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Paladin Advisory Group, LLC

CIK:0001899703
Investment Adviser
$214M AUM
250 holdings
Clive, IA, US
Founded:2011
4 employees
Latest filing:Jun 30, 2025

Paladin Advisory Group, LLC is an independent registered investment advisory firm headquartered in Clive, Iowa. Founded in 2011, the firm serves individuals and high net worth individuals with retirement planning, wealth management, and financial advice. Its team of 4-5 advisors empowers clients throughout all career stages, specializing in workplace savings for employers, employer groups, and personalized financial planning services. The firm emphasizes empowering women in finance and operates as a PlanMember Financial Center.

Investment Strategy

Paladin Advisory Group focuses on holistic wealth management, financial planning, and retirement solutions tailored for individuals and employer groups. Their strategy centers on developing customized retirement plans, including workplace savings programs (401k, 403(b), 457(b)), debt management, and maximizing sources of retirement income such as Social Security and Medicare. The firm champions education and personalized advice, aiming to empower clients with knowledge and confidence in their financial decisions, and supporting women’s financial literacy through dedicated programs.

Latest 13F Filing Activity

Paladin Advisory Group, LLC filed their most recent 13F report on Jun 30, 2025 disclosing 250 equity positions with a total 13F market value of $131M. The fund increased holdings in Ishares TR, Invesco QQQ TR, Ishares TR among other positions. Paladin Advisory Group, LLC reduced exposure to Ishares TR, J P Morgan Exchange Traded F, Unitedhealth Group Inc. among others.

Top Buys
I
IWFISHARES TR
+$1.4M
Q
QQQINVESCO QQQ TR
+$973.7K
I
IEFAISHARES TR
+$749.0K
I
IVVISHARES TR
+$632.5K
V
VTEBVANGUARD MUN BD FDS
+$543.6K
Top Sells
M
MUBISHARES TR
-$2.4M
J
JMSTJ P MORGAN EXCHANGE TRADED F
-$453.3K
U
UNHUNITEDHEALTH GROUP INC
-$362.1K
A
AAPLAPPLE INC
-$323.5K
S
SPSMSPDR SERIES TRUST
-$273.7K

Top Holdings

I
IWFISHARES TR
+7.6%$10.0M
I
IEFAISHARES TR
+5.2%$6.8M
J
JPSTJ P MORGAN EXCHANGE TRADED F
+4.2%$5.5M
I
IVVISHARES TR
+3.4%$4.5M
N
NOBLPROSHARES TR
+3.3%$4.3M

Equity Positions (250)

TickerSecurityWeightMarket ValueSharesAvg CostPriceChange (QoQ)
ISHARES TR7.65%$10.0M23,589$247.35$424.58+$1.4M
ISHARES TR5.16%$6.8M80,876$67.60$83.48+$749.0K
J P MORGAN EXCHANGE TRADED F4.17%$5.5M107,654$50.32$50.68+$54.4K
ISHARES TR3.44%$4.5M7,245$448.67$620.90+$632.5K
PROSHARES TR3.29%$4.3M42,817$92.27$100.70-$61.6K

Industry Allocation

SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC.
+4.5%
SEMICONDUCTORS & RELATED DEVICES
+3.3%
ELECTRONIC COMPUTERS
+3.2%
COMMODITY CONTRACTS BROKERS & DEALERS
+2.3%
SERVICES-PREPACKAGED SOFTWARE
+2.1%