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Barney Harford

Director at United Airlines HoldingsUnited Airlines Holdings
Board

About Barney Harford

Barney Harford is an independent director of United Airlines Holdings, Inc. (director since 2016), age 53. He holds an MBA from INSEAD and BA/MA in Natural Sciences from the University of Cambridge. Core credentials include CEO experience at Orbitz, COO experience at Uber, and senior leadership at Expedia with global operations and technology execution expertise .

Past Roles

OrganizationRoleTenureCommittees/Impact
Uber Technologies, Inc.Chief Operating Officer2018–2019Led operations and risk management at scale
Orbitz Worldwide, Inc.Chief Executive Officer2009–2015Consumer brand leadership; technology deployment track record
Expedia, Inc.President, Asia Pacific; multiple roles1999–2006 (APAC: 2004–2006)Led entry into China, Australia, Japan; global ops experience

External Roles

CategoryCurrentFormer (past five years)
Public company directorshipsNone None

Board Governance

  • Independence: Determined independent; all members of Audit, Compensation, and Nominating/Governance Committees are independent under SEC/Nasdaq standards .
  • UAL committees: Audit (member), Finance (member), Public Responsibility (member). No chair roles .
  • Meeting cadence and attendance: Board met 9 times in 2024; Audit 8, Compensation 7, Executive 4, Finance 5, Nominating/Governance 5, Public Responsibility 4. Each incumbent director nominee attended at least 75% of Board and applicable committee meetings in 2024; directors are required to attend annual meetings (all directors standing for election attended in 2024) .
  • Executive sessions: Independent directors hold executive sessions at each quarterly Board meeting; also scheduled for each regular quarterly committee meeting .
  • Governance policies: Majority voting in uncontested elections; strong related-party transaction policy; prohibition on hedging/pledging; robust director stock ownership guidelines .

Fixed Compensation

Element (Director Program)Amount/StructureNotes
Annual cash retainer$115,000 (2024 program) Paid quarterly; no meeting fees
Annual equity award (share units)$180,000 initial value (2024) One-year vest; settlement 50% cash/50% stock (electable)
Committee chair cash retainersAudit $30,000; Compensation $25,000; Executive/Finance/Nominating/Governance/Public Responsibility $20,000 Chair only; not additive with member retainer
Committee member cash retainersAudit $15,000; others $12,500 Chair not eligible for member retainer
Chairman additional equity retainer$225,000 N/A to Harford

2024 actual compensation (Harford):

ComponentAmount ($)Detail
Fees earned in cash155,000 Elected 100% deferral of Board/Committee fees into deferred share units
Stock awards (grant-date fair value)179,038 3,459 share units granted on May 23, 2024; elected 100% deferral
All other compensation90,081 See breakdown below
Total424,119

All other compensation (2024) – breakdown:

Perquisite/BenefitAmount ($)
Charitable matching contributions20,000
Tax reimbursement on flight benefits (gross-up)35,950
Incremental cost of flight benefits12,731
Charitable tickets donated (aggregate cost)14,600
Cybersecurity/identity protection services6,800
Total90,081

Compensation structural changes: Director cash retainer increased from $100,000 to $115,000; equity award from $170,000 to $180,000; Audit Chair retainer from $25,000 to $30,000; Compensation Chair from $20,000 to $25,000 (effective 2024), aligning with peer practices; Exequity advises on director pay .

Performance Compensation

Metric or FeatureApplicability to Director PayEvidence
Performance-based equity or cash metrics (TSR/EBITDA/etc.)Not used for non-employee directors; director equity awards are time-based share units vesting after one year
Grant specifics (2024)3,459 share units granted (May 23, 2024); one-year vest; settlement 50% cash/50% stock unless elected otherwise

Note: Performance metrics (Adjusted EPS, Pre-tax Margin, TSR modifier, etc.) apply to executive long-term incentives, not to director compensation .

Other Directorships & Interlocks

TypeDetail
Compensation Committee interlocksCompany disclosed no interlocks or insider participation for Compensation Committee; Harford is not a member of Compensation Committee
Public company boards (current)None
Public company boards (past 5 years)None

Expertise & Qualifications

  • Active/former C‑suite executive; consumer-facing brand leadership (Orbitz CEO; Uber COO) .
  • Air/travel/transportation domain expertise and e‑commerce insight .
  • Global operations, notably APAC market entry (China, Australia, Japan) .
  • Technology/cybersecurity: experience leading large technology teams .
  • Risk management experience from roles at Orbitz and Uber .

Equity Ownership

ItemAmount
Total beneficial ownership (Common Stock)119,954 shares; less than 1% of outstanding
Unvested share units vesting within 60 days (as of Mar 24, 2025)3,459 units
Deferred share units in DEIP share account (settle within 60 days post-separation)4,131 units
Stock ownership guidelines5× annual cash retainer ($575,000 based on 2024); all non-employee directors compliant or in transition as of Mar 31, 2025
Pledging/hedgingProhibited for officers/directors by Securities Trading Policy

Governance Assessment

  • Board effectiveness: Harford adds deep travel tech, operations, and risk management expertise across Audit, Finance, and Public Responsibility—aligned with UAL’s safety, technology, and capital oversight priorities; independence affirmed .
  • Alignment: Deferral of 100% of cash and equity into share units and compliance with stringent stock ownership guidelines support skin‑in‑the‑game and long-term alignment; hedging/pledging prohibited .
  • Attendance/engagement: Board/committee workload is robust (9 Board meetings; frequent committee sessions); incumbents met the 75% attendance threshold; independent director executive sessions each quarter .
  • Conflicts/related parties: No related‑party transactions disclosed for Harford; strong Related Party Transaction Policy and mandatory recusal on conflicts mitigate risk .
  • Compensation/perquisites red flags: Airline-standard travel benefits include tax reimbursements (gross‑ups) that some investors view unfavorably; however, equity-heavy director pay mix and one‑year vesting aim to align interests .