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Saverio Mayer

President & Chief Executive Officer, Europe, MEA and APAC at Smurfit Westrock
Executive

About Saverio Mayer

Saverio Mayer is President & Chief Executive Officer, Europe, MEA & APAC at Smurfit WestRock. He joined Smurfit Kappa in 1986, was appointed CEO Europe in April 2017, and was 58 years old as disclosed in 2024 filings . His employment continuity date with Smurfit Kappa Italia S.p.A. is April 22, 1986, and his role at Smurfit WestRock commenced via a July 5, 2024 service contract . 2024 performance metrics in his annual incentive included Group Adjusted EBIT, Group FCF, Europe EBIT/FCF, and safety (TRIR); his total annual incentive payout equaled 81.57% of maximum based on actuals of €647M Adjusted EBIT, €30M Group FCF, €478M Europe EBIT, €183M Europe FCF, and TRIR of 0.555 .

Past Roles

OrganizationRoleYearsStrategic Impact
Smurfit Kappa GroupHead of Pan European Sales1996Led pan-European commercial efforts
Smurfit Kappa ItalyChief Executive Officer2001–Led national operations; grew corrugated footprint
Smurfit Kappa RussiaChief Executive Officer2007–2009Managed entry/operations in Russia
Smurfit Kappa PolandChief Executive Officer2007–2011Led Poland operations within regional network
Smurfit Kappa GroupResponsible for Bag-in-Box DivisionSince 2011Oversaw BIB division operations and performance
Smurfit Kappa EuropeChief Operations Officer, Corrugated & Converting EuropeSept 2015–Responsible for operational, sales, and financial performance of corrugated plants and BIB
Smurfit WestRockPresident & CEO, Europe, MEA & APACApr 2017–presentRegional leader for EMEA & APAC at combined company

Fixed Compensation

Item2024 Jan–Jun (USD)2024 Jul–Dec (USD)Notes
Base Salary$738,919 $825,122 Committee determined base salaries in USD; Euro-paid executives converted at 2024 avg FX 1.0816 USD/EUR
Target Annual Bonus (%)75% of base salary 75% of base salary Applies from calendar 2025; prorated for 2024 post-Completion
Actual Annual Bonus Paid (2024)$850,896 Non-equity incentive plan compensation in 2024
PerquisitesCar benefit provided under service contract

Performance Compensation

Annual Short-Term Incentive (2024)

MetricWeightingThresholdTargetMaximumActualPayout (% of Max)
Adjusted EBIT (Group)20% €414M €549M €685M €647M 17.21% (86%)
Free Cash Flow (Group)20% €(162)M €(65)M €32M €30M 19.79% (99%)
Europe EBIT30% €293M €427M €562M €478M 20.69% (99%)
Europe FCF20% €24M €121M €218M €183M 16.38% (82%)
Health, Safety & Wellbeing (TRIR)10% <0.55 <0.55 <0.55 0.555 7.50% (75%)
Total100% 81.57%

Long-Term Incentives and Vesting

Grant DateAward TypePerformance MetricThreshold SharesTarget SharesMax SharesVesting/Performance PeriodNotes
Aug 2, 2024PSUsRelative TSR vs S&P 5004,722 9,443 18,886 July 8, 2024–Dec 31, 2026; vests on Committee certification Footnote describes TSR-based PSUs; outstanding unearned units shown at max reflect 2024 Y/E performance
Mar 14, 2024PSP Award (legacy SKG Plan)Corporate performance (legacy PSP)8,497 33,989 As per SKG PSP terms (modified at Combination) 2024 SCT includes modification accounting; details in CD&A
Mar 14, 2024DBP Award (Deferred Bonus Plan)N/A (deferred 2023 bonus equity)10,907 units As per DBP plan terms2023 bonus paid as DBP Award in 2024; included in SCT "Stock Awards"

Equity Ownership & Alignment

CategoryAmount
Beneficially Owned Shares (as of Mar 3, 2025)173,462; percentage marked “*” in proxy table (less than 1%)
Outstanding PSUs (Aug 2, 2024 grant, shown at max as of 12/31/2024)19,114 units; $1,029,480 market value at $53.86/share
Unvested Time-Based RSUs (selected grants at 12/31/2024)35,333 units ($1,903,035); 10,907 units ($602,481); 12,288 units ($681,978); 31,484 units ($1,695,728); 9,462 units ($542,516)
Initial SEC Form 3 (July 15, 2024)“No securities are beneficially owned.”
Stock Ownership GuidelinesOther executive officers must hold 3x base salary; count unvested time-based RSUs and vested/deferred RSUs; exclude options and unearned performance awards
Holding RequirementUntil guideline met, must retain 50% of post-tax shares from vesting/settlement/exercise
Hedging/PledgingBroad prohibition on hedging and pledging company securities

Note: No stock options are listed among Mayer’s FY2024 outstanding equity awards in the proxy table .

Employment Terms

  • Service Contract: Dated July 5, 2024, between Smurfit Kappa Italia S.p.A. and Saverio Mayer; role is President & CEO, Europe, MEA & APAC, reporting hierarchically to Group CEO and functionally to the Board . The contract confirms employment continuity from April 22, 1986 .
  • Base Salary and Annual Incentives: Annual base salary €762,872 (illustrative $825,000), target annual bonus 75% of base salary effective 2025; 2024 bonuses prorated pre/post-Completion; annual equity awards targeted at $2,250,000 grant date fair value .
  • Severance (Executive Severance Plan):
    • Non-CIC termination without cause: 1.5x salary+target bonus; prorated target bonus; healthcare continuation subsidy; subject to release and covenant compliance .
    • CIC double-trigger (terminate without cause or resign for good reason within 2 years): 2x salary+target bonus; prorated bonus; healthcare continuation; best-net approach for 280G (no excise tax gross-ups) .
  • Non-Compete/Non-Solicit: 12 months post-termination non-competition, non-solicitation and non-dealing covenants; confidentiality/IP obligations during and after employment .
  • Hypothetical Termination Values (as of Dec 31, 2024):
    • Without Cause: $1,237,684 cash severance; $928,263 annual incentive; $738,920 retention bonus; $15,000 healthcare; $5,795,976 equity treatment; total $8,715,843 .
    • CIC Qualifying Termination: $1,650,245 cash; $1,237,684 annual incentive; $738,920 retention bonus; $20,000 healthcare; $6,722,508 equity; total $10,369,357 .

Investment Implications

  • Pay-for-performance alignment: Mayer’s STI paid at 81.57% of maximum driven by strong Group and Europe EBIT/FCF actuals; LTIs are 75% performance-based (PSUs) and 25% time-based RSUs, with PSUs tied to relative TSR vs S&P 500 through 2026, reinforcing long-term alignment .
  • Retention risk mitigants: Executive Severance Plan provides 1.5x/2x salary+bonus (non-CIC/CIC) with double-trigger CIC and healthcare continuation; no excise tax gross-ups; retention bonuses payable only under specified terminations; non-compete/non-solicit for 12 months .
  • Insider selling pressure: Initial Form 3 showed no holdings in July 2024, but by March 2025 Mayer beneficially owned 173,462 shares; holding requirements mandate retention of 50% of post-tax shares until guideline met; hedging/pledging banned—both reduce near-term sell pressure and alignment risk .
  • Ownership alignment: Executives must hold shares equal to 3x salary (including unvested time-based RSUs and vested/deferred RSUs), and all NEOs were either in compliance or subject to holding policies at 2024 year-end .
  • Execution track record: As EMEA & APAC leader, Mayer’s regional metrics in 2024 met or exceeded targets (Europe EBIT 99% of max; Europe FCF 82%), supporting integration execution; company-level transformation targets (e.g., $400M synergies by FY2025) provide context for his region’s contribution .
  • Governance quality: Robust clawback policies (Dodd-Frank compliant plus discretionary), independent compensation committee consultant engagement, and prohibitions on single-trigger CIC, hedging/pledging, and excise tax gross-ups indicate shareholder-friendly design .