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Jeremy Burton

Director at SnowflakeSnowflake
Board

About Jeremy Burton

Jeremy Burton (age 57) has served on Snowflake’s board since March 2016 and is currently a member of the Board’s Cybersecurity Committee. He is the CEO of Observe, Inc. (since Nov 2018), and previously held senior leadership roles at Dell and EMC. He holds a B.Eng. (Hons) in Information Systems Engineering from the University of Surrey. He is not considered an independent director by Snowflake’s board.

Past Roles

OrganizationRoleTenureCommittees/Impact
Dell TechnologiesEVP, Marketing & Corporate DevelopmentSep 2016 – Apr 2018Senior GTM and M&A leadership at a major technology company
EMC (acquired by Dell)President of ProductsApr 2014 – Sep 2016Product leadership in enterprise storage/software
EMCEVP & Chief Marketing OfficerMar 2010 – Mar 2014Global marketing leadership

External Roles

OrganizationRoleTenureNotes
Observe, Inc. (private)Chief Executive OfficerNov 2018 – PresentSnowflake customer; Snowflake invested $5.0M in Observe’s Series B (Mar 2024)
Public company directorshipsNo other public boards disclosed in the proxy

Board Governance

  • Committee assignments: Member, Cybersecurity Committee; not a chair. The committee met 8 times in the last fiscal year.
  • Independence: Not independent under NYSE standards (board-designated).
  • Years of service: Director since March 2016 (approx. 9 years as of proxy date).
  • Attendance and engagement: Each director attended at least 75% of aggregate board and committee meetings; board met 5 times last fiscal year.

Fixed Compensation (Director)

ItemFY2025 AmountNotes
Board cash retainer$33,000Standard annual cash retainer for non-employee directors
Cybersecurity Committee member fee$5,000Member retainer (chair would be $10,000)
Total cash fees received (Burton)$38,000As reported for FYE Jan 31, 2025
Education reimbursement (available)Up to $10,000For director education programs (policy)

Performance Compensation (Director Equity)

Grant DateAward TypeShares/UnitsGrant Date Fair ValueVestingCIC Treatment
Jul 2, 2024RSUs2,292$325,281Annual grant; vests at next annual meeting or 1-year anniversary, subject to serviceOutstanding awards for directors fully vest immediately prior to a Corporate Transaction

Notes: Snowflake’s non-employee director equity program provides a $300,000 annual RSU (valued on a 10-trading-day average) and a $1,000,000 initial RSU on joining (3-year ratable), subject to continuous service. Director equity is time-based; no performance metrics are applied.

Other Directorships & Interlocks

TypeEntityNatureDetails / Potential Conflict
Related-party customerObserve, Inc. (CEO: Jeremy Burton)Customer agreementsJan 2024 renewal (2-year, TCV $22.5M); Nov 2024 agreement (13-month, TCV $1.5M); Jan 2025 technical services ($67,600). FY2025 payments ~$16.1M. Terms stated as comparable to third-party.
Investment by SnowflakeObserve, Inc.Minority investmentSnowflake invested ~$5.0M cash in Observe’s Series B in Mar 2024.

Expertise & Qualifications

  • Engineering and product/marketing leadership in enterprise infrastructure and cloud data: EMC (product and marketing), Dell (marketing & corp dev), Observe (CEO).
  • Cybersecurity/data governance oversight experience via Cybersecurity Committee membership.
  • Education: B.Eng. (Hons) in Information Systems Engineering, University of Surrey.

Equity Ownership

CategoryAmount% OutstandingNotes
Beneficial ownership (total)41,615<1%Includes exercisable options within 60 days
Common stock (direct)5,136Directly held
Common stock (trust)20Burton Family Trust
Stock options (exercisable ≤60 days)36,459Pre-IPO options; exercisable within 60 days
Unvested RSUs (as of Jan 31, 2025)2,292From FY2025 annual grant
Hedging/pledgingProhibitedCompany insider trading policy prohibits hedging, short sales, and pledging/margin

Governance Assessment

  • Strengths/positive signals

    • Active cybersecurity oversight: Burton serves on a committee that met 8 times in the last fiscal year, reflecting focused engagement on cyber and AI-related risks.
    • Director compensation aligned with equity: Majority of director comp delivered via time-based RSUs; FY2025 stock grant fair value $325,281; cash fees modest ($38k).
    • Board responsiveness to shareholders: Board is recommending declassification over three years following a 2024 stockholder proposal—governance-positive trend.
    • Attendance threshold met: All directors, including Burton, attended at least 75% of board and committee meetings.
  • Risk indicators and RED FLAGS

    • Related-party exposure: Burton is CEO of Observe, a Snowflake customer with substantial contracts (TCV ~$24.1M+ across agreements) and ~$16.1M FY2025 payments; Snowflake also invested $5.0M in Observe. This raises potential conflict-of-interest and independence concerns (board has determined Burton is not independent).
    • Change-in-control acceleration: All outstanding director equity accelerates upon a “Corporate Transaction,” which some investors view as entrenchment risk.
    • Independence: Not independent under NYSE/SEC standards, limiting eligibility for key board committees (e.g., Audit/Comp) and requiring careful conflict oversight.
  • Controls/mitigants

    • Audit Committee oversight of related-party transactions per charter and written policy; transactions are reviewed/approved to ensure arm’s-length terms.
    • Prohibition on hedging/pledging reduces misalignment risk and leverage concerns.

Director Compensation (FY2025 detail)

MetricAmount
Fees earned/paid in cash$38,000
Stock awards (grant date fair value)$325,281
Total$363,281
Outstanding options (as of Jan 31, 2025)36,459
Unvested RSUs (as of Jan 31, 2025)2,292

Related-Party Transactions (Burton/Observe)

AgreementTermTotal Contract ValueFY2025 Cash PaidNotes
Customer agreement renewalJan 2024 – Jan 2026 (2 years)$22,500,000Part of ~$16.1M totalStandard terms stated as comparable to third-party
Additional customer agreementNov 2024 – Dec 2025 (13 months)$1,500,000Part of ~$16.1M total
Technical services agreementJan 2025$67,600Part of ~$16.1M total
Snowflake investment in ObserveMar 2024$5,000,000Series B Preferred investment

Overall view: Burton brings deep enterprise infrastructure and product/marketing expertise and is engaged on cyber risk oversight. However, his non-independence and the significant, ongoing Observe relationships warrant continued scrutiny around conflict management, recusal practices, and Audit Committee oversight, especially given Snowflake’s direct investment and material customer contracts with Observe.