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Maurice Tulloch

Director at Porch GroupPorch Group
Board

About Maurice Tulloch

Maurice Tulloch (age 56) has served as an independent director of Porch Group since August 2021. He is the former Group CEO of Aviva plc (2019–2020) with extensive insurance leadership across operations, strategy, risk management, and governance, and is designated an “Audit Committee financial expert” under SEC rules. He holds a B.A. in Economics (University of Waterloo, 1992), an MBA (Heriot-Watt University, 2002), and is a CPA, CMA (1998) .

Past Roles

OrganizationRoleTenureCommittees/Impact
Aviva plcGroup Chief Executive OfficerMar 2019–Jul 2020Oversaw global leadership, operations, strategy, risk management, and governance
Aviva plcExecutive Director (Board)Jun 2017–2019Senior leadership and governance oversight
Aviva plcMultiple executive/leadership roles1992–2019Insurance operations and risk leadership across geographies

External Roles

OrganizationRoleTenureNotes
Public Sector Pension Investment Board (PSP)Joined PSPMar 2022Role not further specified in proxy
PoolReExternal board serviceNot disclosedInsurance market risk pool governance
ClimateWiseChairNot disclosedClimate-related industry initiative leadership

Board Governance

  • Independence: Board determined Tulloch is independent under Nasdaq rules and serves on fully independent committees .
  • Committee assignments: Audit Committee Chair; Compensation Committee member; the Audit Committee met 8 times and Compensation Committee 7 times in 2024 .
  • Attendance: Board met 11 times in 2024; no director serving in 2024 attended less than 75% of Board/committee meetings; most directors attended the annual meeting .
  • Lead Independent Director: Alan Pickerill serves as LID; quarterly executive sessions of independent directors maintained .
  • Policies: Prohibition on hedging and pledging company securities; director resignation policy for conflicts; over-boarding limits; annual self-evaluations .

Fixed Compensation

YearCash Fees ($)Stock Awards ($)Total ($)
202330,000 100,000 130,000
202459,000 155,000 214,000
  • Program changes effective June 2024: annual board cash retainer increased to $45,000 (from $30,000); annual RSU retainer increased to $150,000 (from $80,000); committee chair/member retainers moved to cash with updated fee levels (Audit Chair $21,000; Compensation Chair $15,000; NCG Chair $9,000; Audit member $10,000; Compensation member $7,000; NCG member $4,000). Lead Independent Director retainer changed to $60,000 cash only .
  • Director compensation framework applies to non-employee directors; CEO receives no additional director pay .

Performance Compensation

Grant DateInstrumentQuantity/ValueVestingResale/COC Provisions
Jun 12, 2024Annual RSU retainer81,081 RSUs (valued at $150,000) RSUs vest on 1-year anniversary Two-thirds subject to resale restrictions; those restrictions lapse in equal increments on first and second anniversaries of vesting; full vesting/lapse if not assumed in change-in-control
Jun 8, 2024Correction RSUs$5,000 fully vested RSUs (2023 correction) Immediate vesting N/A
  • Director equity awards are time-based; no TSR/revenue/EBITDA performance metrics apply to director grants (metrics referenced in the proxy relate to NEO PRSUs, not directors) .

Other Directorships & Interlocks

Company/BodyCapacityPotential Interlock/Conflict
PoolReExternal board service No PRCH-related transactions disclosed
ClimateWiseChair No PRCH-related transactions disclosed
PSPJoined in Mar 2022 No PRCH-related transactions disclosed
  • Related-party transactions: The company reports no related person transactions requiring disclosure since Jan 1, 2023, other than indemnification agreements; Audit Committee administers a robust related-party policy with pre-approval and annual reviews .

Expertise & Qualifications

  • Insurance operations, underwriting, and risk management; corporate governance and leadership; designated Audit Committee financial expert under SEC rules .
  • Board skills matrix highlights risk management, financial acumen, digital/data oversight, and leadership breadth across the board (Tulloch among those contributing to risk and financial expertise) .

Equity Ownership

As OfShares Beneficially Owned% OutstandingNotes
Mar 31, 2024106,211 <1% Composition per SEC rules; directors encouraged to hold equity
Mar 31, 202574,961 <1% Company-wide calculation excludes 18.3M non-voting shares held by Reciprocal for % basis
  • Outstanding director equity: As of Dec 31, 2024, Tulloch had 81,081 unvested RSUs from the June 2024 grant; he also held 109,970 vested outstanding RSUs (prior grants) .
  • Stock ownership guidelines: Non-employee directors must own at least 3x the annual cash retainer within five years; all non-employee directors meet the guideline .
  • Hedging/pledging: Fully prohibited for officers, directors, and employees .

Governance Assessment

  • Strengths: Independent Audit Chair with SEC “financial expert” designation; strong shareholder support in director elections (2024 votes: For 52,878,157; Withhold 781,454; broker non-votes 21,089,156) and 2025 support 98–99% for all nominees (Tulloch For 74,211,758; Withhold 739,723) indicating high investor confidence . Robust policies on hedging/pledging, conflicts, and related-party oversight; no related-party transactions disclosed .
  • Pay alignment: Director pay mix shifted toward higher equity retainer ($150k) with cash for committee roles, enhancing alignment while recognizing workload; vesting and resale restrictions promote longer-term holding .
  • Shareholder feedback: Say-on-Pay approval strong at 94% in 2024, 80.7% in 2025; continued annual advisory vote cadence .
  • Compensation committee practices: Independent consultant (WTW) engaged; no consultant conflicts; peer group benchmarking maintained and disclosed .
  • RED FLAGS: None disclosed regarding related-party transactions, hedging/pledging, tax gross-ups, or option repricings for directors; attendance thresholds met; over-boarding policy in place, and compliance cited .

Supplemental Data Tables

Director Election Support

YearForWithholdBroker Non-Votes
202452,878,157 781,454 21,089,156
202574,211,758 739,723 15,584,261

Say-on-Pay Outcomes

YearForAgainstAbstainBroker Non-Votes
202450,482,959 3,144,661 31,991 21,089,156
202560,197,932 14,424,797 328,752 15,584,261

Compensation Peer Group (2024 program benchmarking)

Peer Companies (selected)
Agilysys; Blend Labs; Domo; Eventbrite; EverQuote; Fathom Holdings; Goosehead Insurance; HCI Group; Hippo; Lemonade; Liquidity Services; LivePerson; Logility (American Software); NI Holdings; PROS; PubMatic; QuinStreet; Root; TrueCar

Committee Meetings (2024)

CommitteeChairMeetings
AuditMaurice Tulloch 8
CompensationSean Kell 7
Nominating & Corporate GovernanceRachel Lam 4

Policies Relevant to Governance Quality

  • Clawback policy adopted per Nasdaq listing standards; applies to incentive-based pay of Section 16 officers (not directors) .
  • Insider Trading Policy with 10b5-1 plan controls; pre-approval and blackout restrictions; strict prohibition on hedging/pledging across directors and employees .
  • Related Person Transaction Policy administered by Audit Committee; pre-approval/ratification framework and annual reviews; no transactions requiring disclosure since 2023 .