Crosspoint Financial, LLC
Crosspoint Financial, LLC is a SEC-registered investment adviser based in Tustin, California, founded in 2017. The firm provides asset management and investment consulting services, primarily for individuals and high net worth clients, with a strong fiduciary focus. Its offerings include asset management, financial planning (covering retirement, estate, tax, and investment planning), and retirement plan consulting. Crosspoint Financial manages over $138 million in assets and operates with a transparent fee structure and without commissions or performance fees. The firm is relatively small, with just one employee, and serves over 200 clients, predominantly individuals and high net worth individuals.
Investment Strategy
Crosspoint Financial tailors investment portfolios for individual clients based on their specific financial objectives and risk profiles. The firm monitors portfolios on a continuous basis and provides discretionary asset management, financial planning (including retirement, estate, and tax planning), and retirement plan consulting. Its investment philosophy emphasizes acting as a fiduciary, prioritizing clients’ best interests, with fee transparency and without accepting commissions or performance-based fees. The firm does not engage in side-by-side management or accept proxy voting authority, and it aims for long-term, client-specific strategies rather than speculative or aggressive trading.
Top Holdings
Equity Positions (26)
| Ticker | Security | Weight | Market Value | Shares | Avg Cost | Price | Change (QoQ) |
|---|---|---|---|---|---|---|---|
X XBAP | INNOVATOR ETFS TRUST | 35.01% | $13.1M | 355,873 | $34.91 | $36.74 | +$576.3K |
B BRK-B | BERKSHIRE HATHAWAY INC DEL | 11.25% | $4.2M | 8,649 | $532.58 | $485.77 | -$404.9K |
I IHAK | ISHARES TR | 7.43% | $2.8M | 52,181 | $47.13 | $53.21 | +$383.5K |
X XBOC | INNOVATOR ETFS TRUST | 3.96% | $1.5M | 46,466 | $29.78 | $31.85 | -$3.2K |
H HCMT | DIREXION SHS ETF TR | 3.71% | $1.4M | 42,550 | $30.32 | $32.58 | +$159.4K |