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Joanna Coles

Director at SonosSonos
Board

About Joanna Coles

Joanna Coles (age 62) has served on Sonos, Inc.’s board since February 2020 and is currently a Class I director nominated for re‑election at the March 11, 2025 annual meeting. She is independent under Nasdaq rules and serves on Sonos’ Nominating & Corporate Governance Committee; she is Chief Content Officer at The Daily Beast (since April 2024). Coles previously served as Chief Content Officer at Hearst Magazines and Editor‑in‑Chief at Cosmopolitan and Marie Claire; she holds a B.A. in English and American literature from the University of East Anglia .

Past Roles

OrganizationRoleTenureCommittees/Impact
The Daily BeastChief Content OfficerApr 2024–presentContent leadership and brand strategy
Hearst MagazinesChief Content OfficerSep 2016–Aug 2018Oversaw editorial for 300 titles globally
CosmopolitanEditor-in-ChiefSep 2012–Sep 2016Global brand stewardship
Marie ClaireEditorApr 2006–Sep 2012Editorial leadership
The Times of LondonJournalistSep 1998–Sep 2001Reporting
The GuardianNew York Bureau Chief1997–1998Bureau management
Northern Star Investment Corp. II/III/IVChair & CEOSince Nov 2020 (within past five years)SPAC leadership; capital markets experience

External Roles

OrganizationRoleTenureNotes
Snap Inc. (public)DirectorCurrentConsumer tech/social media board role
Bark, Inc. (public)DirectorWithin past five yearsOmnichannel pet brand (former SPAC)
Northern Star Investment Corp. II/III/IV (public)Chair & CEOWithin past five yearsSPACs; governance and transaction experience
Grover (private)DirectorCurrent (as disclosed 2024)Consumer electronics rental platform
KDC-One (private)DirectorCurrent (as disclosed 2024)Beauty manufacturing company
Fallen Journalists Memorial Foundation (non-profit)BoardCurrent (as disclosed 2024)Non-profit governance
Cornell CapitalSpecial AdvisorSince 2019Private equity advisory

Board Governance

  • Independence: The Board determined all directors other than the interim CEO are independent; Coles is independent under Nasdaq rules .
  • Committee assignments:
    • Current (as of Jan 27, 2025): Nominating & Corporate Governance Committee member .
    • Prior (FY 2023): Served on Audit and Compensation, People & Diversity & Inclusion (CPD&I) Committees; Audit Committee members are financially literate per Board policy .
  • Attendance and engagement: In FY 2024, the Board met 4 times; Audit met 6; CPD&I met 3; Nominating & Corporate Governance met 3. Each director attended at least 75% of aggregate Board and assigned committee meetings during periods of service .
  • Executive sessions: Non‑employee directors meet regularly in executive sessions presided over by the Chair .
  • ESG oversight: Nominating & Corporate Governance oversees CSR/sustainability; Audit oversees ESG disclosures and risk .

Committee Memberships (evolution)

CommitteeFY 2023As of Jan 27, 2025
AuditMember Not listed
CPD&IMember Not listed
Nominating & Corporate GovernanceNot listed (served on NCG in 2024 per board composition table) Member

Fixed Compensation

Policy and actual cash retainers indicate strong equity alignment with modest cash fees.

MetricFY 2020FY 2021FY 2023FY 2024
Fees Earned or Paid in Cash ($)$17,170 $48,324 $65,000 $71,666
Annual Director RSU Grant – Fair Value ($)$157,086 $211,932 $198,018 $203,103
Cash vs. Equity Mix (% of total)9% cash / 91% equity 19% cash / 81% equity 25% cash / 75% equity 26% cash / 74% equity

Policy details:

  • Annual Board retainer $55,000; Committee chair/member retainers: Audit $20k/$10k; CPD&I $20k/$10k; NCG $20k/$10k; Board Chair $75k .
  • Annual RSU grant ≈$200,000 FMV; vests on earlier of one‑year anniversary or next annual meeting; pro‑rata vesting if service ends (other than for Cause); change‑of‑control accelerates vesting .

Performance Compensation

Director equity is time‑based; Sonos does not use performance metrics for director compensation.

FeatureDetail
Annual Director RSU Grant~$200,000; time‑vest schedule as described; deferral of settlement available; accelerates on change of control
Performance metrics tied to director payNone; director equity does not include performance conditions

Other Directorships & Interlocks

CompanyRelationship to SONOPotential Interlock/Conflict
Snap Inc.Unrelated consumer/social platformNo related‑party transactions disclosed involving Coles or Snap
Bark, Inc.Former director (within past five years)No related‑party transactions disclosed
Northern Star SPACs II/III/IVFormer Chair & CEONo related‑party transactions disclosed

Related-Party Transactions: Sonos reports no transactions in FY 2024 requiring related‑party review or SEC disclosure; Audit Committee pre‑approves related‑party transactions and oversees compliance .

Expertise & Qualifications

  • Media leadership and brand development across global consumer audiences; partnership building at the intersection of culture and commerce .
  • Governance experience on public boards (Snap; Bark; SPACs) and private/non‑profit boards .
  • Audit Committee service (FY 2023), with board policy requiring financial literacy among Audit members .

Equity Ownership

MetricDec 31, 2023Dec 31, 2024
Beneficial Ownership (shares)6,617 (<1%) 9,388 (<1%)
Equity Awards OutstandingSep 30, 2023Sep 28, 2024
RSUs outstanding (units)10,011 10,656

Ownership alignment policies:

  • Director stock ownership guideline: 5x annual cash retainer; 5‑year compliance window; retain 50% of after‑tax shares until met. As of the record date, all directors have met or are on track to meet guidelines .
  • Anti‑hedging; pledging prohibited except in limited cases with Compliance Officer approval; no pledges approved in FY 2024 .

Governance Assessment

  • Strengths:

    • Independent director with cross‑industry brand expertise; prior Audit and CPD&I committee service enhances oversight breadth .
    • Strong equity weighting (~74–91% of total director pay historically), supporting alignment with shareholder outcomes; standard RSU vesting and change‑of‑control protections are transparent .
    • No related‑party transactions; robust insider trading and anti‑hedging policies; structured stock ownership guidelines and compliance trajectory .
  • Watch items:

    • Modest direct shareholdings (9,388 shares; <1%); alignment primarily via RSUs rather than large open‑market holdings, though consistent with peer practice and guideline framework .
    • Committee rotation from Audit/CPD&I (FY 2023) to Nominating & Corporate Governance (FY 2025) changes oversight focus; continued effectiveness should be monitored via annual evaluations .
  • Red flags:

    • None disclosed regarding attendance (≥75% threshold met), related‑party transactions, hedging/pledging, or director‑specific pay anomalies .