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Lori George

Director at SHAK
Board

About Lori George

Independent director of Shake Shack (SHAK) since October 2022; age 61 as of the 2025 record date. Former Global Chief Diversity, Equity & Inclusion Officer at The Coca-Cola Company (2018–2022), with prior roles spanning public affairs, communications, and stakeholder relations. Education: B.A. in Public Relations (Howard University), M.A. in Public Communications (American University); completed Harvard Business School Executive Leadership Experience (2019) and Stanford GSB Directors’ Consortium (2021). Recognized for leadership in strategy and program execution in complex organizations.

Past Roles

OrganizationRoleTenureCommittees/Impact
The Coca-Cola CompanyGlobal Chief DEI OfficerOct 2018 – Mar 2022Led DEI Center of Excellence; culture and workforce engagement programs
The Coca-Cola CompanyVP, Community & Stakeholder Relations (NAOU)Jan 2018 – Sep 2018Stakeholder engagement; community/relations leadership
The Coca-Cola CompanyVarious roles in public affairs, issues comms, shareowner affairs, social impact, DEI2002 – 2017Increasing responsibility across corporate functions
Porter/NovelliVice PresidentPrior to 2002Founded Multicultural Communications and Alliance Building practices
LG CommunicationsFounder/PrincipalPrior to 2002Led own PR consultancy
DC Government – Office of Human Rights & Minority BusinessSenior Public Affairs SpecialistPrior to 2002Public affairs specialist

External Roles

OrganizationRoleTenureNotes
NAACP FoundationBoard DirectorCurrentNon-profit governance
Arete Executive Women of InfluenceBoard DirectorCurrentNon-profit governance
NACD Center for Inclusive GovernanceAdvisory Council MemberCurrentGovernance advisory
Howard University School of CommunicationsBoard of VisitorsCurrentAcademic advisory
Executive networks (ELC, OnBoard, IWF, Extraordinary Women on Boards, Leadership Atlanta, Black Women on Boards, PRSA, The Links)MemberCurrentProfessional affiliations

Board Governance

  • Independence: Determined independent under NYSE rules.
  • Committees: Chair, Nominating & Corporate Governance Committee; Member, Compensation Committee.
  • Board structure/leadership: Separate Chair and CEO; Lead Independent Director is Jeff Flug; independent directors hold quarterly executive sessions.
  • Attendance: Board held 10 meetings in FY2024; Nominating & Corporate Governance Committee and Compensation Committee held 5 each; Audit held 4; all directors attended ≥75% of applicable meetings; directors are expected to attend the annual meeting and all did in 2024.
  • Election outcome (June 4, 2025): Class I directors elected. Notably, Lori George had materially higher withhold votes relative to peers.
    NomineeVotes ForVotes WithheldBroker Non-Votes
    Daniel Meyer29,821,6693,320,0314,374,237
    Jeff Flug30,974,6652,167,0354,374,237
    Lori George23,660,3299,481,3714,374,237
  • Class/tenure: Class I; nominated/reelected for term expiring at 2028 annual meeting.

Fixed Compensation

  • Non-employee director policy (structure):
    • Annual cash retainer: $62,500; Committee chair cash retainers: Audit $10,000; Compensation $7,500; Nominating & Corporate Governance $5,000; Lead Director: $12,500.
    • Annual equity (RSUs) grant: $62,500; Committee chair additional RSUs: Audit $10,000; Compensation $7,500; Nominating & Corporate Governance $5,000; Lead Director additional RSUs: $12,500. One-year vesting; acceleration on change of control. Directors may elect to take 50%/75%/100% of cash in RSUs; deferral of RSU settlement available starting 2025.
  • FY2024 actual (Lori George):
    ComponentAmount ($)Notes
    Cash fees65,000FY2024 cash under policy; prior service-year election to receive 50% of cash in equity noted by company
    RSUs (grant-date fair value)67,515Annual grant timing: date of 2024 annual meeting (June 12, 2024)
    Total132,515Sum of cash + RSUs

Performance Compensation

  • Equity form/mix: Annual director equity is time-based RSUs (no options/PSUs for directors under policy), vest after one year; acceleration upon change in control.
  • Unvested RSUs outstanding (as of Dec 25, 2024): 728 units for Lori George.

Other Directorships & Interlocks

  • Current public company directorships: None disclosed.
  • Non-profit/academic boards: NAACP Foundation; Arete Executive Women of Influence; Howard University School of Communications Board of Visitors.
  • Potential interlocks or related-party ties: None disclosed for Ms. George in the related-party section; disclosed related-party transactions involve other directors/executives (e.g., Madison Square Park Conservancy, Olo, Block).

Expertise & Qualifications

  • Strategic leadership and program development in DEI, stakeholder relations, and communications; experience in large-scale organizational change.
  • Education and director training including HBS Executive Leadership Experience and Stanford Directors’ Consortium.
  • Governance leadership: Chair of Nominating & Corporate Governance; member of Compensation Committee (co-signed Compensation Committee Report).

Equity Ownership

MetricValueNotes
Total beneficial ownership (Class A)2,476 shares<1% of outstanding; includes 728 RSUs that will vest within 60 days of record date
Vested vs. unvested728 RSUs vest within 60 daysAs footnoted by company
OptionsNone disclosed
Hedging/pledgingProhibited by policyAnti-hedging and anti-pledging policy applies to directors
Director ownership guideline5x annual cash retainer within 5 yearsAdopted in 2024; five-year compliance window from appointment/effective date

Governance Assessment

  • Positive signals:
    • Independent director with governance leadership (Chair, Nominating & Corporate Governance; member, Compensation).
    • Committee independence and governance practices (quarterly independent executive sessions; separate Chair/CEO; anti-hedge/pledge; clawback policy).
    • Strong shareholder support on say‑on‑pay (90.5% approval in 2024) and passed again in 2025 (31,508,136 for; 1,494,774 against; 138,790 abstentions; 4,374,237 broker non‑votes).
  • Watch items / RED FLAGS:
    • Elevated withhold vote in 2025 director election relative to other Class I nominees (Lori George 9,481,371 withheld vs. Meyer 3,320,031 and Flug 2,167,035), suggesting pockets of investor concern—potentially around governance, committee leadership, or broader board matters. Continued engagement may be warranted.
  • Related‑party exposure: None disclosed for Ms. George; related‑party transactions cited involve other directors/executives.

Overall: Ms. George brings stakeholder and DEI strategy expertise and chairs a key governance committee with full independence, but the 2025 withhold level merits targeted shareholder engagement to understand concerns and reinforce confidence.

Best AI for Equity Research

Performance on expert-authored financial analysis tasks

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Claude Sonnet 4.555.3%
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Best AI for Equity Research

Performance on expert-authored financial analysis tasks

Fintool-v490%
Claude Sonnet 4.555.3%
o348.3%
GPT 546.9%
Grok 440.3%
Qwen 3 Max32.7%