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Seth Dallaire

Director at Shift4 Payments
Board

About Seth Dallaire

Seth Dallaire (age 54) joined Shift4 Payments’ Board on February 20, 2025, and is nominated as a Class II director for a term through the 2028 annual meeting. He is Walmart’s executive vice president and chief growth officer; previously CRO of Walmart U.S. (Oct 2021–Oct 2024), Instacart CRO (Oct 2019–Oct 2021), and Amazon VP of global advertising sales and marketing (2012–2019). He holds a BA from Vassar College and an MBA from NYU .

Past Roles

OrganizationRoleTenureCommittees/Impact
WalmartEVP & Chief Growth OfficerCurrent (as of proxy)Senior growth leadership
Walmart U.S.EVP & Chief Revenue OfficerOct 2021–Oct 2024Revenue leadership
InstacartChief Revenue OfficerOct 2019–Oct 2021Commercial leadership
AmazonVP, Global Advertising Sales & Marketing2012–2019Built global ads revenue
Yahoo!, MicrosoftSales leadership rolesPrior to 2012Go-to-market roles

External Roles

OrganizationPositionStartNotes
WalmartEVP & Chief Growth OfficerNot disclosedCurrent role; significant commercial responsibilities

Board Governance

  • Class II director nominee (term to 2028); Board currently eight directors with staggered classes .
  • Independence: Board determined Dallaire qualifies as independent under NYSE rules .
  • Committee assignments: Not listed on Audit, Compensation, or Nominating & Corporate Governance committees as of the proxy’s committee matrix .
  • Lead independent director: Christopher Cruz .
  • Executive sessions: Independent directors meet without management no less than twice per year; at least one executive session annually .
  • Attendance: In 2024, each director attended ≥75% of Board and committee meetings; Dallaire joined in 2025 (no 2024 attendance applicable) .
  • Controlled company: Shift4 is a controlled company under NYSE rules due to Jared Isaacman’s voting power; may rely on governance exemptions (e.g., not majority independent committees) .

Fixed Compensation

Non-employee director compensation policy (applies to Dallaire from his appointment):

ComponentAmount/FormulaVesting/Notes
Annual cash retainer$50,000 per yearPaid quarterly in arrears; prorated if service partial quarter
Initial RSU grantFair value = $210,000 × fraction of year since prior annual meetingVests in full on first anniversary of grant; change-in-control accelerates
Annual RSU grant$210,000 fair value at each annual meetingVests in full on first anniversary of grant; change-in-control accelerates
Committee chair/member feesAudit Chair $30,000; Audit Member $15,000; Comp Chair $22,500; Comp Member $10,000; Nominating Chair $18,000; Nominating Member $5,500Prorated for service; paid quarterly

Note: Dallaire joined Feb 20, 2025; the 2024 director compensation table shows no 2024 pay for him because he was not on the Board then .

Performance Compensation

  • Directors receive time-based RSUs (no PSUs/options or performance metrics tied to director pay are disclosed). Initial and annual RSUs vest on time schedules; no bonus metrics apply to directors .

Other Directorships & Interlocks

CompanyRoleInterlock/Transaction Disclosure
None disclosedNo other public company boards disclosed for Dallaire in the proxy .
  • Selection process: Dallaire was initially recommended to the Nominating & Corporate Governance Committee by the CEO (Jared Isaacman) .
  • Related-party/transactions: Shift4 discloses a robust Related Person Transaction Policy overseen by the Audit Committee; no related party transactions involving Dallaire or Walmart are disclosed in the proxy -.

Expertise & Qualifications

  • Senior operating experience in retail/e-commerce and digital advertising; leadership in revenue growth and commercialization at Walmart, Instacart, and Amazon .
  • Education: BA (Vassar), MBA (New York University) .
  • Independent director designation under NYSE rules .

Equity Ownership

HolderSecurityAmountStatus/Notes
Seth DallaireRSUs617 unitsRSUs vesting within 60 days of April 22, 2025 counted as beneficial ownership; <1% ownership

Ownership alignment and policies:

  • Director stock ownership guidelines: Directors must hold 5× cash retainer; compliance generally required within five years; until met, 50% of net shares from grants must be retained .
  • Anti-hedging/pledging: Insider Trading Policy prohibits hedging and pledging of Company securities absent advance approval by General Counsel; broad anti-hedging stance applies to directors .

Governance Assessment

  • Independence and skills: Dallaire brings large-scale commercial and digital advertising expertise and is classified as independent, supporting board effectiveness .
  • Committee participation: Not assigned to committees as of the proxy—limits near-term committee influence; monitoring future committee placement is warranted -.
  • Ownership alignment: Initial RSU position (617) is small; guidelines require building ownership to 5× retainer within five years, which should strengthen alignment over time .
  • Controlled company considerations: Governance exemptions may reduce the proportion of independent directors/committees; lead independent director structure helps mitigate but investor protections are lower versus non-controlled companies .
  • Potential conflicts: Senior executive role at Walmart (a major merchant) could present perceived conflicts if material commercial relationships arise; no Walmart-related transactions are disclosed, and Shift4’s Related Person Transaction Policy places approval with the Audit Committee if any arise (mitigating control) .
  • Engagement and attendance: Board met nine times in 2024 with solid attendance; Dallaire’s attendance record will begin in 2025; independent directors hold executive sessions at least annually, enhancing oversight .

RED FLAGS to monitor: Controlled company status and CEO-recommended nomination ; potential future related-party interactions given Walmart role (none disclosed currently, but policy exists) ; initially low personal share ownership until guidelines are met .