Sari Boroditsky's questions to Hayward Holdings Inc (HAYW) leadership • Q2 2025
Question
An analyst from Jefferies, on behalf of Sari Boroditsky, questioned the drivers behind the increase in SG&A as a percentage of sales and whether this level should be expected going forward. A follow-up question asked for elaboration on how the timing of orders impacted volume.
Answer
President and CEO Kevin Holleran explained that the higher SG&A reflects planned, targeted investments in advanced engineering, product development, customer care, and commercial resources to drive future growth. SVP & CFO Eifion Jones reiterated the company's medium-term goal to lower SG&A as a percentage of sales into the low 20s. Regarding order timing, Jones noted that the order profile in Q2 was healthy and came in as expected with year-over-year growth, consistent with normal seasonal patterns.