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Wfa Asset Management Corp.

CIK:0001994434
Investment Adviser
$439M AUM
209 holdings
Whitefish Bay, WI, United States
Founded:1986
8 employees
Latest filing:Jun 30, 2025

WFA Asset Management Corporation is a fee-only, SEC-registered investment adviser headquartered in Whitefish Bay, Wisconsin. Originally tracing its roots to the mid-1980s as Wisconsin Financial Advisors, the firm was formally founded as WFA in 1986 and has since grown into a full-service investment and financial advisory firm. With a team of about 8 employees, including licensed investment and tax advisers, WFA provides fiduciary financial planning and investment management services, primarily to individuals and high net worth clients, serving Southeastern Wisconsin and clients nationwide.

Investment Strategy

WFA Asset Management takes a personalized approach to investment and financial planning, building financial plans tailored to individual client objectives and circumstances. As a registered investment adviser, WFA acts under fiduciary duty, providing unbiased and objective advice and prioritizing clients' best interests. The firm incorporates a broad array of strategies for wealth and asset management, adapting to changing market conditions and leveraging industry expertise to help clients reach long-term financial independence. Investment recommendations are guided by financial planning principles and may include equities, fixed income, and diversified asset allocations aligned with each client's goals and risk tolerance.

Top Buys
X
XMHQINVESCO EXCHANGE TRADED FD T
+$10.8M
B
BBLUEA SERIES TRUST
+$5.1M
D
DBEFDBX ETF TR
+$3.8M
Q
QQQINVESCO QQQ TR
+$1.1M
A
AAPLAPPLE INC
+$1.0M
Top Sells
X
XLPSELECT SECTOR SPDR TR
-$9.4M
R
RSPINVESCO EXCHANGE TRADED FD T
-$8.7M
S
SCHDSCHWAB STRATEGIC TR
-$5.5M
R
RWJINVESCO EXCH TRADED FD TR II
-$3.2M
M
MMM3M CO
-$2.5M

Top Holdings

S
SCHDSCHWAB STRATEGIC TR
+15.9%$28.1M
S
SPYGSPDR SER TR
+11.1%$19.7M
X
XMHQINVESCO EXCHANGE TRADED FD T
+7.8%$13.8M
B
BBLUEA SERIES TRUST
+7.4%$13.1M
I
IWLISHARES TR
+6.9%$12.3M

Equity Positions (206)

TickerSecurityWeightMarket ValueSharesAvg CostPriceChange (QoQ)
S
SCHD
SCHWAB STRATEGIC TR15.90%$28.1M361,677$26.47$26.50-$5.5M
S
SPYG
SPDR SER TR11.13%$19.7M245,689$71.75$95.32-$955.7K
X
XMHQ
INVESCO EXCHANGE TRADED FD T7.78%$13.8M141,758$98.44$98.24+$10.8M
B
BBLU
EA SERIES TRUST7.42%$13.1M1,088,904$12.64$13.75+$5.1M
I
IWL
ISHARES TR6.93%$12.3M91,536$115.60$153.12+$335.0K

Industry Allocation

ELECTRONIC COMPUTERS
+4.1%
TELEPHONE COMMUNICATIONS (NO RADIOTELEPHONE)
+2.2%
NATIONAL COMMERCIAL BANKS
+1.5%
SEMICONDUCTORS & RELATED DEVICES
+1.1%
RETAIL-CATALOG & MAIL-ORDER HOUSES
+0.9%