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Carolyn Everson

Director at Under ArmourUnder Armour
Board

About Carolyn N. Everson

Carolyn N. Everson, age 53, has served as an independent director of Under Armour since February 2023. She holds a bachelor’s degree from Villanova University and an MBA from Harvard Business School, with a background in senior leadership roles across technology, media, and consumer platforms, including Vice President of the Global Business Group at Meta and President of Instacart . Her board tenure spans over two years and she is designated independent under NYSE standards .

Past Roles

OrganizationRoleTenureCommittees/Impact
Meta Platforms, Inc.Vice President, Global Business GroupMar 2011 – Jun 2021 Led global advertising relationships; consumer tech/media expertise
InstacartPresidentSep 2021 – Dec 2021 Short-term leadership transition
Microsoft; MTV NetworksAdvertising leadership positionsPrior to 2011 Digital/media commercial leadership

External Roles

OrganizationRoleCommittees
The Walt Disney CompanyDirectorCompensation Committee
The Coca-Cola CompanyDirectorFinance; Talent and Compensation Committees
Boston Consulting GroupSenior Advisor (TMT; Marketing, Sales & Pricing)Advisory role since Sep 2023
PermiraSenior Advisor (tech & consumer)Advisory role since Jan 2023
Villanova University; Columbia Medical SchoolBoard memberNon-profit boards

Board Governance

  • Independence: Board determined Everson is independent under NYSE standards; Board also reviewed additional independence factors relating to relationships with CEO Kevin Plank and his family and found none for any independent directors .
  • Committee assignments: Audit Committee member; Corporate Governance and Sustainability Committee member .
  • Attendance: In FY2025, all directors attended at least 75% of the aggregate Board and committee meetings; Board met 6 times; committee meetings held—Audit (5), Human Capital & Compensation (5), Corporate Governance & Sustainability (4), Finance & Capital Planning (4) .
  • Board leadership: Separate independent Chair (Mohamed El‑Erian) and CEO roles; Under Armour agreed to maintain separation for three years under a 2024 settlement .

Fixed Compensation

ComponentFY2025 AmountNotes
Annual Board Cash Retainer$90,000 Standard non-management director retainer
Committee Member Retainers$10,000 Per committee membership; Everson sits on Audit and Corporate Governance
Committee Chair FeesN/ANot a chair; chair fee levels: Audit $30,000; HCC $25,000; CG&S $22,500; Finance $22,500
Fees Earned/Paid in Cash$110,000 Everson FY2025 cash total
Cash Deferred$20,000; 2,890 DSUs Converted to Class C DSUs under director plan

Performance Compensation

Equity ComponentGrant ValueInstrument & VestingNotes
Annual Director Equity$150,000 RSUs in Class C; vest in full at next annual meeting; convert to DSUs at vesting with delivery 6 months post-board departure Annual award following each stockholder meeting
Initial Board Election Equity$100,000 (policy) RSUs in Class C; vest in 3 equal annual installments; convert to DSUs at vest Applies upon initial election
Current Unvested RSUs Held21,972 shares (Class C) Director RSUs As of Record Date (June 6, 2025)

Note: Director equity is time-based only; there are no performance-metric-based director awards disclosed (performance metrics apply to executives, not directors) .

Other Directorships & Interlocks

  • Interlocks: No related-party transactions disclosed for Everson. Board reviewed ordinary-course relationships with Endeavor (Patrick Whitesell) and deemed immaterial; no impact on Whitesell’s independence. Board reviewed added independence factors vis‑à‑vis Mr. Plank and found none for independent directors .
  • Potential conflicts: Disney and Coca‑Cola are major consumer brands but no Under Armour related-party transactions with those issuers are disclosed in the proxy; Everson remains independent .

Expertise & Qualifications

  • Skills matrix: Executive leadership; technology/digital & eCommerce; marketing/branding/media; financial expertise; international experience; public company board experience .
  • Education: BA Villanova; MBA Harvard Business School .
  • Governance: Service on audit and governance committees at UA aligns her skillset with oversight of risk, controls, and governance practices .

Equity Ownership

Ownership DetailAmountAs-ofNotes
Beneficially owned Class A & B0; less than 1% Record Date June 6, 2025No Class A/B ownership; not pledged
Beneficially owned Class C0; less than 1% Record Date June 6, 2025Under table excludes RSUs/DSUs vesting >60 days; none pledged
DSUs held (Class C)52,139 Record Date June 6, 2025Delivered 6 months post-departure
RSUs held (Class C)21,972 Record Date June 6, 2025Annual + initial appointment grants
Stock ownership guideline5x annual director retainer PolicyQualifying equity includes owned shares, DSUs, and unvested time-based RSUs; excludes unearned PSUs and options
Hedging/PledgingHedging prohibited; no pledging by directors/officers PolicyPositive alignment signal

Insider Trades (Form 4)

Filing DateTransaction DateTypeInstrumentUnits/PriceBeneficial Ownership AfterNotes
2025-01-062025-01-02Director fee deferralClass C DSUs686.81 at $0 73,291.14 shares (Class C) Remarks note: No Class A (UAA) beneficially owned
2025-09-052025-09-03Annual director RSU grantClass C RSUsGrant reported; price $0; annual RSU plan Filing describes annual RSU grant under director plan; remarks: No Class A owned
2025-10-022025-10-01Director fee deferralClass C DSUs1,024.59 at $0 106,552.09 shares (Class C) Remarks note: No Class A (UAA) beneficially owned

Governance Assessment

  • Strengths

    • Independence affirmed; service on Audit and Governance committees enhances oversight of financial reporting, controls, cybersecurity, and sustainability/governance frameworks .
    • Attendance meets policy; Board and committees met regularly; Everson is engaged across two committees .
    • Compensation alignment: Mix of cash ($110k) and equity ($150k RSUs), with ability to defer into DSUs; no meeting fees; standard market structure—supports alignment via equity that delivers only after departure .
    • Ownership policy: 5x retainer guideline; DSUs and time-based RSUs count toward compliance; hedging prohibited; no pledging—strong alignment signals .
  • Potential Watch Items

    • External board commitments at Disney and Coca‑Cola may raise time-commitment considerations, but no conflicts disclosed; independence maintained .
    • Company noted derivative actions naming certain directors and officers; no expense advances to independent directors indicated, with advances only to Mr. Plank and Mr. Frisk—monitor outcomes but no specific adverse disclosure for Everson .
  • Net View

    • Everson’s marketing, digital, and public board experience is strategically relevant to UA’s brand and eCommerce priorities, while Audit/Governance committee service supports board effectiveness. Compensation and ownership practices reflect investor-friendly alignment, with no related-party red flags identified for Everson .