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Amara Financial, LLC.

CIK:0001934965
Investment Adviser
$200M AUM
43 holdings
San Francisco, CA, USA
Founded:2021
3 employees
Latest filing:Jun 30, 2025

Amara Financial, LLC is a privately held, boutique Registered Investment Adviser headquartered in San Francisco, CA. Founded by experienced financial planners, the firm provides high-touch, fiduciary-centered financial planning and investment management services. Amara Financial serves a diverse base of individuals and high net worth clients, as well as pension and profit-sharing plans. The firm has 3 employees, with expertise ranging from certified financial planning to client service administration, and emphasizes a personalized, holistic approach to managing clients' financial well-being.

Investment Strategy

Amara Financial, LLC delivers comprehensive, highly personalized financial planning and investment management tailored to clients' unique goals and circumstances. The firm employs a fiduciary standard, focusing on holistic planning rather than one-size-fits-all formulas. Their approach includes thorough inquiry into clients’ broader life and financial goals, collaboration with a carefully selected network of external experts when needed, and a commitment to ongoing education and proactive service. Investment management is barbelled by individually managed portfolios and a focus on risk-adjusted growth, serving especially individuals, high net worth individuals, and pension plans.

Latest 13F Filing Activity

Amara Financial, LLC. filed their most recent 13F report on Jun 30, 2025 disclosing 43 equity positions with a total 13F market value of $114M. The fund increased holdings in Schwab Strategic TR, Vanguard World FD, Ishares TR among other positions. Amara Financial, LLC. reduced exposure to Ishares TR, Ishares TR, Invesco Exch Traded FD TR II among others.

Top Buys
S
SCHGSCHWAB STRATEGIC TR
+$3.6M
M
MGKVANGUARD WORLD FD
+$1.8M
S
STIPISHARES TR
+$1.6M
V
VEAVANGUARD TAX-MANAGED FDS
+$1.5M
V
VIGVANGUARD SPECIALIZED FUNDS
+$1.0M
Top Sells
C
CMFISHARES TR
-$4.5M
I
IJRISHARES TR
-$2.2M
P
PWZINVESCO EXCH TRADED FD TR II
-$995.4K
S
SCHJSCHWAB STRATEGIC TR
-$322.9K
S
SPSMSPDR SER TR
-$295.8K

Top Holdings

M
MGKVANGUARD WORLD FD
+20.9%$23.7M
V
VIGVANGUARD SPECIALIZED FUNDS
+14.5%$16.5M
V
VEAVANGUARD TAX-MANAGED FDS
+12.7%$14.4M
V
VOVANGUARD INDEX FDS
+6.3%$7.2M
S
SCHGSCHWAB STRATEGIC TR
+6.2%$7.1M

Equity Positions (43)

TickerSecurityWeightMarket ValueSharesAvg CostPriceChange (QoQ)
VANGUARD WORLD FD20.90%$23.7M64,799$322.86$366.17+$1.8M
VANGUARD SPECIALIZED FUNDS14.50%$16.5M80,453$198.03$204.67+$1.0M
VANGUARD TAX-MANAGED FDS12.67%$14.4M252,377$51.92$57.01+$1.5M
VANGUARD INDEX FDS6.33%$7.2M25,675$263.75$279.83+$81.9K
SCHWAB STRATEGIC TR6.22%$7.1M241,854$27.22$29.21+$3.6M

Industry Allocation

COMMODITY CONTRACTS BROKERS & DEALERS
+3.7%
SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC.
+0.5%
RETAIL-DRUG STORES AND PROPRIETARY STORES
+0.3%
SERVICES-PREPACKAGED SOFTWARE
+0.3%
ELECTRONIC COMPUTERS
+0.3%