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Marie Zhang

Chief Operating Officer at Trulieve Cannabis
Executive

About Marie Zhang

Marie Zhang, age 57, has served as Trulieve’s Chief Operating Officer since January 29, 2024, bringing over 25 years of operations and supply chain leadership across CPG, restaurant, and retail sectors. She holds a B.S. in Chemistry from Jilin University and a Master’s in Food Science and Technology from Iowa State University . Under her tenure in 2024, Trulieve delivered $1.2B in revenue, $420M in adjusted EBITDA, and $271M cash from operations, while reporting a net loss attributable to common shareholders of $155.1M; the company’s cumulative TSR value on a $100 investment (measured from 12/31/2020 baseline) stood at 16.39 versus a peer group at 21.50 .

Past Roles

OrganizationRoleYearsStrategic Impact
Blaze Pizza, LLCChief Supply Chain OfficerMar 2020 – Jan 2024Led network/logistics through growth; multi-unit operations in franchised QSR
GoTo Foods (FOCUS Brands LLC)Global VP, Supply ChainJul 2015 – Mar 2020Global supply chain for multi-brand portfolio; vendor and network optimization
Yum! Brands (NYSE: YUM)Chief Supply Chain OfficerFeb 2013 – Jul 2015Enterprise supply chain leadership for global QSR; compliance and scale
The Honey Baked Ham Co., LLCVP, Supply ChainFeb 2004 – Feb 2013Cold-chain and seasonal ops; procurement and distribution
Conagra Brands (NYSE: CAG)Director, R&D, Food Safety & QAJan 1997 – Feb 2004Food science, safety, and quality oversight for large-scale CPG

External Roles

Not disclosed in reviewed filings for public company directorships or external committee roles .

Fixed Compensation

ComponentAmountEffective/Grant TimingNotes
Base Salary$460,000Effective Jan 29, 2024Per Zhang Employment Agreement
Target Annual Bonus$400,000Ongoing (annual)Based on Company/individual goals set by Compensation Committee
Signing Bonus$100,000Following effective datePaid via standard payroll practices
Annual Equity Award Eligibility$750,000Ongoing (annual)In line with senior management practices

Performance Compensation

MetricWeightingTarget (High-End Guidance)Actual (FY 2024)Payout DeterminationVesting
Revenue50%$1,100,000,000$1,200,000,000Committee determined 200% of target bonuses for 2024 based on exceeding stretch goalsCash incentive (N/A)
Adjusted EBITDA25%$300,000,000$420,000,000200% of target for NEOs; Marie’s specific payout not disclosedCash incentive (N/A)
Cash Flow from Operations25%$200,000,000$271,000,000200% of target for NEOs; Marie’s specific payout not disclosedCash incentive (N/A)

Additional equity program structure (company practice for NEOs):

  • Annual long-term incentive mix: 50% stock options, 50% RSUs; options vest ratably over 3 years; RSUs vest 50% in year two and 50% in year three .
  • Marie is eligible for $750,000 annual equity awards under the plan; specific grant amounts/terms to her are not disclosed in 2024 proxy tables .

Equity Ownership & Alignment

ItemDetail
Beneficial OwnershipNot individually disclosed for Marie in the Security Ownership table (table covers NEOs and directors; Marie is an executive officer but not a named executive)
Vested vs Unvested BreakdownNot disclosed for Marie; plan-level vesting and acceleration terms provided for NEOs
Hedging/PledgingHedging transactions are prohibited by policy; pledging not disclosed
Stock Ownership GuidelinesNot disclosed for executives in reviewed sections
Change-of-Control TreatmentUnder the Omnibus Plan, outstanding awards accelerate to the extent not replaced with equivalent replacement awards upon change-in-control; Marie’s agreement also provides termination-related acceleration as described below

Employment Terms

ProvisionTerms
Start Date / RoleAppointed COO, effective Jan 29, 2024
Contract ProvisionsStandard confidentiality, non-compete, non-solicitation, non-disparagement, and IP assignment
Severance (no CoC)If terminated without Cause or for Good Reason: 1.5× (base salary + greater of target bonus or prior-year actual) plus prorated current-year bonus; payable over 18 months; COBRA premiums up to 18 months; unvested equity awards immediately vest (performance awards vest only upon certification)
Severance (with CoC, within 24 months)2.0× (base salary + greater of target bonus or prior-year actual) plus prorated bonus; lump-sum payment; COBRA premiums for 24 months
Bonus/Equity EligibilityAnnual bonus targeted at $400,000 and annual equity award eligibility at $750,000, per Compensation Committee-established performance goals and equity plan
Plan FrameworkThird Amended and Restated 2021 Omnibus Incentive Plan (effective upon shareholder approval 4/24/2025); includes change-in-control provisions and minimum vesting standards

Investment Implications

  • Pay-for-performance alignment: Marie’s cash incentive is tied to revenue, adjusted EBITDA, and cash flow metrics; 2024 actuals exceeded stretch goals, and the Committee set payouts at 200% of target for NEOs—indicative of strong operating execution during her first year, though her specific payout is not disclosed .
  • Retention risk and selling pressure: Her agreement provides immediate vesting of unvested equity on qualifying terminations (performance awards vest only upon certification), and enhanced lump-sum severance/COBRA under change-of-control—reducing voluntary attrition risk but potentially increasing insider selling pressure if equity accelerates .
  • Ownership transparency: No beneficial ownership or exercisable/unexercisable option detail is disclosed for Marie; this limits skin-in-the-game analysis versus NEOs and directors covered in the proxy’s ownership table .
  • Governance and shareholder feedback: The executive compensation program received 86.6% say‑on‑pay support in 2024; hedging is prohibited, and clawback policy updates are planned in line with SEC rules—supportive of alignment and governance controls .
  • Performance context: 2024 delivered $1.2B revenue and $420M adjusted EBITDA with $271M operating cash flow, but a $155.1M net loss and low cumulative TSR since 2020 baseline; continued execution on margin mix and cash generation is key to translating operational gains into shareholder returns .