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Laura Deady Holt

Chief Merchandising Officer at Lulu's Fashion Lounge Holdings
Executive

About Laura Deady Holt

Laura Deady Holt is Chief Merchandising Officer at Lulu’s Fashion Lounge Holdings, Inc. (LVLU), appointed effective January 15, 2024; she is 41 years old as of the 2025 proxy and has served since January 2024 . Education includes an Associates Degree in Fashion Marketing from Parsons The New School for Design, study in Fashion Marketing & Communication at London College of Fashion, and a B.S. in Textiles, Merchandising, and Fashion Design from the University of Rhode Island . Core credentials span strategic leadership in trend and financial analysis, product vision, seasonal strategy, and merchandising across apparel, accessories, footwear, and vintage categories . Company-level TSR, revenue growth, or EBITDA growth metrics tied to Holt’s role are not disclosed in the proxy materials; LVLU maintains an SEC- and Nasdaq-compliant clawback policy covering executive incentive compensation .

Past Roles

OrganizationRoleYearsStrategic Impact
Urban OutfittersSenior Managing Director of Buying & Merchandising, Apparel/Accessories/Footwear/VintageApr 2021 – Jan 2024Led product vision and seasonal strategy development across categories; significant strategic leadership in trend and financial analysis, fashion direction, product development
Michael KorsSenior Director of Merchandising, Women’s Apparel/Handbags/AccessoriesMay 2019 – Apr 2021Oversaw merchandising across women’s categories, driving assortment and commercial execution
Free PeopleSenior Global Merchant, Handbags & AccessoriesApr 2018 – May 2019Directed global merchandising for accessories, aligning product strategy to brand and consumer trends
Macy’sDirector of Buying, Handbags & AccessoriesDec 2011 – Apr 2018Led buying and category management for handbags and accessories in a large-scale retail environment

External Roles

No public company board or external governance roles are disclosed for Holt in LVLU proxy or 8-K materials .

Fixed Compensation

Not disclosed. Holt is not listed among LVLU’s named executive officers (NEOs) for fiscal 2024; base salary and bonus details for Holt are not provided in the executive compensation sections .

Performance Compensation

Not disclosed. No RSU/PSU grant details, performance metric weightings, targets, or payouts tied specifically to Holt are presented in the proxy .

Equity Ownership & Alignment

ItemDetail
Total Beneficial Ownership (shares)59,583 shares beneficially owned by Ms. Deady Holt (included within the group total)
Shares Outstanding (reference for % calc)42,942,378 shares outstanding as of April 16, 2025
Ownership as % of Shares Outstanding~0.14% (59,583 ÷ 42,942,378) based on the disclosed counts
Vested vs. Unvested BreakdownNot disclosed for Holt
Options (exercisable/unexercisable)No options disclosed for Holt; LVLU indicates no stock options granted to executive officers since 2021 (applies generally)
Pledged SharesNo pledging disclosures for Holt; Insider Trading Compliance Policy prohibits hedging transactions
Hedging/Pledging PolicyInsider Trading Compliance Policy prohibits hedging or transactions designed to offset declines in LVLU equity value
Stock Ownership GuidelinesNot disclosed for Holt

Employment Terms

  • Start date and role: Appointed Chief Merchandising Officer effective January 15, 2024 .
  • Contract term, auto-renewal, severance, change-in-control, non-compete/non-solicit: Not disclosed for Holt in Item 5.02 or proxy materials .
  • Clawback: Company-wide Policy for the Recovery of Erroneously Awarded Compensation is in place per SEC/Nasdaq rules .

Investment Implications

  • Alignment/skin-in-the-game: Holt’s beneficial stake (~0.14% of outstanding shares) signals some alignment, but lack of disclosed RSU/PSU details limits visibility into future vesting-related selling pressure .
  • Governance/compensation controls: LVLU’s clawback and insider trading policy (hedging prohibited) support investor-friendly oversight; however, without contract and incentive metric disclosure for Holt, pay-for-performance assessment is constrained .
  • Retention/mobility: Strong merchandising pedigree (Urban Outfitters, Michael Kors, Free People, Macy’s) underpins execution capability; absence of published employment protections or severance terms suggests retention relies on role fit/performance rather than contractual economics .
  • Monitoring signals: Track future Form 4s for Holt to detect selling cadence, and any Item 5.02 filings for role changes or new compensation grants that could shift alignment or retention risk .