- **Magic Empire Global Limited** reported a **33.8% decrease in revenue**, falling from approximately **HK$7.7 million** for the first half of 2024 to approximately **HK$5.1 million (US$0.7 million)** for the first half of 2025.  **[1881472_0001493152-25-018451_ex99-1.htm:0]** 
- The company recorded a **net loss of approximately HK$4.6 million (US$0.6 million)** for the first half of 2025, a significant decline from a net income of approximately **HK$0.6 million** in the same period of 2024.  **[1881472_0001493152-25-018451_ex99-1.htm:0]** 
- This resulted in a **basic and diluted loss per share** of approximately **HK$(0.90) (US$(0.11))** for the first half of 2025, compared to earnings per share of **HK$0.12** in the prior year period.  **[1881472_0001493152-25-018451_ex99-1.htm:0]** 
- **Selling, general and administrative expenses** increased by **25.2%** to approximately **HK$11.5 million (US$1.5 million)** for the first half of 2025, up from approximately **HK$9.2 million** in the first half of 2024, contributing to the net loss.  **[1881472_0001493152-25-018451_ex99-1.htm:0]**

Magic Empire Global (MEGL)