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Laurie A. Tucker

Director at FORWARD AIRFORWARD AIR
Board

About Laurie A. Tucker

Independent director at Forward Air (FWRD) since 2019; age 68. Founder and Chief Strategy Officer of Calade Partners LLC (2014–present). Previously Senior Vice President, Corporate Marketing, FedEx Services (2000–2013) after joining FedEx in 1978. Holds a B.B.A. in Accountancy and an M.B.A. in Finance from the University of Memphis . The Board classified her as independent under Nasdaq standards . On June 12, 2025, following the 2025 annual meeting, she voluntarily resigned from the Board (after receiving a majority of votes cast) as part of Board changes during strategic review and refreshment .

Past Roles

OrganizationRoleTenureCommittees/Impact
FedEx Services, Inc.SVP, Corporate Marketing2000–2013Oversaw finance, pricing, and customer technology; deep large-scale operations and marketing experience .
FedEx (various roles)Multiple roles of increasing responsibility1978–200035 years at FedEx providing marketing and operations insight .

External Roles

OrganizationRoleTenureCommittees/Impact
Calade Partners LLCFounder & Chief Strategy OfficerJan 2014–presentMarketing consultancy leadership .
Bread Financial Holdings (public)DirectorMay 2015–presentNot specified in FWRD proxy .
Iron Mountain Incorporated (public)Director (former)May 2007–May 2014Not specified in FWRD proxy .

Board Governance

  • Committee assignments (2024 activity shown): Chair, Corporate Governance & Nominating Committee (5 meetings in 2024); Member, Executive Committee (0 meetings in 2024). Not on Audit or Compensation Committees .
  • Independence: Board affirms she was independent (all current directors except CEO) .
  • Attendance: Board held 35 meetings in 2024; all incumbent directors attended at least 75% of Board and committee meetings on which they served (individual percentages not disclosed) .
  • Executive sessions: Independent directors meet at least quarterly in executive session .
  • 2025 Annual Meeting outcome: She received majority support but resigned immediately to enable Board focus on operations and strategic alternatives; Board reduced to 8 directors, with Jerome Lorrain as Executive Chairman and Paul Svindland as Lead Independent Director .

Committee Snapshot (2024)

CommitteeRole2024 MeetingsNotes
Corporate Governance & NominatingChair5Oversees governance, board composition, director compensation recommendations, ESG oversight, and succession along with Compensation Committee .
ExecutiveMember0Authorized to act between Board meetings; did not act in 2024 .

Fixed Compensation

Component20232024Notes
Annual cash retainer$85,000$85,000Standard non-employee director retainer .
Committee chair fee (CG&N)$20,000$20,000Chair fee for Audit, CG&N, Compensation set at $20,000 and Tucker served as CG&N Chair .
Committee member feesNot a member of Audit or Compensation; Executive Committee fee not specified .
Total cash paid (per table)$105,000$105,000Matches retainer + chair fee .
All other compensation$1,2682023 includes dividend equivalents; none in 2024 given no dividends/credits .

Citations: 2023 director compensation table ; 2024 director compensation table ; fee structure ; committee roles .

Performance Compensation

Directors receive time-based equity; no performance-conditioned awards for directors disclosed.

Element20232024Vesting / Structure
Annual equity grant (value)$130,000$130,000Equity vests on the earlier of (a) the day immediately prior to the next annual meeting or (b) first anniversary, subject to service; directors may elect to defer into DSUs (with dividend equivalents) .
Instrument typeRestricted shares/DSUs2024 used restricted shares for some and a “2024 Director Award” (cash-settled unless shares available) for others due to share availability constraintsBoard expected $130k level to continue in 2025 .

Notes:

  • No performance metrics (TSR/EBITDA) tied to director equity are disclosed; these apply to executives, not directors .
  • Unvested positions at year-end: 1,352 units at 12/31/2023; 0 shown at 12/31/2024 (excludes any “2024 Director Awards” that may be settled in cash or shares) .

Other Directorships & Interlocks

  • Current public boards: Bread Financial Holdings (since May 2015) .
  • Prior public boards: Iron Mountain Incorporated (May 2007–May 2014) .
  • Interlocks/conflicts: No related-party transactions involving Tucker disclosed; Audit Committee reviewed related-party items and reported none beyond items unrelated to Tucker .

Expertise & Qualifications

  • 35 years at FedEx with oversight of finance, pricing, and customer technology; Board cites her corporate marketing and large-scale operations expertise; considered well-suited to chair CG&N .
  • Not designated as an Audit Committee Financial Expert (those identified were Amicarella, Boyles, Gorjanc, and Polit) .

Equity Ownership

HolderClassBeneficial Ownership% of ClassVoting Power
Laurie A. TuckerCompany Common Stock15,573<1%<1% .

Additional details:

  • No Company Series B Preferred Units, Series C Preferred Units, or Opco Series C-2 Preferred Units reported for Tucker .
  • As of 12/31/2024, no outstanding deferred stock units/non-vested restricted shares attributed to Tucker (excludes any 2024 Director Awards) .
  • Independent director stock ownership guideline: 5x annual cash retainer; timeframe extended to five years for new independent directors (was three years in prior proxy). Board disclosed some directors fell out of compliance in 2024 due to stock price fluctuations; individual compliance not disclosed .

Director Compensation (YoY)

Metric20232024
Fees Paid in Cash ($)105,000 105,000
Stock Awards ($)130,000 130,000
All Other Compensation ($)1,268 (dividend equivalents) — (no dividends/dividend equivalents)
Total ($)236,268 235,000

Shareholder Votes & Engagement Signals

  • 2024 election: Votes for Tucker 23,010,754; withheld 1,117,667; broker non-votes 0 .
  • 2024 Say-on-Pay: 79.3% support vs. 92.2% in 2023; decline attributed to shareholder sentiment and concerns post-Omni acquisition; management committed to engagement .
  • 2025 activism context: A shareholder solicitation (PX14A6G) explicitly targeted Tucker’s tenure, citing a roughly −73% TSR over ~5 years vs. index gains (shareholder’s assertions), amplifying pressure on legacy directors .
  • 2025 outcome: Despite majority support, Tucker resigned following the annual meeting as part of governance changes during strategic alternatives review .

Governance Assessment

  • Strengths

    • Independent status; served as CG&N Committee Chair with oversight of governance, director compensation recommendations, ESG, and succession processes .
    • Clear director fee structure and equity alignment (annual $130k equity grant; service-based vesting) .
    • Attendance threshold met across incumbents (≥75%); Board maintained regular executive sessions .
    • No related-party transactions involving Tucker disclosed .
  • Watch items / RED FLAGS

    • Activist scrutiny of legacy directors including Tucker, citing multi-year TSR underperformance versus indices (activist filing) .
    • Director stock ownership guideline compliance: Board disclosed some directors fell out of compliance due to share price declines in 2024 (individual status for Tucker not disclosed) .
    • 2025 board changes post-AGM: Tucker’s resignation despite majority support underscores elevated governance and strategic pressure; board size reduced and leadership restructured amid strategic alternatives review .
  • Alignment and incentives

    • Director compensation mix remained balanced: $105k cash (retainer + chair) plus $130k equity in 2024; no performance-conditioned equity for directors (reduces pay volatility but limits explicit performance linkage) .
    • Ownership: 15,573 shares (<1%) provides some alignment, with broader ownership guidelines requiring 5x retainer; compliance for Tucker not disclosed .
  • Committee effectiveness considerations

    • CG&N met 5 times in 2024; Executive Committee did not act. Given role in board refreshment and ESG, CG&N chair responsibilities were central during a year with 35 board meetings and significant strategic activity (Omni integration, alternatives review) .

Overall, Tucker brought deep transportation-sector marketing/operations experience and chaired governance through a period of heightened strategic and shareholder scrutiny; resignation in 2025 post-AGM reflects ongoing governance transition and investor pressure rather than a disclosed conflict-of-interest finding .