Beatriz R. Perez
PrimericaAbout Beatriz R. Perez
Beatriz “Bea” R. Perez (age 55) is an independent director of Primerica, Inc. (PRI) who has served on the Board since May 2014. She is EVP and Chief Communications, Sustainability and Strategic Partnerships Officer at The Coca‑Cola Company (EVP since Jan 2024; previously SVP 2017–2024), and formerly served as Coca‑Cola North America CMO and the company’s first Chief Sustainability Officer (since 2011) . Her board tenure at PRI is 11 years as of 2025 and she is designated independent under NYSE and PRI guidelines .
Past Roles
| Organization | Role | Tenure | Committees/Impact |
|---|---|---|---|
| The Coca‑Cola Company | EVP & Chief Communications, Sustainability & Strategic Partnerships Officer | Jan 2024–present | Leads integrated public affairs, communications, sustainability and strategic partnerships; oversees Retail, Licensing & Attractions portfolio |
| The Coca‑Cola Company | SVP & Chief Communications, Sustainability & Strategic Partnerships Officer | May 2017–Jan 2024 | Led global comms/sustainability/partnerships supporting total beverage strategy |
| The Coca‑Cola Company | Chief Sustainability Officer | Since 2011 | Developed global sustainability commitments with focus on water stewardship and women’s economic empowerment |
| Coca‑Cola North America | Chief Marketing Officer | Prior to 2011 (date not specified) | Senior P&L and brand leadership; earlier brand management/field operations since 1996 |
External Roles
| Organization | Role | Tenure | Notes |
|---|---|---|---|
| W.W. Grainger, Inc. | Director | Current | Public company directorship |
| HSBC Finance Corporation | Director | May 2008–Apr 2014 | Former public company board |
Board Governance
- Committee assignments: Corporate Governance Committee (member); not a chair .
- Independence: Independent director; Board committees (Audit, Comp, Corporate Governance) fully independent in 2024 .
- Attendance: Each director, including Ms. Perez, attended ≥90% of Board and applicable committee meetings in fiscal 2024; all directors attended the 2024 Annual Meeting .
- Years of service: Director since May 2014 (≈11 years as of 2025) .
- Overboarding: PRI policy caps at 4 public boards (inclusive). Perez serves on PRI and W.W. Grainger (2 total), within policy. Audit Committee cap (≤3) not applicable to her current assignments .
- Executive sessions/board process: PRI holds regular executive sessions of independent directors; annual Board and committee self‑assessments, bi‑annual third‑party facilitation .
Fixed Compensation
| Component (Director, FY2024) | Amount (USD) |
|---|---|
| Cash retainers/fees | $110,000 |
| Equity (RSUs or DSUs) grant-date value | $149,940 |
| All other compensation (primarily dividends on unvested equity) | $1,418 |
| Total | $261,357 |
2024 director equity grant details:
- Grant: 684 RSUs (or director‑elected DSUs) = $150,000 ÷ $219.21 (closing price on trading day before 5/8/2024 grant); quarterly vesting in four installments (final tranche on earlier of 12‑month mark or 2025 Annual Meeting) . At 12/31/2024, each non‑employee director had 342 unvested units valued at $92,826 at $271.42 per share .
- Deferred comp elections: Perez elected to receive 2024 equity as DSUs and deferred director compensation into the Non‑Employee Directors’ Deferred Compensation Plan .
Notes on structure and alignment:
- Director pay is a mix of cash and equity with a higher equity portion to align with stockholders; directors are subject to stock ownership guidelines (see Equity Ownership) .
Performance Compensation
- Non‑employee directors do not receive performance‑based incentive pay at PRI; their equity is time‑vested (no director stock options or PSUs disclosed). Clawback and recovery policies apply to executive incentive compensation; hedging and pledging are prohibited for employees and directors .
Other Directorships & Interlocks
| Company | Role | Interlocks/Conflicts at PRI |
|---|---|---|
| W.W. Grainger, Inc. | Director | No PRI‑disclosed interlocks; none of PRI’s Compensation Committee members have interlocks |
| HSBC Finance Corporation | Former Director | No current interlock |
- Related‑party transactions: PRI discloses its related‑party transaction policy; 2024 disclosures list items unrelated to Perez. No related‑party transactions involving Ms. Perez are disclosed .
Expertise & Qualifications
- Top competencies: Regulated Industry; Sales & Marketing; Strategic Planning; Sustainability; Human Capital Management .
- Board skills matrix: Perez is marked for Financial Literacy, Sales & Marketing, Strategic Planning, Sustainability, Human Capital Management, Public Company Board experience (other than Primerica) .
Equity Ownership
| Item | Detail |
|---|---|
| Total beneficial ownership (3/1/2025) | 13,783 shares; <1% of outstanding (33,118,365 shares) |
| Composition | Includes 3,371 vested RSUs and 10,412 vested DSUs; excludes 171 DSUs not vesting within 60 days of 3/1/2025 |
| Unvested units context | At 12/31/2024, each non‑employee director held 342 unvested RSUs/DSUs from the 5/8/2024 grant |
| Stock ownership guidelines | Directors must hold ≥5× annual cash retainer; all non‑employee directors other than Mr. Wilson exceed guidelines (implies Perez in compliance) |
| Hedging/pledging | Company prohibits hedging and pledging by officers and directors |
Governance Assessment
Strengths impacting investor confidence:
- Experienced operator with senior operating roles at a global blue‑chip (Coca‑Cola) and public company board experience at W.W. Grainger; brings sustainability, marketing and strategic planning expertise directly aligned with PRI’s consumer‑facing distribution model .
- Independence affirmed; member of the Corporate Governance Committee; Board and committees fully independent; strong attendance (≥90%); Board conducts regular executive sessions and robust self‑assessments .
- Ownership alignment: receives a substantial portion of compensation in equity (684 RSUs/DSUs in 2024), participates in director deferral plan, and meets stock ownership guidelines; PRI prohibits hedging/pledging .
- No related‑party transactions or compensation interlocks involving Perez disclosed; PRI discloses and administers a formal related‑party policy via the Audit Committee .
- Broader governance backdrop: PRI highlights no tax gross‑ups, a clawback policy, and majority voting for directors; say‑on‑pay support was ~95.1% at the 2024 Annual Meeting, signaling shareholder approval of compensation governance .
Watch items (not red flags given current disclosures):
- External commitments: Full‑time executive at Coca‑Cola plus one additional public board (Grainger). Total public boards = 2 (within PRI policy limit of ≤4; not on Audit Committee at PRI) .
- Performance linkage: Director equity is time‑based rather than performance‑conditioned; however, equity weighting and ownership guidelines provide alignment with shareholders .
RED FLAGS
- None disclosed specific to Ms. Perez: no attendance shortfalls, no related‑party transactions, no hedging/pledging, and no interlocks that would impair independence .