Sign in

You're signed outSign in or to get full access.

Melanie Cox

Lead Independent Director at Revolve GroupRevolve Group
Board

About Melanie Cox

Independent director at Revolve Group, Inc. since July 2020; serves as Lead Independent Director, Compensation Committee Chair, and Audit Committee member. Age 65; completed coursework in American Studies at the University of Texas at Austin. Tenure on RVLV board: 5+ years as of the 2025 proxy. Background spans CEO roles in retail/e-commerce, private equity advisory, and interim leadership assignments.

Past Roles

OrganizationRoleTenureCommittees/Impact
Backcountry.com LLCChief Executive Officer; DirectorCEO: Jun 2020–Jan 2025; Director: Mar 2020–Jan 2025Led outdoor e-commerce operations during pandemic recovery and growth.
MBC ConsultingFounder & CEOApr 2017–Jun 2020; Apr 2009–Apr 2014Advised private equity on retail diligence; interim CEO roles at rue21 and American Laser Skincare.
Versa Capital ManagementManaging Director; CEO (on its behalf) at Wet Seal, Inc.Apr 2014–Mar 2017Operational turnaround leadership; Wet Seal later filed Chapter 11 in Feb 2018.
Contempo Casuals, Clothestime, Urban Outfitters, Gymboree, Scoop NYC; Prentice Capital, CerberusVarious executive-level positions (retail/apparel/PE)VariousRetail operations, merchandising, and PE-backed transformations.
rue21, inc.Interim CEODate within MBC Consulting tenuresCompany filed Chapter 11 in May 2017 (post-tenure engagement context).

External Roles

OrganizationRoleTenureNotes
Federal Reserve Bank of San Francisco, Salt Lake City BranchBoard MemberSince Jan 2024Regional Federal Reserve branch governance role.
Duckhorn Portfolio, Inc. (NYSE)DirectorCurrentProducer of luxury wines; public company board experience.

Board Governance

  • Current RVLV board composition: five members; Cox is Lead Independent Director; committees: Audit (member), Compensation (Chair), Nominating (chaired by CEO/Co-founder; controlled company exemption applies).
  • Independence: Board determined Cox is independent under NYSE and SEC rules; she meets committee independence standards for Audit and Compensation.
  • Executive sessions: Independent directors meet without management; sessions are chaired by Cox.
  • Attendance: Board met 4 times in 2024; no director attended fewer than 75% of board and committee meetings.
  • Controlled company status: MMMK Development (co-founders) controls ~89% voting power; RVLV relies on NYSE controlled-company exemptions (e.g., nominating committee not fully independent).
CommitteeRole2024 Meeting CountNotes
CompensationChair4Oversees exec pay policies, goals, equity plans, clawback policy; may form subcommittees.
AuditMember4Oversees financial reporting, internal controls, audit firm, related-party transactions; chair is Moser (financial expert).
Nominating & Corporate GovernanceNot a member1Committee consists of Karanikolas (Chair) and Mente; Cox not on this committee due to controlled company structure.

Fixed Compensation (Director)

YearCash Retainer (Board)Audit Committee (Member)Compensation Committee (Chair)Total CashEquity Award (Grant-Date Fair Value)Total Compensation
2024$50,000 $7,500 $10,000 $67,500 $99,983 (RSUs) $167,498
  • Outside director cash policy: $50k board; $7.5k audit member; $10k comp chair; $7.5k nominating chair; $3.75k nominating member. Paid quarterly.
  • Director equity policy: Annual RSUs ~$100k grant-date value; vest by next AGM or 1-year anniversary; full vest on change-in-control; initial grants $50k–$100k depending on timing.

Performance Compensation (Director)

  • Structure: Annual RSU grants time-based; no performance metrics disclosed for director equity (RSUs vest on time schedule, not tied to financial KPIs).
  • 2024 grant detail: RSUs covering 5,567 Class A shares scheduled to vest the day prior to the 2025 annual meeting, subject to continued service.
Grant DateInstrumentShares/UnitsVestingGrant-Date Fair Value
2024 award (standard annual cycle)RSUs5,567 Fully vests day prior to 2025 AGM (if in service) $99,983

Other Directorships & Interlocks

CompanyListing StatusRoleCommittee Roles
Duckhorn Portfolio, Inc.NYSEDirectorNot disclosed in RVLV proxy.
Federal Reserve Bank of San Francisco, Salt Lake City BranchN/A (public institution)DirectorNot disclosed in RVLV proxy.
  • Compensation Committee interlocks: None disclosed; no RVLV executive served on boards/committees of entities with executives on RVLV’s compensation committee.
  • Related party transactions: None >$120,000 involving directors in FY2024; policy requires audit committee pre-approval of related-party transactions.

Expertise & Qualifications

  • Retail/e-commerce CEO experience (Backcountry; Wet Seal on behalf of Versa; interim roles at rue21, American Laser Skincare), and executive roles at Urban Outfitters, Gymboree, Scoop NYC; broad operating and merchandising pedigree.
  • Private equity advisory and diligence (MBC Consulting; Versa Capital); deep restructuring/turnaround exposure.
  • Public company board experience (Duckhorn Portfolio); regional Federal Reserve branch governance expertise.
  • Education: Completed coursework in American Studies at the University of Texas at Austin.

Equity Ownership

HolderClass A Shares (Direct)RSUs (Unvested, vest ≤60 days from record date)Total Beneficial Class A% of Class A OutstandingOptions
Melanie Cox17,535 5,567 23,102 ~0.057% (23,102 / 40,390,960) None disclosed
  • Voting power: Less than 1% of total voting power (co-founders control via Class B).
  • Hedging/pledging: RVLV policy prohibits hedging and certain types of pledging by directors. No pledging disclosed for Cox.
  • Director stock ownership guidelines: Nominating committee may consider director ownership policies; specific guideline multiples or compliance status not disclosed.

Governance Assessment

  • Board roles and independence: As Lead Independent Director and Compensation Chair, Cox anchors independent oversight of pay, risk, and executive sessions—material for board effectiveness in a controlled company.
  • Attendance and engagement: Company reports no director fell below 75% attendance in 2024; Cox sits on two active committees (Audit and Compensation), indicating ongoing engagement.
  • Pay alignment signals: Director compensation is balanced (cash + time-vested RSUs) with standard annual ~$100k equity, aligning director interests with shareholders without performance targets that could distort oversight.
  • Compensation committee practices: Independent committee chaired by Cox; periodic use of consultants (Compensia for outside director framework; no external consultant engaged for 2024 executive review), with clawback policy in place.
  • Say-on-Pay support: 2024 say-on-pay received ~99% approval, reflecting investor confidence in compensation governance under Cox’s committee leadership.
  • Related-party oversight: Audit committee reviews related-party transactions; none >$120k in FY2024, reducing conflict risk.

Risk Indicators & Red Flags

  • Controlled company exemption reduces certain governance protections (e.g., non-independent nominating committee), making robust independent leadership (Cox’s roles) crucial.
  • Prior association with Chapter 11 filings (rue21, Wet Seal) may attract scrutiny; context indicates turnaround engagements in distressed retail.
  • No disclosed director performance-based equity metrics (neutral/positive for governance independence); no hedging/pledging allowed (alignment positive).

Overall Implications

  • Cox’s deep retail and PE restructuring expertise strengthens compensation oversight and risk management in a founder-controlled structure; committee leadership and independent sessions are positives for investor confidence.
  • Lack of related-party transactions and strong say-on-pay support mitigate conflict concerns; prior bankruptcy-linked roles warrant monitoring but are consistent with turnaround credentials.