Say-on-Pay approval: 98.3% support in 2024; annual say-on-pay planned .

Performance & Track Record (company-level context)

Measure20232024
Revenue ($M)267 291.3
Gross Profit ($M) / Margin190.2 / 65% (+250 bps YoY)
Adj. Pre-Tax Net Income ($M)55.5 (+29.9% YoY)
Net Income ($M)9 13
TSR – $100 invested at IPO (end of year)$55 $50

Investment Implications

  • Alignment and control: Very high “skin in the game” via 4.46M Class B shares (52.5% of Class B), translating to 35.9% total voting power; dual-class control supports long-term strategy but reduces external influence/activism levers .
  • Pay for performance with discipline: 2024 bonus funded above target but cut by 8% due to relative revenue underperformance vs peers—indicates Compensation Committee rigor; Say-on-Pay support (98.3%) reduces governance overhang from pay .
  • Selling pressure watchlist: Amar’s 2024 RSU grant (66,700) vests evenly at ~4,169 shares per quarter through 2027; unvested RSUs total 87,426 as of 12/31/24—expect steady quarterly supply; 2024 showed zero option exercises by Amar but 36,616 RSUs vested (potential incremental float upon settlement) .
  • Retention and transition risk: Part-time executive role (base salary reduced to $200K) combined with outside CEO role (Bito) suggests limited day-to-day operating involvement; however, retention protections (CIC double-trigger with full acceleration) and deep founder equity reduce near-term attrition risk .
  • Governance considerations: Non-independent Chair and sibling CEO-Chair dynamic present independence concerns; mitigants include a majority-independent board, independent committees, and executive sessions of independents at each meeting .
  • Risk indicators: Company discloses two late Section 16 filings for Amar in 2024—minor process lapse to monitor; hedging/pledging restrictions reduce forced-sale/hedging risk .