Sign in
William H. Rogers, Jr.

William H. Rogers, Jr.

Chief Executive Officer at TRUIST FINANCIALTRUIST FINANCIAL
CEO
Executive
Board

About William H. Rogers, Jr.

Chairman and Chief Executive Officer of Truist Financial Corporation since March 2022 (CEO since September 2021; previously President and COO from December 7, 2019) . Age 67 and a director since 2011; not independent due to his executive role . 2024 performance highlights that underpin pay-for-performance: EPS 3.81, PPNR $8,811 million, NIE down 0.4% vs 2023, CET1 ratio 11.5%, TBVPS + Dividend Growth 47.0%, and one-year TSR 23.7% . Board leadership combines CEO and Chairman with a strong independent Lead Director framework to counterbalance the dual role .

Past Roles

OrganizationRoleYearsStrategic impact
SunTrust Banks, Inc.Chief Executive Officer2011Led the institution prior to the merger-of-equals that formed Truist; elected to board and named CEO in 2011 .
SunTrust Banks, Inc.Chairman2012Elevated to Chairman, guiding strategic and governance direction .
Truist Financial CorporationPresident & Chief Operating OfficerDec 7, 2019 – Sept 2021Managed enterprise integration and operations post-merger .
Federal Advisory Council (FRB)Sixth District representative2017–2019Provided policy input to FRB on banking issues .

External Roles

OrganizationRoleYearsStrategic impact
Federal Advisory Council (FRB)Fifth District representativeCurrentContributes to national banking policy deliberations .
Boys & Girls Clubs of AmericaChair of the BoardCurrentCommunity leadership and youth initiatives .
Charlotte Center City PartnersChair of the BoardCurrentRegional economic development .
Emory UniversityBoard of Trustees memberCurrentHigher education governance and outreach .
Operation HOPE, Inc.Global Board of AdvisorsCurrentFinancial inclusion and literacy advocacy .
Charlotte Executive Leadership CouncilMemberCurrentRegional business leadership collaboration .

Fixed Compensation

Multi-year CEO compensation summary:

Metric202220232024
Salary ($)1,200,000 1,200,000 1,200,000
Stock Awards ($)6,395,548 6,843,578 6,488,339
Non-Equity Incentive Plan ($)5,195,725 2,650,167 5,867,640
Change in Pension Value ($)1,107,866
All Other Compensation ($)446,569 599,979 395,564
Total ($)13,237,842 12,401,590 13,951,543

Perquisites (2024 detail):

PerquisiteAmount ($)
Residential security servicesIncluded in total perqs
Limited personal use of company aircraft138,189
Driver for personal travelIncluded in total perqs
Total perquisites (subset of All Other Compensation)165,462

Performance Compensation

Annual Incentive Performance (AIP) – 2024:

ItemValue
Base Salary ($)1,200,000
Target AIP (% of base)300%
Final AIP Funding (% of target)95.00% (risk management adjustment)
AIP Award ($)3,420,000

Corporate scorecard measures and 2024 outcomes (Company-level performance used to fund AIP):

Measure2024 ResultAssessment
EPS ($, non-GAAP for comp)3.81 Exceeded
PPNR ($ mm)8,811 At
TBVPS + Dividend Growth (%)47.0% At
NIE ($ mm)11,330 (down 0.4% vs 2023) Exceeded
CET1 Capital Ratio (%)11.5% Exceeded
One-Year TSR (%)23.7% Below (vs peers)

Long-term incentives (2024 awards and design):

  • Mix and vesting: PSUs (40%), LTIP (25%) – 3-year cliff; RSUs (35%) – vest one-third on March 15 in years 2, 3, 4; all subject to risk/operating loss forfeiture .
  • 2024–2026 PSU/LTIP metrics: Absolute EPS (75%), Relative EPS growth (25%); TSR modifier ±20%; CET1 capital must be above minimums for payout .
  • 2025–2027 changes: EPS (50%), average ROATCE (25%), 3-year relative TSR (25%); CET1 capital condition retained .

2024 grants to Rogers:

AwardGrant DateShares/UnitsFair Value ($)
PSUs (target/max)Feb 26, 2024118,505 / 177,757 3,521,969
RSUsFeb 26, 2024103,214 2,966,370
LTIP (cash at target)Feb 26, 20242,544,000

2022–2024 PSU/LTIP payout (settled early 2025):

  • PSU/LTIP paid at 104.6% of target after the Committee assumed target for Q2–Q4 2024 due to TIH sale capital-structure effects .

Equity Ownership & Alignment

Beneficial ownership (as of Jan 31, 2025):

ItemAmount
Common shares beneficially owned1,139,334 (includes trust holdings)
Shares subject to right to acquire within 60 days118,747
Total beneficial + near-term rights1,258,081
% of shares outstanding~0.096% (1,258,081 / 1,305,390,708)

Unvested equity at FY 2024 year-end:

TypeCountMarket/Payout Value ($)
Unvested RSUs63,385 2,749,641
Unearned PSUs449,653 (includes 2023–2025 and 2024–2026 cycles) 19,505,947

Upcoming RSU vest schedule (subject to risk/outcome conditions; March 15 vest dates):

  • 2026: 34,405 RSUs
  • 2027: 34,405 RSUs
  • 2028: 34,404 RSUs

Alignment policies:

  • Stock ownership guidelines: CEO must hold ≥6x base salary; all executive officers met requirement or are within grace period as of Dec 31, 2024 .
  • Hedging and pledging prohibited; none of the directors or executive officers hold pledged or hedged shares .
  • No stock options are granted; no option repricing .

Stock vested in 2024 (liquidity events):

ItemSharesValue ($)
Shares vested (RSU/PSU)70,268 2,449,542

Employment Terms

  • No employment agreement; compensation is under Board/Committee plans .
  • Severance and change-of-control economics (Amended and Restated Management Change of Control, Severance and Noncompetition Plan):
    • Cash severance: 2x (base salary + target annual cash bonus) for qualifying termination without Cause or for Good Reason; same formula applies if within 24 months after a Change of Control (double-trigger) .
    • COBRA benefit lump-sum: 24 months of employer cost differential for medical/dental/vision .
    • AIP pro-rata for retirement/death/disability/qualifying termination; equity (PSUs/LTIP/RSUs) vest/payout per plan terms with performance post-termination (COC scenarios pro-rated/assumed target for incomplete periods) .
    • Non-compete: 12 months (continental U.S.; banking/financial products/services) for Section 16 officers .
    • Non-solicit: 12 months for clients and teammates .
    • Garden leave: 3 months advance notice required for resignations; compensation during garden leave offsets severance .
    • Section 280G cutback to avoid excise tax if beneficial to executive .
  • Clawbacks:
    • Executive Compensation Recoupment Policy (2023): mandatory recovery of erroneously awarded incentive compensation after financial restatement for covered executives (3-year lookback) .
    • 2022 Incentive Plan and award agreements authorize clawback/adjustment for misconduct and materially inaccurate metrics; 2024 policy enhancement broadened triggers (e.g., sales practices violations; failure to escalate material risks) .

Deferred compensation and pension (alignment and retention):

  • Non-Qualified Deferred Compensation (aggregate balance): $11,247,307 (executive contributions $211,296; company match $211,310; 2024 earnings $2,159,612) .
  • Pension/SERP present values (as of Dec 31, 2024):
    • Qualified Plan: $1,358,401
    • Non-Qualified DB Plan: $3,784,601
    • SunTrust ERISA Excess: $928,545
    • SunTrust Tier 2 SERP: $4,076,411

Board Governance

  • Board service: Director since 2011; Chairman and CEO; Chair of the Executive Committee (2 meetings in 2024) .
  • Independence: Not independent due to executive role .
  • Committee memberships: Executive (Chair); permitted committee participation only on Executive, Risk, Technology per governance guidelines (not serving on Audit/Comp/NomGov) .
  • Board refreshment and attendance: Board held 13 meetings in 2024; each member attended >75% of meetings and all directors attended 2024 annual meeting .
  • Lead Independent Director: Robust authority and responsibilities to counterbalance combined Chair/CEO role; current LID term extended to March 12, 2026 .
  • Director compensation: Rogers receives no incremental compensation for director service (employee director) .

Director Compensation (Board program context)

  • Non-employee director cash retainers: Base $100,000; additional retainers for Lead Director ($50,000), Committee Chairs ($30,000–$45,000), Audit/Risk members ($15,000) .
  • Director equity: RSUs with $180,000 grant value, vest 100% at year-end; accelerated on death/disability; vest on change of control .
  • Director ownership guideline: ≥5x annual cash retainer; all current directors meet or are within the time frame .

Compensation Peer Group (Benchmarking)

Peer group used for pay/performance comparisons spans large U.S. banks to balance sample size; Truist sits ~50th percentile by assets and market cap:

CompanyAssets ($ bn)Market Cap ($ bn)
JPMorgan Chase4,003 675
Bank of America3,262 337
Wells Fargo1,930 234
U.S. Bancorp678 75
PNC Financial560 77
Truist Financial531 58
Citizens Financial218 19
Fifth Third213 28
M&T Bank208 31
KeyCorp187 19
Regions Financial157 21

Committee does not target a specific percentile; uses judgment considering role/performance/market data .

Say-on-Pay & Shareholder Feedback

  • 2024 say-on-pay approval: ~89% of votes cast supported NEO compensation .
  • Fall 2024 investor engagement (12 shareholders met): covered governance, compensation changes, one-time leadership awards; resulted in enhanced disclosures in proxy .

Risk Indicators & Red Flags

  • Hedging/pledging: Prohibited; none held by directors or executive officers .
  • Tax gross-ups: No excise tax gross-ups; Section 280G cutback provision applies .
  • Options: None granted; no repricing .
  • Related-party transactions: None requiring approval/reporting since Jan 1, 2024, other than ordinary-course dealings with large institutional holders (on market terms) .
  • Dual-role governance risk: Mitigated by a strong Lead Independent Director and executive sessions without management .

Equity Award Vesting Schedules and Potential Selling Pressure

  • RSUs: Begin vesting after year 2 from grant; one-third on March 15 in years 2–4 (e.g., 2026–2028 tranches outstanding), creating periodic supply as units convert to shares .
  • PSUs/LTIP: Three-year performance cycles (2024–2026) with cliff vesting post-performance determination; payouts subject to EPS metrics, TSR modifier, and CET1 capital condition .
  • 2024 stock vested: 70,268 shares; value $2,449,542, indicating realized equity flow in 2024 .

Compensation Structure Analysis

  • High at-risk mix: ~92% of CEO target annual compensation is performance-based; 65% of LTI is subject to performance; all LTI subject to forfeiture for operating loss/negative risk outcomes .
  • Shift to RSUs/PSUs (no options): Reduces path-dependent risk and aligns to sustained EPS/ROATCE/TSR performance .
  • Risk adjustments: AIP funding for Rogers reduced to 95% of target due to risk management effectiveness considerations (culture of accountability) .
  • Clawbacks and risk outcomes assessment expanded in 2024, strengthening alignment and accountability .

Employment & Contracts (Retention risk and terms)

  • Non-compete and non-solicit (12 months) and garden leave (3 months) add retention friction; severance 2x salary+target bonus for qualifying terminations, with double-trigger protection (within 24 months of COC) supports leadership continuity but caps windfall via 280G cutback .

Investment Implications

  • Strong pay-for-performance alignment: CEO pay structure emphasizes multi-year EPS/ROATCE with TSR oversight and CET1 capital constraints, reducing incentive to pursue short-term earnings at the expense of balance sheet strength .
  • Governance mitigants to dual role: An empowered Lead Independent Director, independent committees, and executive sessions temper Chairman/CEO concentration risk; engagement feedback and high say-on-pay support indicate acceptable investor trust levels .
  • Near-term equity supply from scheduled RSU vesting and PSU settlements is predictable; absence of options and pledging reduces forced-sale or hedging risks; insider realized vesting in 2024 was modest relative to total ownership .
  • Retention risk appears contained: No employment contract; however, severance/change-of-control protections, pension/SERP balances, and deferred comp suggest meaningful “golden handcuffs” that align tenure with shareholder outcomes .