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David Ruud

Vice Chairman and Chief Financial Officer at DTE ENERGYDTE ENERGY
Executive

About David Ruud

David Ruud is Executive Vice President and Chief Financial Officer of DTE Energy, serving in this role since July 3, 2023; he is 58 years old as of March 13, 2025 and has held various positions at DTE for over five years . In 2024, DTE delivered operating EPS of $6.83 and cash from operations of $3.64 billion, while increasing its dividend 6.9%; five-year TSR stood at 129% (2019 base = 100), contextualizing financial performance during his tenure as CFO . DTE’s compensation framework ties annual and long-term incentives to investor-focused metrics including operating EPS, cash from operations, and relative TSR versus a regulated utility peer set .

Past Roles

OrganizationRoleYearsStrategic Impact
DTE EnergyExecutive Vice President & Chief Financial OfficerPresent position held since 7/3/2023 Finance leadership; named executive officer oversight
DTE EnergyVarious executive positions5+ years prior to current role Broad enterprise experience across DTE

External Roles

No external public-company directorships or roles disclosed for David Ruud in the latest proxy filings .

Fixed Compensation

YearBase Salary ($)Target Bonus ($)Actual Bonus Paid ($)Stock Awards ($)
2024710,192 616,250 (AIP target award) 840,500 2,129,484
2023670,000 536,000 (AIP target award) 265,600 1,807,875
  • Deferred compensation elective deferrals and company matches (Supplemental Savings Plan): $33,815 executive contribution and $25,096 company match in 2024; aggregate balance $1,144,529 at 2024 year-end .

Performance Compensation

Annual Incentive Plan — 2024 (applies to CEO, CFO, Lauer, Harris)

MeasureWeightThresholdTargetMaximumResultPayoutWeighted Avg Payout
DTE Adjusted Operating EPS20% $6.54 $6.69 $6.83 $6.83 200.0% 40.00%
Cash from Operations ($mm)20% 2,975 3,306 3,637 3,650 200.0% 40.00%
Net Promoter Score15% 27 33 39 31 75.0% 11.25%
OSHA Recordable Incident Rate5% 0.68 0.55 0.42 0.70 0.0% 0.00%
High Energy SIF5% 4 2 0 2 100.0% 5.00%
Employee Engagement (Gallup)5% 4.17 4.29 4.44 4.35 140.0% 7.00%
Storm Customers Restored ≤ 48h10% 88% 93% 98% 95% 140.0% 14.00%
CEMI4 % of Customers5% 11.1% 9.3% 7.5% 7.8% 182.8% 9.14%
Nuclear Annual UCF10% 86.4% 88.0% 88.7% 82.6% 0.0% 0.00%
% HCA Miles Assessable by ILI5% 96.76% 96.85% 96.89% 96.92% 200.0% 10.00%
Total100% 136.39%
  • AIP design and weights confirmed via 8‑K: DTE EPS 20%, cash from operations 20%, customer sat 15%, engagement 5%, safety 10%, utility operating excellence 30% (for DTE Vantage, business development index replaces utility index) .

Long-Term Incentive Plan — PSU payout (awarded 2021, paid early 2024)

Measure (Ruud)WeightThresholdTargetMaximumResultPayoutWeighted Avg Payout
TSR: DTE vs Peer Group80% 25th pct 50th pct 75th pct 73.00% 192.00% 153.60%
DTE Utility Avg ROE (2021–2023)20% 9.50% 10.00% 10.50% 9.80% 78.00% 15.60%
Total100% 169.20%
  • PSU design for 2024 grants: TSR vs custom peer group (80%) and 3-year cumulative operating EPS (20%), performance period 1/1/2024–12/31/2026; payouts 0–200% and settle after O&C certification in early 2027 .

Equity Ownership & Alignment

As of Dec 31Common StockPhantom StockPerformance Shares at Target (Other Shares That May Be Acquired)
202479,861 175 37,310
202365,352 169 30,921
  • Outstanding unvested awards at 12/31/2024: RSUs unvested 13,500 (market value $1,630,125 at $120.75/share); PSUs unvested at target 37,310 (market/payout value $4,505,183) .
  • 2024 vesting events: RSUs vested 3,763 shares ($389,809); PSUs vested 16,208 shares ($1,708,615) .
  • Stock ownership guidelines: four-times base salary for CFO; 100% of NEOs met guidelines as of 12/31/2024 . Anti-hedging and anti-pledging policy applied to all officers and directors .
  • Options: Company has not granted stock options since 2010; no repricing permitted .

Upcoming vesting and potential supply overhang

  • 2024 grant RSUs: 5,500 shares vest on 1/31/2027 .
  • 2023 grant RSUs: 4,200 shares vest on 2/1/2026 .
  • 2024 PSU cycle: performance period 2024–2026, payout after certification in early 2027 .
  • Note: Upcoming vesting and PSU settlements could create discretionary sale activity, though officers are subject to trading window restrictions and anti-hedging/pledging policies .

Employment Terms

FeatureDetail
Executive Severance Plan (non‑CIC)Cash severance equal to 100% of base salary + target bonus; choice of 12 months COBRA premiums or cash equivalent; up to six months of outplacement; estimated value for Ruud at 12/31/2024: total $5,755,846 (severance $1,341,250; bonus $616,250; pro-rated LTIP $3,761,846; supplemental benefits $36,500) .
Change-in-ControlDouble trigger; cash severance equal to 200% of base salary + target bonus; additional 100% payment as consideration for a one-year non-compete; accelerated vesting of LTIP awards with performance shares earned at greater of target or actual-to-date; estimated total for Ruud at 12/31/2024: $11,290,028 (severance $2,682,500; bonus $616,250; pension enhancement $331,770; accelerated LTIP $6,135,308; outplacement $108,750; health/wellness $74,200; non-compete $1,341,250) .
Clawback policyRecovery of excess incentive-based compensation for three years preceding an accounting restatement due to material noncompliance; applies to LTIP and AIP awards .
Ownership policy4x base salary requirement for CFO, counted as common stock, time-based restricted stock, phantom stock, and unvested performance shares at target .
Tax gross-upsNo excise tax gross-ups in change-in-control agreements .

Compensation Structure Details

2024 LTIP Grants (awarded January 31, 2024)

Grant DateInstrumentNumber of SharesGrant-Date Fair Value ($)Vest/Performance
1/31/2024Performance Shares (Target)14,700 1,549,674 Performance period 2024–2026; settles after certification in early 2027
1/31/2024Restricted Stock (RSU/Time-based)5,500 579,810 Vests 1/31/2027

2023 LTIP Grants (awarded Feb 22, 2023 and Feb 1, 2023)

Grant DateInstrumentNumber of SharesGrant-Date Fair Value ($)Vest/Performance
2/22/2023Performance Shares (Target)11,700 1,319,877 Performance period 2023–2025; settles after certification in early 2026
2/1/2023Restricted Stock (RSU/Time-based)4,200 487,998 Vests 2/1/2026

AIP target awards (reference for “target bonus”)

  • 2024 AIP target award for Ruud: $616,250 .
  • 2023 AIP target award for Ruud: $536,000 .
  • NEO AIP target percentages generally range from 70% to 135% of base salary (position-based ranges; individual percentages not specifically disclosed) .

Peer group and TSR targets

  • LTIP TSR peer group includes regulated utilities such as ALLETE, Alliant, AEP, Ameren, CenterPoint, CMS, Con Edison, Dominion, Duke, Evergy, Eversource, IDACORP, NiSource, NorthWestern, OGE, Pinnacle West, PNM, Portland General, Southern Company, WEC Energy, Xcel .
  • TSR targets tightened beginning with 2022 grants: target at 55th percentile and maximum at 80th percentile (versus 50th/75th previously) .

Other Benefits and Retirement

  • Pension (present value at 12/31/2024): Cash Balance Plan $484,009; SRP $1,074,036; ESRP $3,873,339 .
  • Supplemental Savings Plan (nonqualified 401(k)) contributions and balances in 2024: $33,815 executive contribution; $25,096 company match; $90,784 plan earnings; $1,144,529 aggregate balance .
  • Additional benefits (perquisites) for Ruud totaled $3,625 in 2024 (category includes items such as home security monitoring; DTE also provides certain executive security benefits, e.g., driver for CEO) .

Governance & Shareholder Feedback

  • Organization & Compensation Committee comprised of independent directors (Brandon, McGovern, Murray, Skaggs, Thomas), using independent adviser Meridian Compensation Partners since 2018 .
  • Say-on-pay approvals: 96.2% approval in each of 2024 and 2023 .
  • Anti-hedging and anti-pledging policy for officers and directors .

Investment Implications

  • High pay-for-performance alignment: Ruud’s variable compensation is driven by operating EPS, cash generation, customer/safety metrics and multi-year TSR and EPS goals, with 2024 AIP paying at 136.39% and 2021 PSU cycle at 169.2%, evidencing strong linkage to investor outcomes .
  • Retention risk appears contained: substantial unvested equity (RSUs MV ~$1.63M and PSUs MV/payout ~$4.51M at 12/31/2024) and double-trigger CIC protections incentivize tenure; no pledging/hedging permitted and robust clawback policy reduce misalignment risk .
  • Near-term supply overhang considerations: RSU vesting in Feb 2026 and Jan 2027 and PSU settlement in early 2027 could introduce discretionary selling windows; trading is subject to insider window policies and anti-hedging .
  • Governance quality signals: high say-on-pay support, independent comp oversight, no options or repricing since 2010, and no excise tax gross-ups in CIC agreements suggest shareholder-friendly design .