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    Zebra Technologies Corp (ZBRA)

    Q3 2024 Summary

    Published Feb 7, 2025, 7:58 PM UTC
    Initial Price$308.82July 1, 2024
    Final Price$364.30October 1, 2024
    Price Change$55.48
    % Change+17.97%
    MetricYoY ChangeReason

    Total Revenue

    +31% (to $1,255M)

    Driven by broad-based improvements in demand across both AIT and EVM segments, along with residual benefits from prior cost savings and restructuring actions that helped to overcome the softer revenue base in the previous year.

    Asset Intelligence & Tracking

    +27% (to $410M)

    Lifted by strong RFID and printing product demand, partially offset by parts of the portfolio still recovering from prior-year channel inventory reductions.

    Enterprise Visibility & Mobility

    +34% (to $845M)

    Propelled by robust mobile computing sales and easing supply chain constraints, building on a weaker prior-year quarter impacted by cautious customer spending and distributor destocking.

    North America

    +21% (to $628M)

    Benefited from larger enterprise orders resuming, especially in healthcare and T&L, in contrast to the dampened demand seen in previous periods and tighter spending trends that impacted the prior-year base.

    EMEA

    +51% (to $405M)

    Experienced the largest regional rebound due to stronger mobile computing uptake, easier prior-year comps (which were notably weak), and new project wins in manufacturing and retail.

    Asia-Pacific

    +25% (to $132M)

    Improved as economic conditions stabilized relative to the prior year, with China showing gradual market recovery, though still below historical highs, and Southeast Asia providing additional growth.

    Latin America

    +41% (to $90M)

    Fueled by strong demand in Brazil and Mexico following prior-year moderation in large-scale deployments, demonstrating increasing adoption of EVM solutions in targeted verticals.

    Operating Income

    From -$12M to $191M

    Turned positive mainly due to a stronger revenue base, improved gross margin, and lower one-time charges versus the prior year, when higher incentive compensation adjustments and other costs had weighed on results.

    Net Income

    From -$15M to $137M

    Reflects the operating income rebound alongside modestly favorable tax rates and fewer non-operating expenses, compared to the previous period’s net loss driven by one-off charges and softer demand.

    MetricPeriodPrevious GuidanceCurrent GuidanceChange

    Sales Growth

    FY 2024

    4–7%

    8%

    raised

    Adjusted EBITDA Margin

    FY 2024

    20–21%

    21%

    raised

    Non-GAAP Diluted EPS

    FY 2024

    $12.30–$12.90

    $13.30–$13.50

    raised

    Free Cash Flow

    FY 2024

    At least $700 million

    At least $850 million

    raised

    Sales Growth

    Q4 2024

    no prior guidance

    28–31%

    no prior guidance

    Adjusted EBITDA Margin

    Q4 2024

    no prior guidance

    22%

    no prior guidance

    Non-GAAP Diluted EPS

    Q4 2024

    no prior guidance

    $3.80–$4.00

    no prior guidance

    MetricPeriodGuidanceActualPerformance
    Sales Growth
    Q3 2024
    25% to 28%
    31% YoY (1,255 vs. 956)
    Beat
    Adjusted EBITDA Margin
    Q3 2024
    20% to 21%
    ~19% ≈ ((191 + 45 + 2) ÷ 1,255)
    Missed
    Non-GAAP Diluted EPS
    Q3 2024
    $3.00 to $3.30
    $2.64
    Missed
    TopicPrevious MentionsCurrent PeriodTrend

    Strong financial performance and profitability

    Mixed or declining results in Q2 (flat), Q1 (-16.8%), and Q4 (-33%).

    Sales up 31% YOY to $1.3B and 21.4% adjusted EBITDA margin, showcasing a strong rebound.

    Recurring topic with improved sentiment and momentum

    Broadening demand recovery

    Gradual improvement in Q2, modest signs in Q1, not broad in Q4.

    Recovery expanded in retail and T&L, with manufacturing still lagging.

    Recurring with a more positive outlook

    Large orders and pipeline visibility

    Subdued large deals in Q2 and Q1; cautious guidance in Q4.

    More large deals returning, yet limited visibility into 2025.

    Recurring focus, slightly improving but still uncertain

    Manufacturing weakness and machine vision

    Weakness continued in Q2, Q1, and Q4; machine vision diversification efforts ongoing.

    Manufacturing lags other sectors; machine vision declined but retains long-term potential.

    Recurring topic with continuing caution

    Healthcare growth

    Sustained gains in Q2, Q1, and Q4 via clinical mobility and home healthcare expansions.

    Fastest-growing vertical in Q3, driven by new customers, global opportunities.

    Recurring with positive sentiment, likely a key driver

    Free cash flow, M&A, and capital returns

    Raised FCF guidance in Q2; emphasizing debt paydown in Q1 and Q4; higher bar for M&A.

    Generated $650M+ FCF YTD, resumed share repurchases, maintaining a strong balance sheet.

    Recurring with improved FCF and a cautious M&A stance

    Destocking

    Large destocking effects in Q4 and partially in Q2; largely completed by Q1.

    Seeing restocking after prior distributor inventory corrections; easier comps helping growth.

    Ongoing but less impactful now

    China recovery

    Continued weakness in Q2 and Q1, no mention in Q4.

    Stabilizing but no near-term pick-up expected.

    Consistent mention with a cautious outlook

    AI and machine learning

    Explored in Q2, Q1, Q4 with demos and pilots, focusing on frontline productivity.

    Introducing generative AI solutions, AI companion on devices; larger rollout planned in 2025.

    Recurring and increasingly strategic for future growth

    Margin impact from large deals

    Q2 noted large deals as slightly dilutive to gross margin but additive to EBITDA; no direct Q1 mention; minimal detail in Q4.

    Higher Q3 margins partly due to lower large-deal volume; expecting a Q4 margin dip as large deals rise.

    Recurring with varying margin impact based on deal mix

    1. Demand Outlook for 2025
      Q: Are large orders returning in 2025?
      A: Management is optimistic that the recovery will continue into 2025 based on the strong second half of 2024, but they have limited visibility into large deployments. They expect seasonality to return but note that demand remains uneven across sectors, with manufacturing still lagging.

    2. Margin Outlook into 2025
      Q: Can margins remain at current levels in 2025?
      A: While gross margins reached over 49% recently, sustaining this level into 2025 depends on the mix of large deals. They benefited from lower large deal volume and operational efficiencies, but higher future large deal volumes could pressure margins.

    3. Visibility into Large Deployments
      Q: How far ahead do you see large orders?
      A: They typically have about 6 months of visibility into large projects as customers plan ahead, but current macro uncertainties are affecting timing and visibility of large deployments.

    4. Impact of Potential Tariffs
      Q: How are you preparing for potential tariffs?
      A: Management is actively planning for potential tariffs by diversifying their supply chain and working on mitigation strategies. About 50% of finished goods production is now outside China, but moving the component supply chain remains complex. ,

    5. Capital Allocation Plans
      Q: Will you make acquisitions or repurchase shares?
      A: With a leverage ratio of 1.6x, they are comfortable resuming share repurchases and considering acquisitions that align with their strategic vision, emphasizing a disciplined approach due to higher interest rates and market uncertainty.

    6. Geographic Performance
      Q: What's driving growth in EMEA and Latin America?
      A: Strong performance in EMEA and Latin America was partly due to easier comparisons from a weak prior year but also driven by strength in Northern Europe, Mexico, and Brazil, despite challenges in manufacturing sectors like Germany.

    7. Machine Vision Business Update
      Q: Is the machine vision business improving?
      A: The machine vision business declined due to weakness in manufacturing, especially in electric vehicles and semiconductors. However, they saw stabilization in semiconductors and growth in software, remaining optimistic about long-term prospects as they diversify beyond semiconductors.

    8. Healthcare Business Strength
      Q: What's driving growth in healthcare?
      A: Growth in healthcare is driven by new customers and expansion within existing accounts. They are seeing strong performance across all product categories as providers invest in productivity, safety, and digital information collection. Healthcare has been their fastest-growing market over the last two quarters.

    9. RFID Growth Opportunities
      Q: Do you anticipate new RFID opportunities in grocery?
      A: They are excited about new RFID applications in grocery, like tracking fresh goods. Strong growth opportunities are anticipated across retail, transportation, logistics, and manufacturing as RFID adoption increases beyond apparel.

    10. Competitive Dynamics
      Q: Have you changed promotional practices?
      A: There has been no meaningful change in their promotional practices or the competitive landscape. They continue to leverage strong customer relationships and a differentiated portfolio to win in the market without increased discounting.

    11. AI-Enabled Devices
      Q: Are you closer to commercializing AI mobile computers?
      A: Progress is being made on AI-enabled enterprise mobile computers, with advancements to be showcased early next year. A commercial offering is expected likely in 2025, focusing on applications like digital assistants running on devices without cloud connectivity.

    12. Seasonality and Revenue Expectations
      Q: Should we expect moderate increases quarterly next year?
      A: They expect more historical seasonality to return in 2025, with some large deployments occurring in Q4 2024, anticipating typical seasonal patterns rather than steady quarterly increases next year.

    13. Data Capture and Printing Momentum
      Q: Is momentum building in data capture and printing?
      A: Broad-based growth is seen in data capture solutions across all categories and regions. Printing is also growing, especially in mobile printing and new opportunities like eco-friendly linerless printing, with strength expected to continue into 2025.

    14. Demand Recovery Timing in Q3
      Q: Did you see incremental demand pickup recently?
      A: The conversion of their pipeline picked up in the latter part of Q3 and early Q4, leading to increased confidence and an upward revision of their full-year guidance as customer commitments came through.

    15. Q4 EBITDA Margin Outlook
      Q: How should we think about Q4 EBITDA margins?
      A: Despite expected sequential revenue growth, they anticipate a slight sequential decline in gross margin due to higher large deal volumes, which typically have lower margins. The mix change affects the Q4 EBITDA margin outlook.