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Joseph Ruzynski

Joseph Ruzynski

Chief Executive Officer at FRANKLIN ELECTRIC COFRANKLIN ELECTRIC CO
CEO
Executive
Board

About Joseph Ruzynski

Joseph A. Ruzynski, 50, is Franklin Electric’s Chief Executive Officer (since July 1, 2024) and a director (since 2024). He holds a Bachelor’s in math and computer science from Saint John’s University and an MBA from the University of Minnesota, with prior leadership in industrial/electrical sectors at nVent and Pentair focused on growth and innovation . 2024 company performance under the compensation framework: net sales $2,021.3M (down 2% YoY), operating income $243.6M (down 7% YoY), diluted EPS $3.86 (down from $4.11), while gross margin improved to 35.5% (from 33.8%) . Annual bonus metrics achieved: working capital ratio attained 102% of target (29.9% vs 30.5%), adjusted EPS attained 88.5% of target ($3.92 vs $4.43) . Cumulative normalized EBITDA for the 2022–2024 PSU cycle reached $904.8M vs a $936.9M target (≈93.2% payout) . Total shareholder return index rose from 151 (2023) to 156 (2024) in the 5-year graph .

Past Roles

OrganizationRoleYearsStrategic impact
nVent Electric plcPresident, Enclosures Segment2018–2024Led growth and innovation in electrical connection/protection; sector leadership experience
Pentair plcVarious leadership rolesPrior to 2018Built experience in water technology and segment leadership

External Roles

OrganizationRoleYearsCommittee roles / notes
Franklin Electric Co., Inc.Director2024–presentNot compensated for director service; dual role as CEO; board term expires 2027
  • Independence: Board deems the CEO (Ruzynski) not independent; independent directors meet regularly; Lead Independent Director is Jennifer L. Sherman .
  • Board activity: Board held 5 meetings in 2024; ≥80% attendance by each director; all directors attended the 2024 annual meeting .

Fixed Compensation

Component2024 figureNotes
Base salary$900,000Paid pro-rata from July 1, 2024 start
Sign-on bonus$250,000Subject to repayment if departure within 12 months
Target bonus %100% of baseFull-year target $900,000; pro-rata target $450,000 for 2024
Actual bonus paid$407,700Reflects 90.6% payout (see table below)

Performance Compensation

Long-Term Incentive Grants (2024)

Grant dateAward typeQuantity/UnitsGrant-date fair valueExercise priceVestingExpiration
7/1/2024Restricted stock13,967 sh$1,312,479100% on 7/1/2027 (accelerated on CIC; pro-rata on death/disability/retirement)
7/1/2024Performance share units (target)27,935 units$2,625,052Earned based on 2024–2026 normalized EBITDA vs S&P 600 Industrials; 0–200% payout; vest at period end
7/1/2024Stock options38,798 sh$1,312,536$93.9733% per year over 3 years; accelerated on CIC/death/disability/retirement 7/1/2034
  • Annualized targeted LTI value for CEO: $2,500,000 (offer letter equity award estimated target total value $5,250,000) .

Annual Bonus Metrics (2024)

MetricWeightThresholdTargetMaximumActualPayout (% of target)
Consolidated Working Capital Ratio50%36.6%30.5%27.5%29.9%102.0%
Adjusted EPS ($)50%$3.54$4.43$4.87$3.9288.5%
Total payout90.6% (CEO)
  • PSU performance framework (2024 awards): 0% below 75% of target; 50% at threshold (75%); 100% at target (100%); 200% at 125%+ .
  • PSU results for 2022–2024 cycle: cumulative normalized EBITDA $904.8M vs $936.9M target; ≈93.2% of target PSUs earned .

Equity Ownership & Alignment

CategoryAmountNotes
Beneficial ownership (common stock)22,222 shIncludes unvested restricted shares; less than 1% of class
Unvested RS (as of 12/31/2024)13,967 shVests 7/1/2027
Target PSUs outstanding27,935 units2024–2026 performance period
Stock options unexercisable38,798 sh$93.97 strike; expire 7/1/2034
Ownership guideline6× base salary (CEO)5-year compliance window; must retain 50% of shares acquired until guideline met
Hedging & pledgingProhibitedAnti-hedging/anti-pledging policy for executives/directors; Insider Trading Policy bans pledging/margin accounts
  • As of end-2024, executives/directors met guidelines or were within applicable grace period .

Employment Terms

TermDetails
Employment Security Agreement (CIC)If terminated without cause or for good reason within 2 years post-CIC: lump sum equals 3× base salary + 3× target bonus (CEO), plus pro-rata current-year target bonus; 36 months of health & welfare coverage; immediate vesting of equity (PSUs at target); 36 months additional service credit for retirement; outplacement up to $50,000 for 12 months
Executive Severance Policy (non-CIC)If terminated without cause pre-CIC: CEO gets 1.5× (base + target bonus), pro-rata annual bonus based on actual performance, accelerated vesting of stock awards, COBRA premiums paid for 18 months (CEO)
Confidentiality & non-compete18-month non-compete (design/manufacture/distribution of electrical submersible motors/related products); confidentiality obligations; 18-month non-solicit of employees
ClawbackDodd-Frank compliant clawback adopted Oct 2023; 3-year lookback for incentive comp upon restatement
Trading governancePre-clearance for trades; defined trading windows; 10b5-1 plan restrictions and cooling-off periods

Board Governance

  • Independence: All directors except the CEO (Ruzynski) and Executive Chair (Sengstack) are independent under NASDAQ rules .
  • Board leadership: Sengstack serves as Executive Chair; Lead Independent Director is Jennifer L. Sherman, with defined responsibilities including executive sessions .
  • Committees: Audit (Chair: Renee J. Peterson), Compensation (Chair: Alok Maskara), Governance (Chair: Victor D. Grizzle); all independent; Compensation Committee met 6× in 2024, uses Meridian as independent consultant .
  • Meeting cadence: Board met 5× in 2024; ≥80% attendance; all attended 2024 AGM .

Director Compensation (for context; CEO receives none as an employee-director)

ItemAmount
Non-employee annual retainer$85,000
Committee chair/member feesAudit Chair $22,500; Audit member $12,500; Compensation Chair $25,000; Compensation member $6,000; Governance Chair $15,000; Governance member $6,000
Lead Independent Director fee$22,500
Equity grant (2024)1,368 shares (vested immediately; ≈$135,000 value)
CEO director payNot compensated as director
Director ownership guideline5× annual retainer; 5-year window

Compensation Peer Group & Pay Positioning

  • Peer group (23 companies): mix of industrials and water-related names (e.g., IDEX, ITT, Timken, Pentair, Vontier, Zurn, Watts, Nordson, Graco, Woodward, etc.) .
  • Target pay positioning: base salary ~50th percentile; annual bonus/LTI ~65th percentile; total target comp typically within ±15% of median adjusted for experience/performance/criticality .

Say-on-Pay & Shareholder Feedback

YearVotes ForVotes AgainstAbstentionsResult
202439,095,4772,382,26859,006Approved; prior support 94.3%
202537,779,0982,478,104106,312Approved

Performance & Track Record

  • 2024 results: Net sales $2,021.3M (–2% YoY); operating income $243.6M (–7% YoY); gross margin 35.5% (up 170 bps); diluted EPS $3.86 (vs $4.11) . Segment operating margins improved in Water (+40 bps to 16.7%) and Energy (+290 bps to 34.2%); Distribution margin declined (3.5% vs 5.1%) .
  • Strategic M&A: Acquired PumpEng Pty Ltd. in Feb 2025 (AUD 24.0M; ≈$15M); definitive agreement to acquire Barnes de Colombia S.A. ($110M EV), pending customary approvals .
  • Governance continuity: Executive Chair transitioned (CEO emeritus) with consulting arrangement post-retirement in 2025; CFO transition announced Feb 28, 2025 (resigning effective Mar 28, 2025) .

Equity Ownership & Vesting Schedules (selling pressure assessment)

  • Upcoming vest dates: RS vests 7/1/2027; PSUs for 2024 grant vest at 12/31/2026 based on performance; options vest 33% annually through 2026 .
  • Trading risk mitigants: pre-clearance, trading windows, 10b5-1 constraints, retention of 50% of shares until guideline met, anti-hedging/anti-pledging .

Employment Economics (Severance & CIC terms)

ScenarioMultipleBenefits
CIC termination (double-trigger)3× base + 3× target bonus (CEO)Pro-rata current-year bonus; 36 months benefits; immediate equity vesting (PSUs at target); 36 months service credit; outplacement up to $50k
Non-CIC termination without cause1.5× (base + target bonus)Pro-rata bonus based on actual performance; accelerated vesting; 18 months COBRA premiums (CEO)

Compensation Structure Analysis (alignment levers)

  • At-risk mix: Performance-based comp represented 55–65% of NEOs’ total targeted comp (2024); LTI split 50% PSUs, 25% options, 25% time-based equity .
  • Annual metrics: EPS and working capital ratio for CEO (100% tied to corporate goals); no discretionary adjustments applied for 2024 payouts .
  • Clawback and trading controls: Dodd-Frank clawback and strict insider trading policy reduce misalignment risks .

Risk Indicators & Red Flags

  • Hedging/pledging: Prohibited—reduces misalignment risks .
  • Tax gross-ups: No CIC tax gross-ups disclosed for CEO ESA; CIC tax treatment notes exist for prior CEO’s agreement (election under 280G), not applicable to CEO ESA .
  • Executive turnover: CFO resignation announced for Mar 2025 (transition risk) .

Investment Implications

  • Pay-for-performance: Strong linkage via EPS/WC in the annual plan and 3-year normalized EBITDA relative to S&P 600 Industrials for PSUs; 2024 payouts reflect mixed operating results with disciplined bonus calibration (90.6%) .
  • Retention and alignment: Robust ownership guidelines (6× salary), prohibited pledging/hedging, and significant performance-contingent equity support long-term alignment; severance/CIC protections mitigate retention risk during strategic transitions .
  • Potential selling pressure: Key vesting events in late-2026 (PSUs) and mid-2027 (RS), but governed by windows and retention requirements; monitoring Form 4 activity around those dates is prudent .
  • Governance checks on dual role: Non-independence is mitigated by an Executive Chair, a Lead Independent Director, and fully independent committees with active oversight and external advisors .