Question · Q3 2025
Parish Chen from HSBC asked about the impact of global market dynamics on Trip.com Group, specifically intensifying competition with global OTAs like Agoda in Asia-Pacific, and Google's shift towards paid search affecting Meta search platforms.
Answer
CEO Jane Sun emphasized the vast potential of the Asia-Pacific market, citing its large population, strong economic growth, rising middle-income segment, rich travel resources, fragmented nature, and low online penetration as favorable for online travel companies. She highlighted Trip.com's focus on delivering one-stop solutions, localized products, and exceptional customer service for APAC travelers, expressing confidence in continuous growth through a dynamic, market-specific globalization strategy.
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