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USA Financial Portformulas Corp.

CIK:0001633716
Investment Adviser
$626M AUM
257 holdings
Ada, MI, US
Founded:2015
52 employees
Latest filing:Sep 30, 2025

USA Financial Portformulas Corp, headquartered in Ada, Michigan, is an SEC-registered investment adviser and part of the USA Financial family, serving both financial advisors and end investors. The firm was founded in 2015 and employs approximately 52 people. Their focus is on formula-driven, emotion-free portfolio management through algorithmic and systematic investment strategies, seeking to reduce behavioral risk and provide transparent, rules-based active portfolio management for clients who want confidence and stability in uncertain markets.

Investment Strategy

USA Financial Portformulas employs a formulaic, rules-based investment philosophy that aims to remove emotion from portfolio management and reduce human bias. Their strategies are designed to manage risk and capture long-term market trends by relying on predetermined, systematic processes. Portfolios are reviewed and rebalanced on scheduled intervals according to proprietary algorithms, removing subjective decision-making and focusing on transparency, risk management, and consistency for clients. The firm emphasizes transparency, regular portfolio reviews, and unemotional adherence to their investment formula.

Latest 13F Filing Activity

USA Financial Portformulas Corp. filed their most recent 13F report on Sep 30, 2025 disclosing 247 equity positions with a total 13F market value of $568M. The fund increased holdings in Ishares Core S&P 500, Ishares S&P 500 Growth Etf, Blackrock Institutional Trust Company N.A. - BTC Ishares U.s. Utilitie among other positions. USA Financial Portformulas Corp. reduced exposure to SPDR Series Trust - SPDR Bloomberg Barclays 1-3 Month T-bill Etf, Ishares Iboxx Usd Inv Grade Corp. Bond Etf, Blackrock Institutional Trust Company N.A. - BTC Ishares S&P Gsci Comm among others.

Top Buys
I
IVViShares Core S&P 500
+$60.3M
I
IVWiShares S&P 500 Growth ETF
+$3.0M
I
IDUBlackRock Institutional Trust Company N.A. - BTC iShares U.S. Utilitie
+$2.9M
W
WBDWarner Bros. Discovery Inc - Ordinary Shares - Class A
+$2.8M
I
IDXXIdexx Laboratories, Inc.
+$2.4M
Top Sells
B
BILSPDR Series Trust - SPDR Bloomberg Barclays 1-3 Month T-Bill ETF
-$23.1M
L
LQDiShares iBoxx USD Inv Grade Corp Bond ETF
-$18.6M
G
GSGBlackRock Institutional Trust Company N.A. - BTC iShares S&P GSCI Comm
-$14.1M
D
DIASPDR Dow Jones Industrial Average ETF
-$4.3M
I
IYRBlackRock Institutional Trust Company N.A. - BTC iShares U.S. Real Est
-$4.2M

Top Holdings

I
IVViShares Core S&P 500
+14.0%$79.5M
E
EEMiShares MSCI Emerging Markets ETF
+11.9%$67.6M
I
IVWiShares S&P 500 Growth ETF
+11.6%$66.1M
Q
QQQInvesco QQQ Trust ETF
+11.5%$65.3M
S
SPYSPDR S&P 500
+11.4%$64.7M

Equity Positions (247)

TickerSecurityWeightMarket ValueSharesAvg CostPriceChange (QoQ)
iShares Core S&P 50014.00%$79.5M118,728$620.32$669.30+$60.3M
iShares MSCI Emerging Markets ETF11.92%$67.6M1,266,688$48.24$53.40-$216.2K
iShares S&P 500 Growth ETF11.64%$66.1M547,462$82.00$120.72+$3.0M
Invesco QQQ Trust ETF11.50%$65.3M108,717$542.77$600.37+$2.0M
SPDR S&P 50011.40%$64.7M97,160$508.38$666.18-$2.4M

Industry Allocation

COMMODITY CONTRACTS BROKERS & DEALERS
+1.4%
SERVICES-PREPACKAGED SOFTWARE
+0.7%
ELECTRIC SERVICES
+0.6%
SERVICES-BUSINESS SERVICES, NEC
+0.6%
NATIONAL COMMERCIAL BANKS
+0.5%