Sign in

You're signed outSign in or to get full access.

Alpha Financial Partners, LLC

CIK:0001966219
Investment Adviser
$376M AUM
89 holdings
Lexington, KY, United States
Founded:2019
7 employees
Latest filing:Jun 30, 2025

Alpha Financial Partners, LLC is an SEC-registered investment adviser headquartered in Lexington, Kentucky. Founded in 2019, the firm is managed by three partners with decades of industry experience and serves both institutions and individuals. With around 7 employees, the firm specializes in fiduciary financial planning, investment management, employee benefits consulting, and institutional advisory services, focusing on comprehensive wealth management and retirement solutions for businesses, business owners, and individuals.

Investment Strategy

Alpha Financial Partners employs a disciplined, fiduciary-driven investment process centered on diversified asset allocation across US Large Cap, US Mid Cap, US Small Cap, international equity indexes, and bond index ETFs. Investment decisions are informed by quarterly reviews of market and economic indicators, with adjustments to allocations as appropriate. The firm favors index funds and ETFs to limit costs and boost tax efficiency, applying tax-aware strategies, such as loss harvesting, particularly for non-retirement accounts. Direct indexing via sub-advisors is also used to further maximize tax benefits for clients, reflecting a philosophy of minimizing fees and aligning solutions with client interests.

Latest 13F Filing Activity

Alpha Financial Partners, LLC filed their most recent 13F report on Jun 30, 2025 disclosing 89 equity positions with a total 13F market value of $139M. The fund increased holdings in Ishares TR, Neos Etf Trust, Ishares TR among other positions. Alpha Financial Partners, LLC reduced exposure to Pacer FDS TR, Ishares TR, Ishares TR among others.

Top Buys
I
IVVISHARES TR
+$4.0M
Q
QQQINEOS ETF TRUST
+$1.3M
S
SLQDISHARES TR
+$1.1M
I
IGSBISHARES TR
+$1.1M
V
VOOVANGUARD INDEX FDS
+$1.0M
Top Sells
C
COWZPACER FDS TR
-$1.1M
H
HDVISHARES TR
-$524.1K
I
ICSHISHARES TR
-$434.9K
V
VTIVANGUARD INDEX FDS
-$360.9K
U
USMVISHARES TR
-$353.5K

Top Holdings

I
IVVISHARES TR
+31.4%$43.5M
A
AGGISHARES TR
+11.7%$16.2M
I
IJHISHARES TR
+4.8%$6.7M
M
MUBISHARES TR
+4.2%$5.8M
S
SPLGSPDR SERIES TRUST
+4.0%$5.6M

Equity Positions (89)

TickerSecurityWeightMarket ValueSharesAvg CostPriceChange (QoQ)
ISHARES TR31.37%$43.5M70,133$576.94$620.90+$4.0M
ISHARES TR11.65%$16.2M163,050$96.92$99.20+$185.8K
ISHARES TR4.84%$6.7M108,219$61.66$62.02+$449.4K
ISHARES TR4.16%$5.8M55,234$106.63$104.48-$294.0K
SPDR SERIES TRUST4.01%$5.6M76,589$69.17$72.69+$839.9K

Industry Allocation

SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC.
+1.8%
COMMODITY CONTRACTS BROKERS & DEALERS
+1.7%
SERVICES-PREPACKAGED SOFTWARE
+1.3%
SEMICONDUCTORS & RELATED DEVICES
+1.3%
ELECTRICAL WORK
+1.2%