John Heinbockel's questions to Performance Food Group Co (PFGC) leadership • Q4 2025
Question
John Heinbockel of Guggenheim Securities inquired about how PFG wants its expanded salesforce to prioritize their time between penetrating existing accounts and acquiring new ones. He also asked about the RFP landscape on the Core-Mark side and how PFG is preparing capacity for future wins.
Answer
CEO George Holm stated that adding salespeople helps free up experienced reps to focus on penetration, which is a key challenge, while also enabling them to call on new accounts. For the Convenience segment, COO Scott McPherson highlighted that PFG proactively invested in two new facilities ahead of recent major wins, which was critical to securing the business. Holm and CFO Patrick Hatcher reiterated that PFG will continue to invest in CapEx for compelling, high-return projects across all segments.