ZI
ZIPRECRUITER, INC. (ZIP)·Q2 2025 Earnings Summary
Executive Summary
- Revenue was $112.2M, up 2% QoQ and down 9% YoY; Adjusted EBITDA was $9.3M (8% margin), and net loss was ($9.5M) with an (8)% margin .
- Quarterly Paid Employers rose 4% sequentially to 66.3K, while Revenue per Paid Employer declined 2% QoQ to $1,693 (down 4% YoY) .
- Management guided Q3 2025 revenue to $110–$116M and Adjusted EBITDA to $3–$9M (3–8% margin); if achieved, Q2→Q3 revenue growth would occur for the first time since 2021, supporting the view of modest YoY growth in Q4 .
- Board authorized a $100M increase to the share repurchase program (aggregate authorization to $750M), signaling capital allocation confidence .
- Versus S&P Global consensus, Q2 revenue modestly beat (~$0.52M), and “Primary EPS” beat; Adjusted EBITDA outperformed internal guidance midpoint. Values retrieved from S&P Global*.
What Went Well and What Went Wrong
What Went Well
- Quarterly Paid Employers grew for the third consecutive quarter, up 4% QoQ to 66,302; management cited stabilization and momentum across SMB and enterprise .
- Product/AI initiatives delivered tangible gains: ZipIntro sessions up 90% QoQ; AI bidding nearly 20% more effective QoQ; generative AI-driven visits up 58%; SMB resume unlocks up 12% QoQ .
- Quote: “These trends reinforce our belief that a return to modest year-over-year revenue growth in the fourth quarter is an increasingly likely scenario.” — CEO Ian Siegel .
What Went Wrong
- Top-line pressure persisted: revenue fell 9% YoY; Revenue per Paid Employer down 4% YoY and 2% QoQ; Adjusted EBITDA margin compressed to 8% vs 23% a year ago .
- Sales & Marketing intensity elevated: S&M was $58.1M (52% of revenue) vs 42% in Q2’24, reflecting investment despite a tempered hiring market .
- Category headwinds: education jobs were “down significantly” YoY despite normal seasonal pickup; technology postings declined ~5% YoY, indicating continued macro softness .
Financial Results
Q2 2025 vs Wall Street (S&P Global)*
Values retrieved from S&P Global.*
Revenue composition
Guidance Changes
Earnings Call Themes & Trends
Management Commentary
- CEO perspective: “These trends reinforce our belief that a return to modest year-over-year revenue growth in the fourth quarter is an increasingly likely scenario… we are well-positioned to emerge from this period as a stronger company” — Ian Siegel .
- Product vision: “AI-powered campaign optimization was nearly 20% more effective… ZipIntro scheduled sessions increased by 90% QoQ” — Management in shareholder letter .
- CFO guidance tone: Q3 revenue $110–$116M; Adjusted EBITDA ~$6M midpoint (5% margin); mid-single-digit full-year margins remain the likely scenario with ROI-driven S&M deployment .
Q&A Highlights
- SMB vs enterprise stabilization: Momentum broad-based; QPE growth patterns now resemble pre-COVID seasonality; macro still soft but stabilizing .
- Generative AI traffic: Significant growth in high-intent research traffic; brand strength helps conversion; channel still small but rising .
- AI Overviews impact: Tailwind to engaged job seeker traffic; active seekers see limited impact; focus on delivering high-intent users .
- AI guardrails: Company confident in compliance with hiring laws; views recent lawsuits in market as not directly risky to ZIP given internal guardrails .
- Pricing/monetization: With 32 months of hiring declines, price increases are not optimal; strategy is value-first then monetization as recovery materializes .
- Category performance: Health care strong; education down significantly YoY despite seasonal pickup; technology postings down ~5% YoY .
Estimates Context
- Q2 2025 revenue modestly beat S&P Global consensus (~$112.2M vs ~$111.7M); “Primary EPS” beat (consensus negative vs positive actual). The company’s Adjusted EBITDA ($9.3M) was above its prior Q2 midpoint and Q3 midpoint guide. Values retrieved from S&P Global* .
- Implications: Consensus likely to lift sequentially for Q3 (management midpoint implies +1% QoQ) and modestly for Q4 given management’s increasing confidence in returning to YoY growth .
Values retrieved from S&P Global.*
Key Takeaways for Investors
- Sequential stabilization is real: QPEs up 10% in Q1 and 4% in Q2; Q3 guide implies first Q2→Q3 growth since 2021 — supportive for near-term multiple expansion if execution continues .
- Product/AI traction is measurable: ZipIntro, AI bidding, and RDB are driving employer engagement and campaign efficacy, which should translate into future RPE uplift and retention .
- S&M mix is elevated (52% of revenue) — a lever to drive employers now and EBITDA later; mid-single-digit FY margin scenario suggests disciplined spend tied to ROI .
- Capital returns are significant: Authorization lifted to $750M; Q2 repurchases of $56.5M reduce float and can support EPS optics on recovery .
- Macro risk remains: Education and tech categories show weakness; quit rate remains low — recovery path is likely gradual; watch Q3 conversion and RPE trends .
- Near-term trading: Modest revenue/“Primary EPS” beat and Q3 sequential guide, plus buyback expansion, are potential positive catalysts; monitor any post-earnings move relative to estimate revisions*. Values retrieved from S&P Global.*
- Medium-term thesis: As hiring normalizes, AI-led matching and employer tools plus a strong brand and balance sheet position ZIP to recapture RPE and margin, with long-term Adjusted EBITDA target of 30% reiterated in commentary .