Forthright Family Wealth Advisory LLC
Forthright Family Wealth Advisory LLC is an independent, fee-only Registered Investment Adviser (RIA) headquartered in Houston, Texas, and established in June 2019. The firm specializes in personalized, discretionary investment management and financial advisory services for individuals, families, high-net-worth clients, foundations, and businesses. As of March 2025, the firm manages approximately $202.6 million in assets and employs 2 professionals, providing tailored portfolios based on client risk tolerance and preferences. The firm is owned by KEEN Holdings LP and is SEC-regulated, offering a transparent fee structure without commissions or performance fees, and upholds fiduciary standards under a formalized Code of Ethics.
Investment Strategy
Forthright Family Wealth Advisory LLC develops individualized investment strategies for clients based on their risk profiles, creating Investment Policy Statements to guide portfolio construction. The firm uses a blend of fundamental, technical, charting, and cyclical analysis to invest across major asset classes, seeking to align portfolio allocations with each client's financial goals. They focus on discretionary portfolio management, periodic portfolio reviews, and financial planning, permitting clients to impose investment restrictions. The firm prioritizes diversified, risk-aware portfolios and provides ongoing advisory without engaging in performance-based compensation, emphasizing transparency, client interests, and regulatory compliance.
Top Holdings
Equity Positions (49)
| Ticker | Security | Weight | Market Value | Shares | Avg Cost | Price | Change (QoQ) |
|---|---|---|---|---|---|---|---|
S SPLG | SPDR SERIES TRUST | 15.48% | $24.4M | 336,260 | $56.34 | $72.69 | +$2.3M |
B BRTR | BLACKROCK ETF TRUST II | 8.53% | $13.5M | 266,573 | $49.34 | $50.54 | -$143.2K |
I IVW | ISHARES TR | 7.67% | $12.1M | 110,003 | $90.57 | $110.10 | +$1.7M |
Q QUAL | ISHARES TR | 6.75% | $10.7M | 58,295 | $149.27 | $182.82 | +$484.1K |
D DFAC | DIMENSIONAL ETF TRUST | 6.64% | $10.5M | 292,421 | $34.28 | $35.84 | +$770.3K |