Question · Q4 2025
Harry Sephton asked about the sustainability of Wegovy pill demand, seeking evidence from Rybelsus experience on therapy stay time variations compared to injectables, and how demand might be affected by the competitor Orforglipron launch. He also inquired about the gross margin contribution of the Wegovy pill compared to the injectable, given its lower price point and higher API demand.
Answer
Maziar Doustdar (CEO, Novo Nordisk) emphasized that the Wegovy pill launch was 'all in' with extensive promotion and partnerships, leading to strong uptake. He believes sustainability will be driven by the pill's superior weight loss efficacy (16.6% vs. competitor's 12.4%), which patients prioritize. Karsten Munk Knudsen (CFO, Novo Nordisk) stated that the gross margin for the Wegovy pill is lower than the injectable but remains attractive, with the overarching goal to expand markets rather than cannibalize.
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