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Jacob Farmer

President, Fleet Vehicles & Services at SHYFSHYF
Executive

About Jacob Farmer

Jacob Farmer is President, Specialty Vehicles and Fleet Vehicles & Services at The Shyft Group, promoted to lead FVS effective January 1, 2024 and to President of both SV and FVS on May 20, 2024, after serving in SV on an interim basis . In 2024, SV delivered a 19% Adjusted EBITDA margin, while Shyft reported Adjusted EBITDA of $48.8M and Free Cash Flow of $16.5M; 2022–2024 PSUs paid 0% given TSR at the 5th percentile and cumulative GAAP net income of $58.8M below threshold, underscoring pay-for-performance alignment . Say‑on‑Pay support was 97% in 2024 . Age and education were not disclosed in the proxy.

Past Roles

OrganizationRoleYearsStrategic Impact
The Shyft GroupPresident, Fleet Vehicles & Services2024 (from Jan 1, 2024)Led FVS with segment AIC tied to Segment Adjusted EBITDA and MBOs .
The Shyft GroupPresident, Specialty Vehicles (interim)2024 (until May 20, 2024)SV delivered 19% Adjusted EBITDA margin for full year 2024 .
The Shyft GroupPresident, SV and FVSFrom May 20, 2024Achieved 116% of target AIC payout as segment leader; MBOs achieved at 200% .

External Roles

OrganizationRoleYearsStrategic Impact
No external roles disclosed for NEOs in the CD&A; director biographies are separately provided .

Fixed Compensation

Metric20232024
Base Salary ($)$176,923 $473,006
Target Bonus % of Salary60% 70%
Non-Equity Incentive (AIC) Paid ($)$111,725 $396,518
Special/Other Cash Bonuses ($)$100,000 promotion bonus; $291,550 partial 2024 AIC paid early for 280G mitigation
All Other Compensation ($)$5,829 $21,904 (401k match $8,115; exec life $4,479; LTD $7,247; physical $2,063)

Base salary changes: $400,000→$450,000 (Jan 1, 2024, promotion to FVS), then $490,000 (May 20, 2024, promotion to SV & FVS) .

Performance Compensation

Annual Incentive (AIC) – 2024 Structure and Outcomes (Segment President)

MetricWeightMinimumTargetMaximumActualPayout vs TargetVesting/Payment
Company Adjusted EBITDA ($000)25%$34,200 $42,700 $51,200 $44,200 117% Cash paid Mar 2025 (partial paid Dec 31, 2024 for 280G mitigation)
Company Free Cash Flow Conversion (%)25%56% 70% 84% 56% (adjusted to exclude factors outside management’s control) 80% Cash
Segment Adjusted EBITDA ($000)30%$85,900 $107,400 $128,900 $94,000 88% Cash
MBOs20%0% 100% 200% 200% (leadership of SV/FVS, safety, segment performance) 200% Cash
Financial Objectives Factor76%
Total AIC Multiplier116%

Long-Term Incentives (LTIC) – Grants and Design

Component2024 Target LTIC ValueGrant DateShares GrantedTerms
PSUs (60% of LTIC)$607,500 (135% of base salary) Mar 29, 2024 32,987 3-year performance (2024–2026); 60% Relative TSR vs comparator; 40% Cumulative GAAP Net Income ($36.6M threshold; $52.2M target; $62.7M max) .
RSUs (40% of LTIC)$607,500 (shared with PSUs) Mar 29, 2024 21,991 Vests ratably over 3 years; dividend equivalents paid upon vesting .
Promotion RSU$197,750 Feb 1, 2024 17,672 3-year ratable vesting .
Retention Restricted Stock (RSA)$1,876,897 Dec 31, 2024 159,872 Portion vested immediately equal to taxes; remainder vests ratably over 3 years from merger closing; Section 83(b) election made .

PSU performance history: 2022 PSU awards paid 0% (TSR 5th percentile; cumulative GAAP net income $58.8M below threshold) .

Equity Ownership & Alignment

ItemValue
Beneficial Ownership (Shares)103,889
Shares Outstanding (Record Date)34,932,272
Ownership % of Outstanding~0.30% (103,889 / 34,932,272)
Unvested RSUs/RSA (Dec 31, 2024)121,514 shares; market value $1,426,574 at $11.74
Unearned PSUs (Forecasted)46,182 shares; market value $542,177 at $11.74
Stock Ownership Guidelines3× annual base salary for NEOs; all continuing NEOs compliant as of Dec 31, 2024
Hedging / PledgingProhibited for executives and directors

Upcoming Vesting Schedule (Selected)

Vesting DateShares (RSUs/RSA)
2/1/20265,891
3/29/20267,330
6/30/202630,056
7/31/20264,904
2/1/20275,891
3/29/20277,331
6/30/202730,056
6/30/202830,055

Note: 18,124 RSUs scheduled for 2025 were accelerated to Dec 18, 2024 for 280G mitigation .

Employment Terms

ProvisionWithout Cause TerminationChange in Control + Good Reason/Without Cause (Double Trigger)
Cash Severance12 months base salary 2× annual salary + 2× target annual cash incentive
Annual BonusPro rata target bonus for year (subject to AIC threshold) Pro rata target bonus for year
EquityRSUs vest; PSUs prorated continue to vest based on actual performance and original schedule All unvested RSUs/RSA vest; PSUs settle at target
BenefitsCOBRA contribution during severance period (up to 12 months); outplacement 12 months COBRA contribution 24 months
Restrictive CovenantsNon‑compete/non‑solicit/confidentiality required to receive severance (duration tied to salary continuation period) Same

Potential payments (hypothetical, as of Dec 31, 2024):

  • Change in Control + Good Reason/Without Cause: Total $3,887,542 (vesting of equity $1,813,842; severance $980,000; annual incentive cash $1,029,000; COBRA/outplacement $64,700) .
  • Termination Without Cause: Total $2,491,788 (vesting of equity $1,607,288; severance $490,000; annual incentive cash $343,000; COBRA/outplacement $51,500) .

Merger-related retention and tax-mitigation actions:

  • Cash retention award: $1,600,000, payable at merger closing; clawback if resignation without Good Reason or termination for Cause within 12 months post-closing or if merger not consummated by Dec 31, 2025 .
  • Retention RSA: $1,876,897 (159,872 shares), Section 83(b) election; portion vested immediately equal to taxes; remainder vests over three years from merger closing .
  • Early payment of 2024 AIC portion: $291,550 paid Dec 31, 2024 (approx. 85% of target) for 280G mitigation .
  • Accelerated vesting of certain RSUs originally vesting in 2025 (18,124 shares) for tax mitigation .

Clawback: SEC/Nasdaq‑compliant mandatory recoupment for restatements plus supplemental misconduct/detrimental activity clawback; dividends deferred on unearned equity; hedging/pledging prohibited .

Investment Implications

  • Strong pay-for-performance linkage: 2022–2024 PSUs paid 0% on both TSR (5th percentile) and GAAP net income, indicating robust downside alignment; 2024 AIC paid 116% on balanced corporate/segment metrics with committee adjustments to FCF conversion reflecting items outside management’s control .
  • Retention lock-in around merger: $1.6M cash retention and $1.88M RSAs with vesting tied to merger closing and three-year schedule, plus Section 83(b) elections; high retention value reduces near-term departure risk but creates future share supply upon vesting and raises pay optics if merger timing changes .
  • Ownership alignment: ~0.30% beneficial ownership, significant unvested equity (121,514 RSUs/RSA; 46,182 PSUs), and compliance with 3× salary stock ownership guidelines support alignment; anti-hedging/pledging reduces misalignment risk .
  • Upcoming vesting cadence: Multiple large RSU/RSA tranches vest through 2026–2028; monitor Form 4s for net share settlements or sales around vest dates for potential technical selling pressure .
  • Severance/change-in-control economics: Double‑trigger benefits are standard market (2× cash + equity at target), minimizing single‑trigger windfalls; non‑compete and clawbacks provide downside protection .

Key performance context: SV delivered 19% Adjusted EBITDA margin; company Adjusted EBITDA $48.8M and FCF $16.5M in 2024 amid merger execution and operational initiatives .