Question · Q4 2025
John Goddin asked Scott Kirby to revisit his thoughts on the future shape of the industry structure, considering recent M&A among smaller carriers and the expectation of more, and what equilibrium might look like.
Answer
Scott Kirby, CEO, outlined his vision for the industry structure: low-cost carriers shrinking to their niche (large leisure markets), two dominant brand-loyal airlines (United and Delta), and other carriers finding success in non-hub markets. He believes this structure will emerge regardless of consolidation. Goddin also inquired if United would consider M&A given a seemingly accommodative DOJ, but Kirby declined to comment on M&A specifics.
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