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Similarweb Ltd. (SMWB) is a company specializing in digital data and analytics to support critical business decisions. It provides insights into online activities, enabling businesses to develop strategies, optimize customer acquisition, and enhance monetization. The company sells its services primarily through paid annual subscriptions to its digital data platform, which is offered across various pricing tiers based on feature set, geographic coverage, and number of users.
- Digital Data and Analytics Platform - Offers a comprehensive platform that uncovers online trends and behaviors, helping businesses make informed decisions.
- Solutions for Digital Performance Analysis - Provides tools for businesses to analyze digital performance, track competitors, and identify market opportunities.
- Subscription-Based Services - Operates on a subscription model, with agreements typically lasting for a minimum of one year and renewable thereafter, allowing customers to access various solutions and data insights.
| Name | Position | External Roles | Short Bio | |
|---|---|---|---|---|
Or Offer ExecutiveBoard | Co-Founder, CEO, and Director | None | Co-founded Similarweb in 2009; has led the company to significant growth, including achieving its first full year of non-GAAP profitability in 2024. Previously a founding partner at AfterDownload. | View Report → |
Benjamin Seror Executive | Chief Product Officer | None | Co-founded Similarweb; has been Chief Product Officer since 2012. Played a key role in product development and innovation. Holds degrees in Applied Mathematics from University Paris IX and ENSAE. | |
Jason Schwartz Executive | Chief Financial Officer | None | CFO since 2015; instrumental in achieving profitability and free cash flow in 2024. Previously held CFO roles at Clarizen, ActivePath, and Actimize. CPA with a B.S. in Accounting from Yeshiva University. | |
Gili Iohan Board | Director | General Partner at ION Crossover Partners; Board Member at Fiverr and Varonis Systems | Board member since 2020; former CFO of Varonis Systems. Extensive experience in financial leadership and investments. Holds a B.A. and MBA from Tel Aviv University. | |
Harel Beit-On Board | Director | General Partner at Viola Group; Chairman of Gaon Group; Board Member at Playbuzz, Cyberint, Behalf, Home364, and Bringg | Board member since 2017; co-founder of Viola Group. Extensive experience in IT management and investments, including leading successful exits. Holds a B.A. in Economics and an MBA from MIT Sloan. | |
Joe Del Preto Board | Director | CFO and Treasurer of Sprout Social | Board member since 2022; CFO of Sprout Social. Previously held finance leadership roles at Groupon and Echo Global Logistics. CPA with a Bachelor’s degree in Accounting from the University of Indiana, Bloomington. | |
Joshua Alliance Board | Director | Non-Executive Director at N Brown Group plc; Board Member at SparkBeyond, Woo.io, Moon Active, and PetsPyjamas | Board member since 2011; extensive experience in innovation and technology investments. Former Head of Innovation at N Brown Group. Holds a Bachelor’s degree from The University of Manchester. | |
Russell Dreisenstock Board | Director | Head of Global Investing Activities for Prosus Food Segment; Board Member at Think and Learn (Byju’s) | Board member since 2017; leads global investing activities for Prosus Food Segment. Former Head of International Investments at Naspers Ventures. Chartered Accountant (South Africa). | |
Sanju Bansal Board | Director | CEO of Hunch Analytics; Board Member at Everquote, Cvent, and Clarabridge | Board member since 2021; co-founder of MicroStrategy, where he served as COO. Currently CEO of Hunch Analytics. Holds a B.S. from MIT and an M.S. from Johns Hopkins University. |
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Your Q4 revenue guidance shows a slowdown to 15% year-over-year growth, down from 18% in Q3; can you explain the factors contributing to this anticipated deceleration, and whether it indicates any underlying issues in demand or sales execution?
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Despite improving your net revenue retention rate to 101%, it's still below historical levels; what specific actions are you taking to further enhance NRR, and how confident are you in returning NRR to previous highs?
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You've secured two 8-figure AI deals; can you elaborate on how you plan to sustain and scale these AI partnerships, and whether the revenue from these deals is expected to be recurring?
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You target achieving a 25% operating margin at $400 million to $450 million in revenue; given your current revenue and investment plans, what are the main obstacles you anticipate in reaching this target, and how do you plan to overcome them?
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With the decision to accelerate hiring, particularly in your go-to-market teams, how will you ensure this increased expenditure doesn't negatively impact your profitability and positive free cash flow goals, and what metrics will you use to assess the effectiveness of these new hires?
Notable M&A activity and strategic investments in the past 3 years.
| Company | Year | Details |
|---|---|---|
Admetricks | 2024 | Deal Structure: Acquired by Similarweb on March 4, 2024, with financial terms that were not disclosed. Strategic Fit & Capabilities: This acquisition enhances Similarweb’s digital marketing analytics by adding Admetricks’ display advertising intelligence and media planning tools, thereby broadening their Ad Intelligence product suite. |
42matters | 2024 | Deal Structure: Completed on July 1, 2024, with undisclosed financial terms. Strategic Fit & Capabilities: The deal strengthens Similarweb’s position in the app intelligence market by integrating data on 12 app store platforms, over 2.1 million publishers, and more than 20 million apps, which supports a comprehensive view of digital and mobile analytics. |
Rank Ranger | 2022 | Deal Structure: Completed acquisition with no disclosed financial details. Strategic Fit & Capabilities: The acquisition bolstered Similarweb’s SEO offerings by integrating Rank Ranger’s rank and backlink monitoring with real-time traffic and competitive analysis, aligning with its strategy for smarter growth. |
Recent developments and announcements about SMWB.
Earnings
New Earnings (Q4 2024)
·Feb 12, 2025, 6:33 PMView full earnings summary →Similarweb closed a record 15 seven-figure deals in Q4, bringing nearly 50% of its business under multiyear contracts. Despite Q4 softness, leadership expects 15% FY growth, fueled by AI investments and new CRO-driven sales strategies heading into H2.