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    Margaret-May Binshtok

    Vice President and Equity Research Associate at Wolfe Research LLC

    Margaret-May Binshtok is a Vice President and Equity Research Associate at Wolfe Research LLC, where she specializes in equity research across various sectors for institutional clients. Since joining Wolfe Research in 2023, she has contributed to detailed coverage of multiple publicly traded companies, though specific names are not listed in public disclosures. Prior to Wolfe Research, her background includes positions at Citigroup Global Markets, enhancing her expertise in financial analysis and investment research. Binshtok maintains active FINRA registration as a broker, underscoring her professional credentials in securities and regulatory compliance.

    Margaret-May Binshtok's questions to Wendy's (WEN) leadership

    Margaret-May Binshtok's questions to Wendy's (WEN) leadership • Q2 2025

    Question

    Margaret-May Binshtok of Wolfe Research LLC asked if the '100 Days of Summer' campaign had any positive impact on value perception and if a previously mentioned fall/winter value calendar was still planned.

    Answer

    Interim CEO & CFO Ken Cook pivoted away from discussing a specific fall/winter calendar, stating the clear focus for the second half is on chicken and beverage innovation to ensure excellent execution. He reiterated that value remains an important part of the menu, primarily through the Biggie Bag, and emphasized the opportunity to better communicate the quality inherent in Wendy's offerings, which he views as a compelling value proposition. He also noted new data analytics will provide better learnings on value.

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