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Alyssa Harvey Dawson

Director at AppLovinAppLovin
Board

About Alyssa Harvey Dawson

Alyssa Harvey Dawson (age 55) is an independent director of AppLovin (APP) since 2021. She is a seasoned legal executive with 25+ years covering corporate governance, M&A, compliance, data privacy, IP, and regulatory affairs. Education: BA, cum laude, in Journalism from Michigan State University; JD, cum laude, from Georgetown University Law Center; Honors College member; Georgetown Law Board of Visitors; Make-A-Wish Connecticut board member .

Past Roles

OrganizationRoleTenureCommittees/Impact
HubSpot, Inc.Chief Legal Officer & Corporate SecretaryNov 2022 – Dec 2024Led legal/compliance; Advisor Dec 2024 – Mar 2025
Gusto, Inc.Chief Legal Officer; Executive Leadership TeamAug 2020 – Nov 2022Oversaw legal, compliance, government affairs
Sidewalk Labs (Alphabet)General CounselJun 2017 – Jul 2020Built legal team and data privacy strategy
HARMAN (Samsung)VP, Global Intellectual Property2011 – 2017Global IP and licensing oversight
NetflixAssociate General Counsel2008 – 2011Legal roles in fast-growth media tech
AutodeskLegal roles (prior to Netflix)N/ATechnology and corporate law experience

External Roles

OrganizationRoleTenureCommittees/Impact
Make-A-Wish ConnecticutBoard MemberCurrentNon-profit governance
Georgetown University Law CenterBoard of Visitors MemberCurrentLegal education oversight

Board Governance

  • Independence: Determined independent under Nasdaq rules; APP is a controlled company but does not use independence exemptions; all standing committees are fully independent .
  • Committee assignments: Audit Committee member; Nominating & Corporate Governance Committee member; not a committee chair .
  • Audit financial expert status: The Board designated Billings, Morgenfeld, Webb, and Georgiadis as audit committee financial experts; Dawson is not designated as an audit committee financial expert .
  • Attendance: Board held 7 meetings in 2024; each director attended at least 89% of board and applicable committee meetings; aggregate attendance ~98% .
  • Executive sessions and lead independent director: Independent directors meet regularly in executive sessions; Craig Billings serves as lead independent director .

Fixed Compensation

Component2024 Amount ($)
Fees Paid in Cash$0
Stock Awards (Grant-date fair value)$312,048
Total$312,048
Outstanding Director Equity Awards (as of 12/31/2024)Grant DateSharesTypeVesting Terms
Annual RSU06/05/20242,987RSUs100% vests on earlier of 1-year from grant or day prior to next annual meeting, subject to service

Additional director policy context (for 2024; amended Feb 2025): Cash retainer $50,000 for board; Audit member $10,000; Nominating & Corporate Governance member $5,000; directors may elect RSUs or non-qualified stock options in lieu of cash; initial award $425,000 (raised to $500,000 in Feb 2025); annual award $250,000 (raised to $300,000 in Feb 2025); director awards time-based; change-in-control triggers full vesting; annual compensation cap $750,000 ($1,000,000 initial year) .

Performance Compensation

Performance Metric Tied to Director CompensationDisclosure
Performance-based metrics (e.g., TSR/EBITDA targets)None disclosed for non-employee directors; awards are time-based RSUs or options
  • Change-in-control provision: Non-employee director outstanding awards fully vest upon change in control, subject to service through the event .
  • Clawbacks: Company adopted a compensation recovery policy for executive incentive pay (not applicable to director grants) .

Other Directorships & Interlocks

CompanyRoleCommittee RolesNotes
None disclosedNo current public company board disclosed for Dawson in APP’s proxy
  • Compensation Committee interlocks: APP disclosed no interlocks; Dawson is not a Compensation Committee member .

Expertise & Qualifications

  • Legal, regulatory, and governance leadership across tech platforms, AI/data privacy, IP/licensing, and compliance; 25+ years experience .
  • Data privacy and cybersecurity oversight experience; relevant to Audit Committee remit including AI governance and privacy .
  • Educational credentials: BA (cum laude) Michigan State; JD (cum laude) Georgetown Law; current governance roles at Georgetown Law and Make-A-Wish CT .

Equity Ownership

HolderClass A Shares% of Class ANotes
Alyssa Harvey Dawson3,745<1% (asterisk denotes <1%) Beneficial ownership as of 3/31/2025
  • Director ownership guidelines: Non-employee directors required to hold equity equal to 500% of annual board cash retainer; 5 years to comply; counts include certain RSUs but exclude unexercised options and unachieved performance awards .
  • Hedging/pledging: Hedging prohibited; pledging more than 10% of company securities prohibited .

Insider Trades & Compliance Signals

ItemDisclosure
Section 16(a) complianceOne Form 4 was filed late for Dawson in 2024 due to an administrative error related to RSUs issued for quarterly director compensation
Hedging/Pledging PolicyHedging prohibited; pledging limited to ≤10% of holdings

Governance Assessment

  • Strengths: Independent director serving on two fully independent committees (Audit; Nominating & Corporate Governance); strong legal/data privacy background aligned to Audit Committee oversight (including AI governance and cybersecurity); high attendance culture (≥89% per director; ~98% aggregate) supporting board effectiveness; equity-only director compensation enhances shareholder alignment; independent committee structure despite controlled company status .
  • Considerations: Not designated as an audit committee financial expert; minor compliance lapse (single late Form 4) noted as administrative error; no disclosed related-party transactions involving Dawson; continued vigilance warranted given controlled company dynamics and concentration of voting power, elevating the importance of independent oversight .
  • Overall signal: Governance profile supports investor confidence—independence, relevant risk/oversight expertise, and alignment via equity—with no material conflicts or related-party exposures disclosed for Dawson .