Question · Q3 2026
Taniga from Car Watch asked Outgoing CEO Koji Sato about Incoming CEO Kenta Kon's immediate focus as president and who would assume the 'referee' role between Akio Toyoda and Mr. Nakajima, a role Sato previously mentioned.
Answer
Koji Sato, Outgoing CEO, humorously suggested that Kenta Kon would take on the 'referee' role, explaining that this concept represents managing the diverse passions for 'ever better cars' within Toyota. Sato also detailed his immediate focus as Chairman of JAMA, highlighting seven industry challenges and the need for concrete, action-oriented collaboration among OEMs to ensure the auto industry's continued critical role in Japan.
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