Daniel Vasella
Director at PEPSICO
Board
About Daniel Vasella
Daniel Vasella, MD, is an independent director of PepsiCo (PEP), age 71, serving on the Board since 2002. He is the former Chairman (1999–2013) and CEO (1996–2010) of Novartis AG and previously held senior executive roles at Sandoz Pharma; he currently coaches senior executives and serves on several private company boards . He is affirmed independent under Nasdaq rules , and all incumbent directors met the minimum attendance standard in 2024 and attended the 2024 Annual Meeting .
Past Roles
| Organization | Role | Tenure | Committees/Impact |
|---|---|---|---|
| Novartis AG | Chairman | 1999–2013 | Led a highly regulated global business; deep governance, operations, and regulatory experience |
| Novartis AG | Chief Executive Officer | 1996–2010 | Global leadership and corporate strategy execution |
| Sandoz Pharma Ltd / Sandoz Pharmaceuticals Corp. | CEO/COO/SVP; Head of Worldwide Development; Head of Corporate Marketing | 1988–1996 | Senior roles across development and marketing; health and wellness expertise |
External Roles
| Company | Role | Tenure | Committees/Notes |
|---|---|---|---|
| American Express Company | Director | Current | Public company directorship disclosed |
| SciClone Pharmaceuticals (Holdings) Limited | Director | Until 2024 | Prior public company board service |
| Various private companies | Director | Current | Board roles at private companies |
Board Governance
- Committees: Compensation Committee member; Nominating & Corporate Governance Committee member .
- Committee chairs (context): Compensation Committee Chair – Cesar Conde; Nominating & Corporate Governance Chair – Robert C. Pohlad .
- Independence: Board determined all non-management director nominees, including Vasella, are independent .
- Attendance: 2024 Board held 5 meetings; Committees held 19; no incumbent director attended fewer than 75%; all 15 directors attended the 2024 Annual Meeting .
- Governance standards: Limits on outside boards (non-executive directors: up to 4); mandatory retirement age 75; annual review of director commitments .
Fixed Compensation
| Component | Amount | Period/Date | Notes |
|---|---|---|---|
| Annual cash retainer | $120,000 | FY2024 | Standard non-employee director cash retainer |
| Fees earned (reported) | $120,000 | FY2024 | Disclosed for Vasella |
| Cash deferral election | 718 phantom stock units | June 1 & Dec 1, 2024 | Deferral of $120,000 at prices $171.23 and $163.05, respectively |
| Committee chair/presiding fees | $0 | FY2024 | Not a chair; Presiding Director fee ($50k) applies elsewhere |
| All other compensation | $30,310 | FY2024 | PepsiCo Foundation matching gifts and related items |
Performance Compensation
| Award/Metrics | Detail | Grant/Vesting | Value/Units |
|---|---|---|---|
| Annual equity retainer (phantom units) | Immediately vested phantom units of PepsiCo Common Stock, payable after Board departure; dividend equivalents reinvested | Granted Oct 1, 2024; payable post-service on schedule selected by director | $200,000; 1,167 units at $171.38 |
| Cash deferral into phantom units | Elective deferral of cash fees into phantom units | Allocated June 1 & Dec 1, 2024 based on closing prices | 718 units total |
| Clawback | Company may cancel outstanding equity awards for directors violating the Global Code, non-compete, or engaging in gross misconduct | Ongoing | Policy applies to non-employee directors |
| Hedging/Pledging | Prohibited for directors; limited trading windows with pre-clearance | Ongoing | Alignment and risk controls |
No options or performance-based PSU metrics are disclosed for non-employee directors; equity is time-based phantom units with governance safeguards .
Other Directorships & Interlocks
| Company | Relationship to PepsiCo | Interlock/Conflict Notes |
|---|---|---|
| American Express Company | None disclosed | No PepsiCo interlocks disclosed with American Express; independence affirmed |
| SciClone Pharmaceuticals (Holdings) Limited (until 2024) | None disclosed | No conflicts disclosed |
Expertise & Qualifications
- Health, wellness, and regulatory expertise from leading Novartis in highly regulated markets; corporate governance and global operations experience .
- Human capital and succession planning experience; strategy development and marketing leadership .
Equity Ownership
| Metric | Value | As-of | Notes |
|---|---|---|---|
| Beneficial ownership (shares) | 14,011 | Feb 27, 2025 | Per Ownership of Officers and Directors table |
| Phantom units held | 71,550 | Feb 27, 2025 | Director Deferral Program balances |
| Total (shares + phantom units) | 85,561 | Feb 27, 2025 | Aggregate holdings |
| Shares pledged | None | Feb 27, 2025 | No shares are subject to pledge per table notes |
| Director ownership guideline | $600,000 minimum | Ongoing | Five times annual cash retainer; all directors have met or are on track |
Governance Assessment
- Board effectiveness: Vasella serves on two core committees (Compensation; Nominating & Corporate Governance), enhancing oversight of pay, succession, governance, and board evaluation processes . Independence is affirmed and attendance standards were met in 2024; he attended the Annual Meeting, supporting engagement and effectiveness .
- Alignment and safeguards: Compensation mix emphasizes equity via phantom units, with elective cash deferral into stock equivalents; strong guardrails include clawbacks and prohibitions on hedging/pledging, reinforcing investor alignment and risk control .
- Ownership: Meaningful direct ownership plus substantial phantom units (14,011 shares; 71,550 phantom units) and compliance with director ownership guidelines indicate skin-in-the-game .
- Conflicts/related party: No related person transactions involving Vasella are disclosed; the related-party items highlighted involve another director, with Board concluding no impairment to independence for that director . Ongoing annual review of director commitments and limits on outside boards mitigate overboarding risk .
- Potential red flags: Long tenure (since 2002) can raise entrenchment questions in some governance frameworks, but PepsiCo employs mandatory retirement at 75 and robust board refresh processes and assessments; five nominees joined since 2020, indicating active refreshment .
Best AI for Equity Research
Performance on expert-authored financial analysis tasks
Fintool-v490%
Claude Sonnet 4.555.3%
o348.3%
GPT 546.9%
Grok 440.3%
Qwen 3 Max32.7%
Best AI for Equity Research
Performance on expert-authored financial analysis tasks
Fintool-v490%
Claude Sonnet 4.555.3%
o348.3%
GPT 546.9%
Grok 440.3%
Qwen 3 Max32.7%