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Tawn Kelley

Director at Champion Homes
Board

About Tawn Kelley

Independent director since 2023; age 61. Kelley is Executive Vice President at Taylor Morrison Home Corporation, where she leads its financial services businesses (Taylor Morrison Home Funding and Inspired Title Services) and chairs its mortgage joint venture (Mortgage Funding Direct Ventures, founded by Kelley in 2001 and sold to Taylor Morrison in 2009). She previously chaired the board of STORE Capital until its sale in February 2023. The SKY board deems her independent under NYSE and SEC rules .

Past Roles

OrganizationRoleTenureCommittees/Impact
Taylor Morrison Home CorporationExecutive Vice President; President of Financial Services (Taylor Morrison Home Funding, Inspired Title Services)Not disclosedLeads mortgage and title platforms; consumer credit qualification program “Able, Ready, Own”
Mortgage Funding Direct Ventures (Taylor Morrison JV)Chair; FounderFounded 2001; sold to Taylor Morrison in 2009Provides in-house mortgage ops for homebuilders
STORE Capital (NYSE: STOR)Director; Chair of BoardDirector from 2020; Chair Dec 2021–Feb 2023Led sale to GIC; stepped off at closing in Feb 2023

External Roles

OrganizationRoleDatesNotes
Mortgage Bankers Association (MBA)Director (national board); Residential Board of Governors; Affordable Homeownership Advisory Council; Investment CommitteeSince 2021Industry governance and policy roles
ECNDirectorNot disclosedSKY holds a 19.9% equity stake in ECN, creating an interlock

Board Governance

  • Committee assignments: Audit Committee member; Nominating & Governance Committee Chair .
  • Independence: Board determined Kelley is independent under NYSE and SEC rules .
  • Attendance: Board held 6 meetings in FY2025; each incumbent director attended >75% of Board and committee meetings during their service period; Board held 4 executive sessions; all incumbent directors attended the 2024 annual meeting .
  • Audit Committee composition and expertise: Kelley is independent; Audit has 6 meetings; Audit financial experts designated are Erin Mulligan Helgren and Michael Berman (Kelley not designated as “financial expert”) .
  • Board leadership: Separate Chair and CEO roles .
  • Director resignation policy (majority withheld trigger) adopted Oct 2024 .

Fixed Compensation

ElementProgram Terms (FY2025)Source
Annual cash retainer$65,000
Board Chair retainer$115,000
Committee chair feesAudit $18,500; Compensation $18,500; Nominating & Governance $15,000
Committee member feesAudit $10,000; Compensation $10,000; Nominating & Governance $7,500
Meeting feesNone disclosed
Program changes YoYUnchanged from FY2024
DirectorCash Fees Earned ($)Stock Awards ($)Total ($)
Tawn Kelley87,466100,000187,466

Performance Compensation

Non-employee director equity is time-based (RSUs), not performance-based.

Grant DateInstrumentShares/UnitsGrant-Date Fair Value ($)VestingNotes
Aug 1, 2024RSUs (annual director grant)1,226100,000Earlier of 1-year anniversary or next Annual Meeting (July 24, 2025), generally subject to continued serviceRSUs vest in full upon death, disability, or if service terminated by Company without cause; delivery occurs at vesting or upon change in control

Other Directorships & Interlocks

Company/BodyRoleInterlock/Conflict Consideration
ECNDirectorSKY holds 19.9% equity interest in ECN, creating a board interlock; no related-party transactions disclosed regarding Kelley
STORE CapitalFormer Director; Chair (Dec 2021–Feb 2023)Exited at sale close; no ongoing interlock
Mortgage Bankers AssociationBoard and committeesExternal industry roles, not a related party

Expertise & Qualifications

  • 30+ years in new-construction mortgage financing; leadership of mortgage and title businesses; consumer credit readiness programs .
  • Governance experience: former chair of a public REIT (STORE Capital); current MBA governance roles .
  • Not designated as an Audit Committee financial expert (committee experts are Berman and Helgren) .

Equity Ownership

HolderBeneficial Ownership (Shares)% of Outstanding
Tawn Kelley2,722<1% (as indicated by *)

Additional alignment policies:

  • Stock ownership guidelines: Non-employee directors required to hold 3x annual cash retainer; as of March 29, 2025, all non-employee directors were in compliance except the newest director (Fedewa) who has 3 years to comply .
  • Hedging/pledging: Insider Trading Policy prohibits pledging or holding stock in margin accounts; hedging permitted only in approved windows with pre-clearance and must be disclosed per Section 16(a) .
  • Section 16 compliance: FY2025 delinquent Form 4 filings were noted for certain officers and directors; Kelley is not listed among delinquencies .

Say-on-Pay & Shareholder Feedback

Item (July 24, 2025 AGM)ForAgainst/WithholdAbstainBroker Non-Votes
Director election – Tawn Kelley48,797,0283,263,225 (Withhold)939,302
Say-on-Pay (NEO comp)49,064,4242,857,324111,505939,302
Auditor ratification (EY)52,536,864291,147144,544

Observation: Kelley received materially more withhold votes than other SKY nominees (most others received ~51.7–51.9 million “For”), indicating comparatively lower support despite overall re-election .

Related Party Transactions (Conflicts Check)

  • Policy: Any >$120,000 transactions involving directors or immediate family require Audit Committee review; approved only if in the best interests of shareholders and on arm’s-length terms .
  • Disclosures: No material proceedings or adverse interests involving directors; no Kelley-specific related-party transactions disclosed. Investor Rights and Registration Rights Agreements terminated following reduction of MAK’s holdings in 2024; not related to Kelley .

Governance Assessment

  • Strengths:

    • Independent director with deep mortgage and housing finance expertise; chairs Nominating & Governance, signaling trust in governance leadership .
    • Active on Audit Committee; board confirms independence; strong attendance culture (>75%) .
    • Director ownership guidelines in place and met (except newest director); anti-pledging policy reduces alignment risk .
    • Director pay structure balanced (cash + time-based RSUs) and unchanged YoY, limiting pay inflation risk .
  • Watch items:

    • Elevated withhold votes vs peers at 2025 AGM may signal pockets of investor concern about independence perceptions or interlocks; continued engagement warranted .
    • ECN directorship while SKY holds a 19.9% stake represents an interlock; no related-party transactions disclosed but monitor for any future transactions or governance overlaps .
  • RED FLAGS:

    Higher relative withhold rate in director election versus fellow nominees in 2025 (48.8M For vs 3.26M Withhold) .

  • No red flags found regarding: pledging/hedging (policy restricts), Section 16 delinquencies (none disclosed for Kelley), or related-party transactions (none disclosed) .

Appendix: Director Compensation Mix (FY2025 – Kelley)

ComponentAmount ($)
Cash fees (Board + committees)87,466
Equity (RSUs) – grant-date fair value100,000
Total187,466